maverick drinks
maverick drinks secures £50, 000 sales of spirits in us market - case study - gov. uk
maverick drinks was awarded the iwsc spirits distributor of the year in 2014, 2016, and 2017 .
maverick drinks was founded in 2013 as the distribution arm of atom supplies ltd, who also run the online spirits retailer, master of malt. maverick drinks has a portfolio of premium spirits brands that have been recognised both for quality and innovation .
ukti has helped tunbridge wells based novice exporter maverick drinks win their largest order yet for whisky and gin with large american retailer .
maverick drinks are now set to expand beyond chicago with help from ukti. they also hope to visit canada and mexico later this year .
maverick drinks won a £50, 000 order with a chicago - based large us retailer, just 2 months after returning from a uk trade & investment (ukti) funded trip to the usa .
maverick drinks joined ukti’s flagship passport to export programme in february 2013. this export assessment and support scheme for small and medium - sized enterprises (sme) helped them prepare to enter new markets .
recognising & rewarding the very best in the wine & spirits industry, leading you to better drinks experiences .
maverick drinks is a trading name of atom supplies limited. registered office: unit 1, ton business park, 2 - 8 morley road, tonbridge, kent, tn9 1ra. registered in england & wales. company number 3193057. vat number gb 662241553 .
it may seem that the market for spirits in the us is saturated, but maverick drink’s success shows there is still a market for high quality boutique products .
angus winchester is a ‘bartender’ of 28 years experience who founded 3 companies, served as the global brand ambassador for tanqueray gins and is now the vp for education & training for barmetrix. . in his years in the drinks and bar industry he has served drinks to scumbags and... read more →
james began his career in the drinks industry as a bartender in ireland at the age of 16 and has since worked in some of the world’s most prestigious bars. in february 2015, he took up a position at maverick drinks, and has never looked back. as portfolio ambassador, james is responsible for educating consumers and bartenders on the merits of craft spirits and the work that goes into producing them. whilst his role is focused on developing the market for the uk, he travels to distilleries around the world to expand and share his knowledge .
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this order marks the beginning of our expansion across the us and the continued development of our global brands. it’s a great example of how an entirely british - owned company is creating a completely unique product in a crowded global market place .
the company was established in 1994, but only began exporting a year ago. since then they have secured orders across the european union (eu), but the us deal is their first order outside the eu .
book an appointment with an export adviser if you’re interested in developing your business overseas .
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“as a start - up brand you focus hard on achieving credibility and creating awareness. winning gold outstanding and the mezcal trophy provided us with a level of credibility and exposure that we simply could not have achieved on our own. the awards helped secure key listings in harvery nichols and selfridges and certainly played a significant part in opening up dialogue with potential u. s importers and ultimately securing one. i thought hard about which competition to enter and what the return on that investment would be. i can say with absolute confidence that the iwsc was worth every penny. ”
“iwsc is a very important competition to us in terms of showing consumers our quality. it' s one of the competitions that we definitely enter on a yearly basis. ”
“out of all of the awards, the iwsc is probably the most prestigious and most honest awards. you choose your judges very well and they' re very good, honest, decent people. they do it for the love of the industry. ”
“the iwsc is a very prestigious competition. the prestige is a great thing to be able to communicate to our customers who have great respect for it. ”
“the iwsc represents everything, without a doubt. there' s no better competition in the world where you can judge yourself not just against your countrymen but against the rest of the world. ”
“fantastic company and fantastic award... in the wine industry, having an award like this is such an accolade. ”
“it' s one of the greatest international awards you can get. it' s similar to an oscar, if you like. ”
“because of the number of international judges that are tasting the wines and the number of wines that are being entered, it’s a great privilege for us to receive this award. the history of the competition, the standing that it has amongst the international wine world and certainly amongst one’s peers, to be able to get an award at the iwsc means a lot. there are a lot of competitions around the world – this probably represents the top award you could get as a winemaker. ”
“it’s a great honour to win especially as nowadays people are focusing on the quality not just the numbers, so it does mean a huge amount getting recognition from an institution as well sought after as the iwsc. ”
“this will be a recognition that will help in building the brand further, and building its prestige around the world. ”
“the iwsc is a well renowned, well looked up to standard and a symbol of premium products so it’s a great achievement to win any award. ”
whisky magazine’s icons of whisky awards recognise and celebrate the finest companies and individuals in the whisky industry. with the america and scotland regional winners already announced, the time has come to reveal those receiving an award in the rest of world stage .
regional winners of each category will now battle it out against each other for the overall global title, judged by the magazine’s expert editorial panel and announced at the whisky magazine awards dinner in london on 17 march 2016 .
with new categories for 2016, including master distiller / master blender, travel retailer, world whisky ambassador and supermarket, there is an opportunity for many sectors of the industry to be rewarded for their contribution .
rupert wheeler, managing editor and chairman of the icons of whisky says :
the whisky industry is expanding worldwide with many new distilleries being planned to fulfil demand. these awards are in recognition of all those exceptional companies and individuals who are working hard to make their brand different and engaging. i look forward to presenting the overall global winners in march .
specialist artisan whiskymaker, compass box, is well known for unique branding and eye - catching bottle designs. with a wide variety of styles and tastes on offer, the world of small batch scotch is ready to be explored through the company’s signature range, limited editions and great king street brands. quality and variety is of utmost importance and compass box ensure this is consistent by selecting the finest distillates from the best distilleries, aged in high quality oak casks. explore the company website for more about the products, as well as videos from whiskymaker john glaser .
art, science and passion is the formula at still waters distillery and this is applied to every handmade small batch of whisky. thanks to a shared love of the fine spirit, friends barry stein and barry bernstein set about establishing the first craft distillery in ontaria, canada, and began production in march 2009. over the years, they have honed their skills and now create a range of products, with their flagship stalk & barrel brand paving the way. the story of each barrel is tracked from ‘grain’ to ‘glass’ which enthusiasts can follow on the company website .
nikka whisky distilling company founder, masataka taketsuru, has always been passionate about whisky, and nikka strives to make whisky in an authentic way without compromising quality. taketsuru founded yoichi distillery in 1934 and completed miyagikyo distillery in 1969 .
the company produces a wide range of japanese whisky in these locations which are appreciated and loved by people around the world. famous brands include single malts yoichi and miyagikyo, taketsuru blended malt, from the barrel blended, coffey grain and coffey malt .
shortlisted distell (south africa) forty creek distillery (canada) irish distillers pernod ricard (ireland) kavalan distillery (taiwan) penderyn distillery (wales) teeling whisky company (ireland) the english whisky company (england) the nikka whisky distilling company (japan) tullamore d. e. w. distillery (ireland) zuidam distillers (netherlands )
koichi nishikawa was born in kyoto in 1957 and began his career in the whisky industry after completing his studies at kyoto university. he graduated with a degree in agriculture in 1982 and joined nikka whisky distilling company where he was assigned to the nishinomiya factory .
he held production and quality - control posts at several sites in and outside of japan, including nikka owned yoichi, miyagikyo and ben nevis distilleries. in january 2015, he was appointed as distillery manager of yoichi distillery .
shortlisted denise devenney - tullamore d. e. w. distillery hugh gaynor - kilbeggan distillery john savage - onstwedder - da mhile distillery koichi nishikawa - yoichi distillery (the nikka whisky distilling company )
in march 2011, john quinn was appointed the first ever global brand ambassador for tullamore d. e. w. tasked with travelling around the globe, john is responsible for spreading the word and improving product knowledge about tullamore d. e. w. and working closely with key bar staff, brand managers and consumers. he also works alongside our enthusiastic team of local brand ambassadors in key markets such as america, uk, france, czech republic, bulgaria, scandinavia and ireland. john has worked with the brand for 35 years .
shortlisted bernard walsh - walsh whiskey jennifer proctor - tullamore d. e. w. (william grant & sons) john quinn - tullamore d. e. w. (william grant & sons) oisin davis - jameson cocktail programme stephen teeling - teeling whiskey company
since the james sedgwick distillery was established in 1886, it has only had six managers, one of which is current master distiller, andy watts. after spending some time in scotland, andy returned to south africa to prove that this too could be an excellent whisky producing nation. the distillery’s three ships label was the first single malt to be produced in south africa and bain’s cape the first single grain .
andy has been instrumental in the success of this award winning distillery, putting the country on the whisky map .
shortlisted alex chasko - teeling whiskey company andy watts - distell david fitt - the english whisky company dr. don livermore - corby wine & spirits etienne bouillon - the owl distillery ian chang - kavalan distillery noel sweeney - beam suntory patrick maguire - sullivans cove peter bignell - belgrove distillery shinji fukuyo - suntory spirits
la maison du whisky is a family business and was founded by georges bénitah in 1956. the company grew to become one of the largest french specialists of the importation and distribution of rare whiskies. thanks to the ever - growing whisky market both in france and around the world, la maison du whisky has been able to open up a number of successful stores. the first opened in paris in 1968 and since then they have expanded to réunion and singapore .
starting in a retail shop in royal tunbridge wells, the master of malt website now provides one of the most expansive ranges of fine and rare malts to be found anywhere in the world. the site is simple and easy to navigate, combining distillery facts, tasting notes and products. the company demonstrates industry leading knowledge and experience with a drive and passion for all things whisky related .
indulge in master of malt’s own independent offerings or explore the vast range of tasting sets on offer .
elizabeth fell in love with single malts while living in edinburgh, scotland over a decade ago. since then she has settled in toronto, ontario and for the past five years has been the canadian ambassador for glenfiddich and the balvenie. since taking on the role, elizabeth has hosted countless tasting events and master classes at the country’s top spirit consumer and trade shows, while simultaneously advocating for the female contingency of whisky lovers by curating the first women and whisky club in her home town of toronto, ontario .
since 2003, the celtic whiskey shop, based in the heart of dublin, has worked hard to build strong ties with distilleries and wineries around the world so as to offer a whiskey mecca for lovers in ireland and abroad. the company also has its own exclusive label, celtic cask, of which it only releases bottles once they have reached their full potential. the store offers the customer a true whiskey experience with exclusive products, launches, tasting evenings and distillery tours .
founded in 1869 and operating over 1, 200 supermarkets and convenience stores, j sainsbury continues to be the supermarket of choice for many thanks to the quality and range of goods and services on offer. when it comes to whisky, the selection both in store and online is sure to meet the needs of the whisky enthusiast and the gift shopper alike. with a huge selection of single malts and blends available from around the world, and all at affordable prices, your weekly shop can easily include your favourite dram. watch out for savings on sainbury’s own branded single malt .
it all began for dfs group in 1960 when robert miller and charles feeney established the first store location in hong kong on 7 november. by 1970s, the company was rapidly expanding and opening stores worldwide, one of which was located in changi airport, singapore .
here you can find some of the world’s most premium whiskies. sample travel retail exclusives or find the perfect gift at this unique customer experience .
shortlisted aelia duty free, charles de gaulle airport (france) aer rianta international, dublin airport (ireland) dfs group, changi airport (singapore) flemingo international, dubai international airport (uae) gebr. heinemann, frankfurt airport (germany) le clos, dubai international airport (uae) schiphol airport retail, schiphol airport (netherlands) world of whiskies, london heathrow airport (england )
born and raised in tullamore, mary has a strong sense of pride working with tullamore d. e. w. irish whiskey. after completing a diploma in interior architecture, she ran her own furniture shop before joining the team as visitor centre manager. mary worked closely with all involved in the refurbishment and development of the new visitor centre in 2012. under her management, last year was the centre’s busiest and most successful to date, solidifying it as a' must see' attraction .
shortlisted david mccabe - irish whiskey academy geoff burns - penderyn distillery mary hensey - tullamore d. e. w. distillery sheila baird - teeling whiskey company
the teeling whiskey distillery has enjoyed huge success since its official launch in june 2015. bringing whiskey distillation back to dublin, and the first new distillery in the city for 125 years, it is no wonder fans are flocking in their thousands to visit this tourist attraction. by december 2015, teeling whiskey distillery had welcomed 25, 000 visitors. visit seven days a week from 9. 30am to 5. 30pm and join a guided tour to see all elements of the production process. enjoy a dram and a preprohibition cocktail as part of the tour or upgrade to a teeling trinity tasting to enjoy more award winning single malts .
shortlisted canadian club brand centre (canada) kavalan distillery (taiwan) mackmyra gravity distillery (sweden) puni destillerie (italy) teeling whiskey company (ireland) teerenpeli distillery (finland) the jameson experience (ireland) tullamore d. e. w. distillery (ireland) yoichi distillery (japan )
ashok is well known on the world whisky scene and is best known for his work with amrut distilleries where he is currently head of international operations. credited as the reason for much of the success of amrut in international markets, ashok spends much of his time travelling across the globe conducting seminars and master classes, focusing on the growth of indian whisky and in particular the award winning amrut range. ashok is currently pursuing a diploma in distillation with the institute of brewing and distillation, london, to enhance his technical skills .
icons of whisky is presented by whisky magazine. final decisions are made by a whisky magazine editorial panel .
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we believe in drinking better quality spirits and have worked hard to source one of the most exciting portfolios of craft spirits in the world .
we work closely with our partners in retail, wholesale, and the on - trade to help reduce their reliance on mainstream brands and introduce higher quality alternatives. our collaborative approach to business, coupled with our carefully curated spirits range, has made us one of the fastest - growing distributors in the uk .
we' d love to work with you. if you’re interested in setting up an account with us and stocking our spirits, send an email to our trade team and they' ll help you get started .
for anything else, please feel free to drop us a line via the email address below. we look forward to hearing from you !
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distributor of outstanding craft spirits. 2014, 2016, 2017 iwsc spirits distributor of the year. tweets by michael vachon, head of brand development # drinkcraft
scrap that, now trending 3rd in the uk. hootendrammy! @ maverickdrinks # drinkcraft urltoken
i may be falling off the rails later this evening! five whiskeys i’ve not tried before... .. # antici... . # pation @ maverickdrinks july 4th ultimate american whiskey @ tweettastings # drinkcraft urltoken
what an amazing couple of days at # imbibelive2018! just look at this dream team spreading the good word about craft spirits. # drinkcraft cc @ imbibeuk urltoken
incredibly excited to have andrew auwerda, founder of bluecoat american dry gin, here with us in the uk... and what a day for it! # drinkcraft urltoken
there was great excitement when our parent company atom group was named in the sunday times virgin fast track 100 last year. today, we got our mitts on the award! urltoken
next tuesday # forwarddrinking comes to my new home town of # bristol! all industry folk invited, whether you’re a bar owner, brand person, bartender, come have a chat about how brands and bars can work better together. and stay for a drink afterward urltoken
join the debate at lwf - we' ve absolutely fantastic panels lined up for both our driving npd session (10. 30am mon), plus harpers industry briefing on the future of the agency model (2pm mon). looking forward to fascinating discussions, more details here :
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of moët hennessy on what it takes to be a brand ambassador at our careers series talk on 16 may | 6. 30pm | £13 more info :
absolute pleasure meeting stuart @ thevineyardws on tuesday. amazing stock and a great @ maverickdrinks partner. looking forward to working with you. # thinkindie # thinkindiedrinkindie # shoplocal urltoken
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maverick drinks is a uk-based distributor of spirits . maverick drinks distributes spirits manufactured within the uk globally , and spirits which have been imported from outside of the uk within the uk . in 2015 maverick drinks made the move to international distribution , starting with the export of several uk brands into the us . in 2016 maverick drinks head of brand development , michael vachon , spoke in a panel of industry experts on the state of pay to play at the tale of the cocktail event in new orleans . in 2017 maverick drinks was appointed uk distributor for the award-winning range of single malt scotch whiskies from wolfburn distillery
maverick drinks is a uk-based distributor of spirits. maverick drinks distributes spirits manufactured within the uk globally, and spirits which have been imported from outside of the uk within the uk. in 2015 maverick drinks made the move to international distribution, starting with the export of several uk brands into the us. in 2016 maverick drinks head of brand development, michael vachon, spoke in a panel of industry experts on the state of pay to play at the tale of the cocktail event in new orleans. in 2017 maverick drinks was appointed uk distributor for the award-winning range of single malt scotch whiskies from wolfburn distillery
maverick drinks is a uk-based distributor of spirits. maverick drinks distributes spirits manufactured within the uk globally, and spirits which have been imported from outside of the uk within the uk. in 2015 maverick drinks made the move to international distribution, starting with the export of several uk brands into the us. in 2016 maverick drinks head of brand development, michael vachon, spoke in a panel of industry experts on the state of pay to play at the tale of the cocktail event in new orleans. in 2017 maverick drinks was appointed uk distributor for the award-winning range of single malt scotch whiskies from wolfburn distillery