hurley international
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nike said today it has named apparel veteran roger wyett as chief executive officer of hurley international, its action - sports affiliate, replacing founder bob hurley .
bob hurley, who founded california surf apparel company hurley international llc in 1998 and sold it to nike in 2002, will retire as hurley' s chief executive and transition to a new role within the company, nike announced tuesday .
surfwear maker hurley international said monday it has named former surfing pro dean quinn its new national sales manager. quinn, who will assume his new duties april 15, replaces michael lesher, who resigned from the costa mesa - based company last month for personal reasons. quinn began working with founder bob hurley five years ago when hurley was running billabong usa. hurley broke from that company in 1998 to launch his own brand .
making a major splash at a key industry trade show, local surfwear guru bob hurley' s new line premiered to rave reviews last week. hurley announced this summer that he will leave billabong to form his own surfwear company, and buyers swarmed side - by - side displays of the hurley international and billabong spring collections at the action sports retailer trade expo .
hurley had been interim chief executive since june 4, 2012, after having served as chief executive from 2002 to october 2007. he served as hurley president from 1999 to 2002 .
bob coombes, vice president and general manager of of hurley, takes on management of the business at hurley, reporting to jayme martin, nike vice president and general manager of global categories .
in a 2012 interview with the orange county register, hurley described the decision to sell to nike .
michael lesher, sales director at surf - wear maker hurley international, said thursday he resigned from the costa mesa company for personal reasons. lesher has worked for more than 13 years with company owner bob hurley, who was the licensee for billabong usa before leaving to launch his own brand in 1998. lesher, 47, said he plans to take up to six months off to spend time with his family before returning to work in the industry. hurley could not be reached for comment .
hurley oversaw product development and design, advertising and marketing for the nike subsidiary, which has approximately 350 employees .
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in a deal that is likely to send shockwaves through southern california' s surfwear businesses, industry icon bob hurley has sold his company in costa mesa to giant nike inc. the terms of the sale were not disclosed. but in acquiring hurley international, nike, which has been trying for years to break into the burgeoning market for surf, skate and snowboard clothes, is picking up one of the industry' s hottest brands that last year did about $ 70 million in business .
when respected orange county surfwear maker bob hurley split from billabong in 1998 and launched his own business, the frog house was there for him. the frog house surfboard shop, in newport beach, immediately opened up rack space for the new brand on the block, hurley international, which has since mushroomed into a $ 70 - million a year business. that' s how it works in the surf and skating and snowboarding apparel industry: the shops support the locals and help keep outsiders at bay .
billabong australia said wednesday it will put together its own management team to head the company' s u. s. operations. company founder gordon merchant, who will oversee the enterprise, is
well advanced
in enlisting some of the u. s. surf industry' s
most respected people
to guide the operation, billabong said in a statement. the announcement comes 11 weeks after surfwear industry titan bob hurley announced he would split from billabong to launch his own beachwear line, hurley international .
before joining nike, he was owner of hurley surfboards from 1979 to 1983. he served as president of billabong usa from 1983 to 1999 .
bob hurley will become chairman of the costa mesa, calif. - based action sportswear company he founded in 1999 and remain
actively involved in the company day to day ,
nike said in a news release. nike bought hurley - - a surf, skate and snowboard teen - lifestyle apparel brand - - in 2002 .
a body found in a san diego alley is believed to be that of a huntington beach man missing for several days, police said tuesday. dane williams, 23, was last seen by friends about 1: 30 a. m. saturday leaving a bar in the gaslamp quarter, where he had been attending a trade show with his employer, surf clothing manufacturer hurley international. about 6: 30 a. m. tuesday, police found a body they believe is williams' wrapped in a blanket .
in hurley' s new role, nike said in the release ,
he will focus on building and cultivating the (surfing) community and extending nike' s relationships with elite athletes .
wyett, 51, has held apparel posts at nike, puma usa, walt disney co. and hurley. nike said wyett expressed a desire to move back to southern california after serving as vice president of global apparel at nike headquarters near beaverton since 2006 .
hurley is a surf company owned by nike. they were bought out in 1999. it' s a great company to work for. since it' s owned by nike, all of our hr policies and many of our operational aspects of the business are inline with the nike corporate structure .
bob is a legend in the surf and action sports industry who grew his passion into a globally recognized brand that stands for creativity, innovation and community ,
nike chief executive mark parker said in a news release .
we look forward to continuing our work together to build the hurley brand globally .
management sucks at hurley, they all talk behind your back and always have something to say about you (in a bad way). the pay sucks and overwork you. the hardest part of this job is definitely dealing with the managers who don' t have any common sense. they also hate any questions. do not recommend coming here .
i was star employee after 3 weeks of working for hurley. i received many awards and gift - cards for winning events we had placed at our store. i was made a key holder after 6 months, and then sales lead the following years. my manager got a new position at another location and she ended up leaving. the new manager, who came from the san marcos hurley had something against me. she publicly humiliated me and cussed me out in front of employees and customers. i have never been so upset with a company before, and nike owns them. i pray this never happens to anyone else, because i was planning on working for them for a long time .
working with nike, we' ve been able to connect the world' s best surfers with the most innovative products to inspire riders everywhere ,
hurley said in the release .
now i look forward to focusing on what i love most - - spending my time with the community and growing the sport with the athletes who push the limits of what' s possible .
converse and hurley, its affiliate brands, and nike golf comprise nike' s other businesses. nike sells to thousands of us retail accounts, which include a mix of footwear stores; sporting goods stores; athletic specialty stores; department stores; skate, tennis, and golf shops; and other retail accounts. during 2016, nike' s three largest customers accounted for more than 25% of us sales .
each nike brand geographic segment operates predominantly in one industry namely, the design, development, marketing and selling of athletic footwear, apparel and equipment. the segments include results for the nike, jordan and hurley brands. the company' s nike brand dtc operations are managed within each geographic operating segment. converse is also a reportable segment and operates in one industry: the design, marketing, licensing and selling of casual sneakers, apparel, and accessories .
fleet - of - footwear nike, named for the greek goddess of victory, is the world' s # 1 shoe and apparel company. nike designs, develops, and sells a variety of products and services to help in playing basketball and soccer (football), as well as in running, men' s and women' s training, and other action sports. under its namesake brand, nike also markets sports - inspired products for children and various competitive and recreational activities, such as golf, tennis, and walking, and sportswear by converse and hurley. nike sells through more than 1, 000 - owned retail stores worldwide, an e - commerce site, and to thousands of retail accounts, independent distributors, and licensees .
jill stanton, a 10 - year nike veteran who in september was named vice president, apparel, for nike' s u. s. region, will replace wyett and oversee nike' s $ 4. 6 billion global apparel business, the company said .
joe serino, nike' s vice president, general manager, of asia pacific apparel, will take stanton' s place. serino joined nike in 2004 after working in menswear at calvin klein and j. crew .
nike also appointed jayme martin vice president of the americas region. he was vice president of footwear in nike' s europe, middle east and africa region. - - brent hunsberger: 503 - 221 - 8359; brenthunsberger @ urltoken
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nike operates in six geographic segments: north america, western europe, central & eastern europe, greater china, japan, and emerging markets. almost all of the company' s branded footwear and apparel is made by third - party manufacturers outside of the us, mainly in vietnam, china, and indonesia. its equipment products are made both in the us and abroad .
nike sells its products to retail accounts through its own direct - to - consumer operations and through a mix of independent distributors, licensees, and sales representatives worldwide. the company sells to thousands of retail accounts and operates more than 40 distribution centers outside of the us .
nike is based near beaverton, oregon; it has a 400 - acre site with more than 40 buildings. in fiscal 2016 (may year end) north america accounted for 46% of sales, western europe (18 %), greater china (12 %), emerging markets (11 %), central & eastern europe (4 %), and japan (3 %). other operations account for the rest of its revenues .
in the us nike owns a full product line distribution center in memphis, tennessee, and four other distribution centers, three of which are leased, also in memphis. nike brand apparel and equipment are also shipped from its foothill ranch, california distribution center, which the company leases. the company also owns or leases distribution and customer service facilities outside the united states. the most significant are the distribution facilities located in laakdal, belgium; taicang, china; tomisato, japan and incheon, korea, all of which the company owns .
the company has branch offices and subsidiaries in argentina, australia, austria, belgium, bermuda, brazil, canada, chile, china, croatia, cyprus, the czech republic, denmark, finland, france, germany, greece, hong kong, hungary, india, indonesia, ireland, israel, italy, japan, korea, malaysia, mexico, new zealand, the netherlands, norway, panama, the philippines, poland, portugal, russia, singapore, slovakia, slovenia, south africa, spain, sri lanka, sweden, switzerland, taiwan, thailand, turkey, the uae, the uk, the us, uruguay, and vietnam .
worldwide, nike sells its products to retail accounts, through nike - owned retail stores and internet websites, and through a mix of independent distributors and licensees. nike also sells its products to wholesale customers and directly to consumers through its direct to consumer operations. it also enters into licensing agreements that permit unaffiliated parties to make and sell certain apparel, digital devices and applications, and other equipment designed for sports activities .
the company sells to thousands of retail accounts and ships products from more than 40 distribution centers outside of the us .
nike markets its footwear and other products globally through diverse advertising and promotional programs and campaigns, including print, social media, online advertising, and endorsement contracts with celebrity athletes. total advertising and promotion expenses were about $ 3. 3 million, $ 3. 2 million and $ 3. 0 million for 2016, 2015, and 2014, respectively .
during fiscal 2014, nike' s three largest customers helped to bring in 25% of us sales. during the same reporting period, the company' s three largest customers outside of the us accounted for 13% , of total non - us sales .
the company is supplied by approximately 142 footwear factories located in 15 countries and is supplied by approximately 394 apparel factories located in 39 countries .
in fiscal 2016 net sales increased by 6% due to higher north america and greater china revenues partially offset by decreased sales from emerging markets .
excluding changes in foreign currency exchange rates, north america revenues increased primarily due to growth in its sportswear, jordan brand and running categories. direct - to - consumer revenues grew fueled by strong online sales growth, the addition of new stores. and comparable store sales growth .
currency - neutral footwear revenue growth was attributable to higher revenues in most key categories, led by the jordan brand, sportswear, running and women' s training. apparel revenue growth was driven by its sportswear and men' s training categories .
in fiscal 2016, net income increased by 15% due to higher sales .
net cash provided by the operating activities decreased by $ 1. 5 billion due to changes in accounts payable, accrued liabilities, and income tax payable .
sagging sales pushed nike' s directors into kicking off an organizational restructure in 2017. the firm will cut 2% of its workforce, consolidate its six segments into four, and sharpen its focus on 12 key global cities, including new york, london, beijing, and shanghai. nike expects the majority of its growth into 2020 to come from these global trend - setting cities. the company will also reduce the number of trainer lines by a quarter .
in addition to brand strength, nike has fueled momentum by launching a stream of new products, including the nike fuelband, a digital device to track daily activity, and the flyknit, a technology designed to lighten footwear weight and improve fit. in anticipation of replacing rival reebok as the maker of nfl - branded apparel and uniforms, nike also expanded its offerings with new high - performance uniforms for all 32 nfl teams .
the company continues to diversify one of its apparel technologies, dri - fit, which is the adaptive foundation of everything from shirts to socks. key dri - fit performance products introduced in 2015 included running dri - fit knit and the nike pro bra collection .
nike invests in new technologies that increase automation, helps reduce waste and have long - term potential to increase both customization of its products and speed to market. automation is also driving growth in its higher gross margin direct - to - consumer business, led by nike. com, as part of an integrated marketplace growth strategy across its dtc and wholesale operations .
facing a slump in its golf division sales, in 2016 the company announced that it would shift away from equipment (golf clubs, balls, and bags) and instead focus on expanding its golf footwear and apparel business .
after a period of minimal acquisition activity, nike has picked up the pace in 2018 with two smaller acquisitions designed to bolster its technology and ability to innovate. it purchased israeli computer vision firm invertex, which does 3 - d body scanning, and northeastern us - based data analytics company zodiac. nike expects both transactions to enable its
consumer direct offense
strategy to better serve customers .
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a typical day at work was friendly. i learned order taking and filling. the management was friendly and helpful. the workplace culture was helpful. the work was fulfilling .
was free to work at my duties of designing tee and textile art. learned to go along to get along as corporate culture had taken over a trusting supporting privately owned culture. management were under qualified and fearful if you knew more than them. the hardest part of the job was dealing with corporate cut throat upper management and biased hr who put on a facade of teamwork while undermining your work behind closed doors. most enjoyable was working close to home and being around other cool people i met in my 16 years of work there .
it is a great place to gain experience. the people are very friendly, the culture is laid back and easy to support. the only dislike is that there is no place for advancement .
come in reorganize the store process items while utilizing icon service. i learned to come out of my shell and talk to people, management was helpful it felt like a family. i didn' t think there was anything hard i enjoyed my job .
a great college student job that worked around all my schedules of classes and other things. management always understanding and great to work with. didn' t have any problems there as i am still employed there and have been there 2 and a half years .
being in management, the company allowed us to use our own views and images on how we should run our store, while adhering to the mandatory guidelines .
high traffic flow in the facilities, surfing environment, management were not that very responsible, very competitive environment. very fun to engage with costumers
i am satisfied with my personal managers at this company but human resources for this company is not to great .
it was easy. it felt like destiny. i don' t mean to sound glib, but it just seemed like it was meant to happen. we just always loved nike .
to the criticism of our friends, we used to run nike shoes in ads, because we thought nike made the best shoes. and i always liked michael jordan and bo jackson, and everything nike stands for about supporting athletes and innovating. we grew really fast within three years. then we started needing capital. should we take the company public, or should we get a partner? i didn' t want to take the company public because i would have been fired within about six months, guaranteed .
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leslie earnest, leslie earnest covers retail businesses and restaurants for the times. she can be reached at (714) 966 - 7832 and at leslie. earnest @ urltoken
once the san diego trade show was over, many surf - wear companies headed to atlantic city, for the east coast action sports retailer expo. but it sounds like the miss america pageant, which begins at 6 tonight is capturing more attention than skateboards and surf wear .
the whole hotel is decorated with miss america memorabilia - - gowns, crowns, scepters, miss america shoes ,
said expo director overin .
meanwhile, the new billabong usa is
bursting at the seams
at its temporary irvine offices and eager to move into its new home, which is being built at the north end of irvine spectrum, president paul naude said monday. billabong' s 80, 000 - square - foot headquarters should be complete dec. 23, naude said .
we' ll have a state - of - the - art facility come the beginning of the year ,
he said .
leslie earnest, leslie earnest covers retail businesses for the times. she can be reached at (714) 966 - 7832 and at leslie. earnest @ urltoken
surfboard shaper greg noll and surfwear industry veteran john bernards intend to open their new apparel company, greg noll oceanwear, in january in san clemente .
we' re just looking at space now ,
said bernards, chief executive of the new venture .
we' ve already got orders rolling in the door for this sportswear, so we' ll start out with 2, 000 to 3, 000 square feet .
noll, who has been shaping surfboards since 1951, previously licensed out his name to a long beach sportswear maker .
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hurley is an american multinational corporation that is engaged in the design , development , manufacturing , worldwide marketing and selling of surf apparel and accessories . the company is headquartered in costa mesa , california . since 2002 , hurley has been owned by nike , inc .
hurley is an american multinational corporation that is engaged in the design, development, manufacturing, worldwide marketing and selling of surf apparel and accessories. the company is headquartered in costa mesa, california. since 2002, hurley has been owned by nike, inc.
hurley is an american multinational corporation that is engaged in the design, development, manufacturing, worldwide marketing and selling of surf apparel and accessories. the company is headquartered in costa mesa, california. since 2002, hurley has been owned by nike, inc.