instart logic
instart logic' s prospects and customers running on aws now have full confidence integrating instart l ...
owler has collected 15 screenshots of instart logic' s website since may 2014. the latest instart logic website design screenshot was captured in dec 2017 .
instart logic' s founder & ceo, manav ratan mital, currently has an approval rating of 67% . instart logic' s primary competitors are
instart logic currently has 966 fans on facebook. as of december 2014 instart logic had 855 fans. that' s a 12 percent increase in 4 years
instart logic has joined the uk association for online publishing (aop). the move bolsters instart lo ...
instart logic currently has 1, 090 followers on twitter. as of september 2013 instart logic had 183 followers. that' s a 495 percent increase in 4 years
keycdn is a top competitor of instart logic. keycdn is a private company that was founded in wintethur, zurich in 2012. like instart logic, keycdn also competes in the it services industry. keycdn has 209 more employees vs. instart logic .
since instart logic was founded in 2010, it has participated in 6 rounds of funding. in total instart logic has raised $ 170. 0m. instart logic' s last funding round was on nov 2017 for a total of $ 30. 0m
transactions are available from the filing history of the overseas company instart logic, inc .
instart logic - instart logic is the world' s first endpoint - aware application delivery solution that makes applications fast, secure, and easy to operate. | startup ranking
instart logic is a provider of content delivery network solutions for developers, startups and agencies to accelerate their applications. instart logic is headquartered in palo alto, california. manav ratan mital is the founder & ceo of instart logic. instart logic has received funding from investors such as andreessen horowitz, kleiner perkins caufield & byers, and stanford - startupx fund. instart logic' s main competitors are cdnify, keycdn and cdn77. as of june 2018, instart logic has 966 fans on facebook and 1. 1k followers on twitter .
mobile web apps are slow. instart logic now has $ 26m to try and change that
instart logic offers three primary value propositions: convenience, performance, and brand / status .
instart logic, inc. uk branch - filing history (free information from companies house )
mobile web apps are slow. instart logic now has $ 26m to try and change that | venturebeat
instart logic, a company revolutionizing cloud, web and mobile application performance, consumer expe ...
instart logic, a company revolutionizing cloud application performance, experience, and security, has ...
instart logic' s new application delivery platform can automatesa website or other application and opt ...
oracle cloud platform customers can use instart logic' s endpoint - aware application delivery solution ...
instart logic is the world’s first endpoint - aware application delivery solution that makes websites and applications fast, secure, and easy to operate. instart logic’s platform combines machine learning, virtualization, and open apis with a content delivery network (cdn) for global delivery. using instart logic, organizations like kate
separately today, instart logic announced accelerated business momentum in fy17, which ended january 31st, 2017 .
glassdoor has 150 instart reviews submitted anonymously by instart employees. read employee reviews and ratings on glassdoor to decide if instart is right for you .
instart logic, a company helping brands around the world make their digital initiatives faster, more ...
instart logic has a value - driven structure, aiming to provide a premium proposition through significant personal service .
telstra ventures has invested an undisclosed amount in palo alto - based application delivery and security services provider instart logic .
. instart logic’s current customer list includes the likes of atlantic media, evite, shutterstock and the washington post .
instart logic has acquired in 1 us state. the company’s most targeted sectors include software (100 %) .
yerramilli - rao’s relationship to instart logic dates back to early 2015, where hermes growth partners participated in a $ 43 million expansion round. subsequently, instart logic raised its series d investment in january of 2016, whereby hermes growth partners also participated. to date, instart logic has raised approximately $ 140 million in funding over five rounds .
instart logic’s contribution to this problem is by offering a more streamlined way of delivering mobile web apps to people’s phones .
telstra ventures has made a strategic investment in instart logic, an application delivery service based in palo alto, california .
instart logic said it will use the funding for global expansion and to extend its ai - powered digital ...
samrah khan, instart logic and kameerath kareem, catchpoint5 / 30 / 17global internet usage has reached n ...
instart logic’s endpoint - aware application delivery solution provides a completely new way to accelerate web and mobile application performance. the
cdn77 is perceived as one of instart logic' s biggest rivals. cdn77 was founded in 2011, and its headquarters is in london, england. cdn77 competes in the internet software field. cdn77 has 196 more employees than instart logic .
manav mital, ceo of instart logic, says telstra will be a strong partner as the company expands outside the us .
samrah khan, instart logic and josh carter, blue triangle2 / 15 / 17enterprises that invest in website pe ...
instart logic blog performance is directly tied to third - party tags. how do you track the impact to your business ?
instart logic’s mission is to speed, secure, and scale application delivery to companies whose business depends on cloud application performance .
you’re viewing a free company profile from the pitchbook platform. to explore instart logic’s full profile, request a free trial .
according to our data here at mergr, instart logic has acquired 1 company, including 1 in the last 5 years .
cdnify has been one of instart logic' s top competitors. cdnify was founded in 2012, and is headquartered in manchester, england. cdnify competes in the it services industry. cdnify generates $ 36. 5m more revenue vs. instart logic .
secondly, instart logic has invented the nanovisor, a lightweight, javascript - based virtualization layer for any browser. every time the instart logic cdn serves a page or application component, it inserts the nanovisor to provide visibility and control at the endpoint .
instart logic' s revenue is the fourth highest among it' s top 10 competitors. the top 10 competitors average $ .
palo alto, calif. - (business wire) - instart logic, a next generation technology company making digital ...
application delivery provider instart logic inc. has changed its go - to - market strategy by introducing a formal global partner program .
most cdn vendors focus on network and caching infrastructure, while web performance vendors offer techniques for serving up content faster. instart logic, in contrast, connects both ends. “instart logic focused on software and an end - to - end solution down to the device client, ” says shailesh prakash, cio and evp digital product development for the washington post, an instart logic customer .
samrah khan, instart logic and dawn parzych, catchpoint2 / 6 / 17today' s digital world has placed a premi ...
instart logic has changed its sales strategy and will now offer its application delivery service through channel partners; other news from the week .
with this acquisition, instart logic gains a world class team, patented technology, an industry - first mobile delivery network software development kit (sdk), and significant new analytics capabilities. instart logic is also opening a boston office to accommodate the kwicr team. the acquisition comes on the heels of instart logic' s $ 45 million series d round of funding last month and tripled sales growth in 2015 .
content delivery networks are no longer cutting it when it comes to supporting mobile web apps, and instart logic is working to replace them .
founded in 2010, instart logic provides a cloud - based service that dramatically improves the user web experience even over mobile and wifi networks .
according to instart logic ceo manav mital, telstra' s investment in the company will help it expand into the asia - pacific region .
instart logic has employees and is the fifth highest among it' s top 10 competitors. the top 10 competitors average 2, 240 .
instart logic is the world' s first endpoint - aware application delivery solution that makes applications fast, secure, and easy to operate .
instart logic is the world’s first endpoint - aware application delivery solution that makes websites and applications fast, secure, and easy to operate .
the difference instart logic brings into play is a javascript shim called an html5 nanovisor, which gathers data on how an application downloads into a client browser. this information is fed back to an appsequencer within instart logic’s network that analyzes how key elements of applications or web pages are sent .
“instart logic’s application streaming approach is fundamentally different, delivering dramatic results for their customers and making existing content delivery networks obsolete, ” murphy added .
“instart logic has pioneered an endpoint aware application delivery solution to transform the way applications are delivered and provide a better user experience, ” says bobby. “it is extremely rare to find a company, such as instart logic, that has far superior technology than anyone else in the space and has such a promising growth trajectory. i am excited to join the board of instart logic and assist the company in further accelerating its market position. ”
app delivery technology startup instart logic has acquired kwicr, a venture - backed massachusetts business that specializes in app acceleration on apple and android mobile platforms .
instart logic, inc. is an application delivery company that provides end - to - end application acceleration for web, hybrid, and native applications .
with the purchase, instart logic gains kwicr' s patented technology, a mobile delivery network software development kit (sdk) and significant new analytics capabilities. the acquisition follows instart logic' s $ 45 million series d round of funding in january and a tripling of its sales growth in 2015 .
instart logic is the first and only application delivery company that provides end - to - end application acceleration for web, hybrid, and mobile applications .
financial details of the deal, which comes on the heels of palo alto - based instart logic raising $ 45 million last month, were not disclosed .
instart logic' s investors include andreessen horowitz, greylock partners, kleiner perkins caufield & byers, sutter hill ventures, tenaya capital and wing venture capital .
instart logic’s new pricing policy and performance guarantee are designed to reflect the real and substantial value it provides customers, rather than simply for the bits delivered .
terms of the deal weren’t disclosed. kwicr, based in massachusetts, had raised about $ 8 million; instart logic raised about $ 45 million last month .
instart logic says its javascript
nanovisor
and its understanding of web page elements lets it load important parts of a web page first for a fast response .
instart logic maintains partnerships with service and solution providers focused on web performance, application delivery, and security. its two main types of alliances are as follows :
on why kpcb decided to dive into instart logic, says general partner matt murphy ,
application performance and user experience have never been a more strategic, competitive differentiator. instart logic' s software - defined application delivery approach is fundamentally different, delivering dramatic results for their customers and making existing content delivery networks obsolete .
while there are many on - premise offerings that compete with instart logic, mital says that what’s disruptive about the company’s product is its ease of use and deployment .
giving users an interactive and more immersive web experience, instart logic empowers publishers to bring to life a new generation of web applications and drive increased customer acquisition and revenue. instart logic is funded by andreessen horowitz, greylock partners, sutter hill ventures, tenaya capital, and notable silicon valley investors, entrepreneurs, and industry leaders .
mital added that over 500 websites currently make use of instart logic' s application delivery service, with users in the us, canada, and the united kingdom .
instart logic, a service that helps businesses speed up the delivery of their cloud applications, today announced that it has raised a $ 43 million funding ...
the solution is available in the marketplace immediately and requires a simple dns change for the instart logic service and a five minute tag insertion for the blue triangle solution .
i applied online. the process took a week. i interviewed at instart .
india office instart logic india pvt. ltd. 6th floor, hm vibha towers hosur rd, adugodi bengaluru — 560029 phone: + 91 80 4112 8628 view on map
instart logic has a niche market business model, with a specialized customer segment. the company targets its offerings at online companies such as internet retailers and saas application publishers .
application delivery platform instart logic today announced that it has raised a $ 45 million series d round. the round was led by a new investor, the ...
telstra' s venture capital arm telstra ventures has invested in united states application delivery services provider instart logic, boosting the company' s ability to expand throughout the apac region .
instart logic, a company that provides a cloud - based service for web publishers to improve site performance over both mobile and wi - fi networks, has raised ...
instart logic’s customer relationship is primarily of a personal assistance nature. the company maintains the instart logic global support team, which provides customer service 24 / 7 through phone, e - mail, and online channels. it also maintains a site reliability team that monitors customer traffic and tries to resolve problems before they happen, or address them within 30 minutes .
in 2015 instart logic executed strongly in all phases of the business but we' ve only scratched the surface of our potential ,
said manav mital, ceo of instart logic .
our vision for the future of application delivery is resonating with customers and we will continue to out - innovate, out - sell and out - execute the competition .
the move is an investment in the current trend toward mobile online activity. instart logic helps companies cost - effectively improve the performance, user experience and security of websites and applications .
instart logic’s main channel is its direct sales team. the company promotes its offering through its website, social media pages, and participation in summits, trade shows, and conferences .
mountain view, calif. - (may 13, 2014) - instart logic, the cloud application delivery service for performance - obsessed organizations, today announced it has ...
kyle gentry manages a high - caliber team of sales professionals while helping to win new accounts. his passion for startup culture brought him to instart logic, where he has achieved both personal and company - related milestones. kyle, a former varsity golf player at stanford university, now applies his competitive sports attitude to closing major deals with some of instart logic’s largest customers .
instart logic has one revenue stream: the subscription fees it charges for access to its software - as - a - service platform. sales staff must be contacted directly for fee amounts .
customers are understandably impressed with instart logic’s capabilities, beyond the ad integrity offering. “instart logic’s ‘power of the platform’ solution provides edmunds with cutting - edge performance backed with solid security and reliability, ” says paddy hannon, cto at edmunds. com. “we were able to replace our three cdn vendors with a single platform that actually works better and delivers more value. ”
in the course of 2015, instart logic expanded to three new locations domestically and internationally: in oregon, with a focus on research and design; and in toronto and london, with sales offices to expand instart logic' s global footprint. as a testament to its commitment to its employees, instart logic was also voted no. 1
best startup to work for in america
by business insider and no. 6 in the
50 best small & medium companies to work for in 2015
by glassdoor. additional information on the momentum can be found here .
enter, instart logic, a seller of mobile application delivery technology. this silicon valley startup said today it has acquired kwicr, a mobile app accelerator, to help enhance its product suite .
“in less than 12 months, instart logic has introduced many of the world’s most performance - obsessed companies to a new way of accelerating their cloud applications, ” said instart logic chief executive manav mital in an official statement. “we’ve only scratched the surface of our technology potential, and we are pleased that kpcb is joining us to take our business into the next phase of growth. ”
palo alto, calif. – - february 18, 2016 – instart logic, the leading provider of application delivery solutions, announced today it has acquired kwicr, the market leader in mobile application acceleration for apple and android platforms. with this addition, instart logic is the only application delivery company that provides end - to - end application acceleration for web, hybrid, and native applications .
geodesic capital leads series d funding round with oversubscribed participation from existing investors to fuel global expansion and application delivery innovations. instart logic grows sales by 3x in 2015 with high - profile customer wins .
instart logic caches fragments of static elements of customers’ pages at its 30 points of presence worldwide for redundancy as well as locating the information as close as possible to end users to reduce network delay .
you can find out more by reading our press release. if you are interested in finding out how much faster instart logic is than akamai for your site, sign up for a free benchmark .
instart logic will integrate kwicr' s sdk into its application delivery platform to provide a comparable degree of control that its nanovisor. js provides for web applications. the ability to control the end - to - end application delivery path allows instart logic to optimize the use of scarce
last mile
wireless bandwidth, and use machine learning algorithms to intelligently transmit application components to achieve the fastest performance .
instart logic is taking on the likes of akamai and amazon cloudfront with a web app - streaming service it says can cut in half the time it takes to load pages and applications to wireless devices .
prior to joining instart logic, dan was the chief marketing officer at cloud security leader zscaler and held cmo roles at mybuys the leader in cross - channel personalization as well as cloud erp leader intacct .
instart logic offers the strongest encryption to ensure your website is always protected using globalsign. we offer a range of secure sockets layer (ssl) certificates for the secure transfer of sensitive information over the internet
the company tripled its sales growth in 2015, with more than 500 market - leading websites utilizing its application delivery service worldwide. instart logic now serves more than 30 million users per month in more than 180 countries everyday. top e - commerce and media companies that have standardized on instart logic include atlantic media, evite, kate spade, office depot international, shutterstock, tui travel and the washington post .
given questions are introductions and background. the best advice i can give for the interview process is that instart logic wants to see people who can hold an intelligent conversation while also revealing character traits. 1 answer
instart logic is based in mountain view, calif. , and was founded in 2010 by raghu venkat, hariharan kolam, and manav mital. the company has raised a total of $ 52 million to date .
equityzen does not have an affiliation with, formal relationship with, or endorsement from instart logic or any companies featured above. this profile is based on publicly available information and is intended to be informative in nature .
instart logic provides a cloud - based, artificial intelligence driven platform for global brands to increase their online performance. it connects with customers' cloud, web and mobile applications with consumers' devices and automatically improves pe
i applied through a recruiter. i interviewed at instart (chicago, il) in may 2017 .
instart logic will make kwicr’s network layer optimizations and analytics available via its mobile delivery network software development kit (sdk) to help provide end - to - end application acceleration for web, hybrid, and native apps .
instart logic also announced further enhancements to its recently announced ad integrity service, which will now also unblock video pre - roll advertising, in addition to display advertising. by bringing powerful new machine learning, automation and ground - breaking technology to thwart ad blocking technologies for every type of advertising - from display ads to video ads, to the world of application delivery - instart logic is fundamentally altering the value enterprises ascribe to content delivery networks .
mobile devices and especially mobile apps have become the premier method for content consumption ,
said manav mital, ceo of instart logic .
we approach content delivery from the lens of that wireless last mile - the first impression an app makes on consumers. kwicr is aligned in our vision of delivering fast content and focused on perfecting a seamless user experience. we' re excited to welcome the kwicr team to the instart logic family .
i applied through other source. i interviewed at instart (palo alto, ca) in june 2016 .
i applied through a recruiter. the process took 2 days. i interviewed at instart in october 2017 .
i applied through an employee referral. i interviewed at instart (boston, ma) in may 2016 .
join mergr and gain access to instart logic’s m & a; summary, the m & a; summaries of companies just like it, as well as recent m & a; activity in the internet software and services sector .
i applied through an employee referral. i interviewed at instart (palo alto, ca) in march 2017 .
i applied through an employee referral. i interviewed at instart (palo alto, ca) in may 2016 .
the company claims it can drastically reduce the “time to experience” web applications, and at worst the service performs on a par with competitors by falling back on the customary cdn techniques for speeding up downloads, says instart logic’s ceo manav mital .
instart logic’s platform is an application and content delivery network (cdn) – and yet, the vendor recognizes that basic cdn capabilities have now been commoditized. as a result, it has developed value - added innovations in two broad areas .
as for the ad blocking cat - and - mouse game, will an ad blocker be able to defeat instart logic’s ad integrity? perhaps – but given the power of the platform, such a workaround is unlikely to last for long .
interview candidates at instart rate the interview process an overall positive experience. interview candidates say the interview experience difficulty for instart is average. some recently asked instart interview questions were ,
most were scenario based
and
questions mainly on algorithm, coding, distributed systems and past projects
. 23% of the interview applicants applied online .
this investment from new investors, participation of our existing investors, and expansion of team with world class executives is further validation of our ongoing success. there are many things that go into building a successful company and instart logic is no different .
the funding and executive hires come on the back of some good growth - instart logic claimed 5 * growth in 2014 and has 400 high - volume websites running through its platform. customers include nasty gal, bare necessities, shutterstock and evite .
instart logic provides a cloud - based, artificial intelligence driven platform for global brands to increase their online performance. it connects with customers' cloud, web and mobile applications with consumers' devices and automatically improves performance, consumer experience and security .
the foundation of instart logic’s solution is a world - class cdn that optimizes the delivery of content and applications for all devices across wired and wireless networks. the client portion of the instart logic service is based on revolutionary technology we invented called web application virtualization. this allows our service to extend itself transparently into the end user’s browser and form the active client portion of our dual - sided platform. this web application virtualization technology is made possible by a thin javascript virtualization layer called the nanovisor .
instart logic' s platform uses a machine learning - based approach to better predict user behaviour, downloading only the relevant aspects of a webpage and enabling users to view and interact with a page before all elements have finished loading ,
sherman explained .
disruptor beam is a customer of instart logic that uses the service to front its game of thrones ascent game that pumps out a lot of 2d pictures. it chose instart over other cdns including akamai because its performance was about 75% better, says ceo jon radoff. it tested over a wired network for latency of individual content requests and of loading times for individual pages .
he says instart’s prices are comparable to akamai’s, but a confidentiality agreement prevented him from saying exactly what the prices were .
great people, leading edge tech and a revitalized executive team are driving instart in a positive direction. instart' s updated portfolio and messaging directly addresses modern day challenges in the digital - online world. exciting to be a part of this upswing
the top 10 competitors in instart logic' s competitive set are cdnify, keycdn, cdn77, cdnetworks, fastly, akamai, level 3, admiral, cloudflare and aws. together they have raised over 838. 5m between their estimated 44. 3k employees .
instart logic is a cloud based content delivery platform that helps businesses to speed up the delivery of cloud applications. it was founded in 2010 by manav mital, hariharan kolam and raghu venkat. it is headquartered in palo alto, california with a ...
to get it, customers must pay to use instart logic' s servers, which are located at 30 locations around the world to bring data closer on the network to the browsers that request it. that means instart is competing directly with content delivery network giants such as akamai or limelight networks, though customers can switch just part of their web traffic from another cdn to try things out .
how confident is instart logic that they can beat akamai head - to - head? in the fall of 2014 mital and his team rolled out a $ 100 million contract buyout program to reimburse akamai customers who break contracts to jump to instart logic .
we have no doubt that those customers which leave akamai will stay with us for many years ,
says mital .
our roadmap is deep and we are pulling away from akamai and other cdns in every key technology area. we are the future and they are the past .
“instart logic’s platform uses a machine learning based approach to better predict user behaviour, downloading only the relevant aspects of a webpage and enabling users to view and interact with a page before all elements have finished loading, ” says mark sherman, managing director of telstra ventures .
at instart logic, we think every day about how we can help you leverage artificial intelligence to increase conversion, transform consumer experience, improve your seo rankings, keep your customers safe, and deliver 10% - 30% faster cloud, web and mobile application performance .
the technology would see to be delivering. according to a recent study from global advisory firm enterprise strategy group (esg), for the top 30 e - commerce websites instart logic delivers a 75 percent overall reduction in mobile website load times as compared to traditional cdns .
“bobby is a pioneer in the technology space and provides considerable strategic guidance to us” said manav mital, founder and ceo of instart logic. “i am excited to have bobby joining our board as his skillset and background will be a great complement to our existing board talent. ”
after the initial release of dynamic image and html streaming, instart logic introduced dynamic image resizing. this is an automated service that allowed companies to seamlessly convert to responsive web design (rwd) sites with scalable image sizes that fit any device or display screen. rwd sites are rapidly replacing older technologies because they allow website publishers to easily service multiple types of user devices with far less overhead and complexity. instart logic followed on this with instantload, an innovative way to optimize browser caches on devices to ensure the most important content goes into the faster caches .
i used to think that in the world of web performance, speed was everything. it turns out that' s not really true. so today instart logic made a significant announcement to help customers eliminate the biggest speed - killer of them all and get the performance they deserve .
instart logic' s platform provides you with total control of the entire delivery path. our solution combines our patented nanovisor, machine learning for performance and security with a new breed of cdn for the best possible website experience. it is designed for devops and mobile - first applications .
today instart logic announced a $ 100 million performance upgrade program. we will buy out the contract of any customer switching from akamai, up to an aggregate value of $ 100 million. yes, one - hundred - million - dollars (and a shout out to dr evil) !
as he says, web applications continue to grow in size and complexity, as static web sites are supplanted by immersive, interactive applications. and more people are accessing these sites and apps from mobile and web. many sites are suffering from major performance issues. instart logic resolves these issues .
manav mital, ceo and co - founder of the company, explains that instart solves a major pain point for publishers and site owners, which is having users be able to access their sites over congested mobile and wi - fi networks. what instart logic offers is a cloud - based, easy - to - deploy service that can be used by web publishers to improve responsiveness of applications and create faster load times for pages .
i applied through an employee referral. the process took 2 weeks. i interviewed at instart (burlington, ma) in april 2016 .
i applied through a recruiter. the process took 1 day. i interviewed at instart (palo alto, ca) in june 2015 .
telstra ventures, formed in 2011 to invest in technology start - ups, isn’t revealing the size of its investment nor the percentage holding it now has in instart logic. however, sources said the investment was consistent with its aim of investment between $ 5 million and $ 10 million in startups .
i applied through an employee referral. the process took 6 days. i interviewed at instart (palo alto, ca) in february 2017 .
intellyx publishes the agile digital transformation roadmap poster, advises companies on their digital transformation initiatives, and helps vendors communicate their agility stories. as of the time of writing, instart logic is an intellyx customer. none of the other organizations mentioned in this article are intellyx customers. image credit: jd hancock .
as part of its acceleration, instart logic made two key executive sales hires. chris smith, vice president of worldwide field operations, and andrew bartlam, vice president of emea sales, bring a wealth of sales leadership experience to instart logic. smith will be responsible for overseeing the company’s global sales efforts and has a track record of growing early stage companies such as invincea, arcsight, and mercury into market - leading public companies. bartlam will be focused on expanding the emea region, and has helped build growth engines in emea for successful companies such as ciphercloud and jive software. additional information can be found here .
instart logic was founded in 2010, has 44 employees and 18 patents, and and raised $ 17 million in april in a second round of funding. it' s raised $ 26 million in total so far from andreessen horowitz, greylock partners sutter hill ventures, tenaya capital, and individuals in silicon valley .
palo alto, calif. - - (business wire) - - instart today announced the results of its 2018 world cup ad perf ...
instart logic is putting all the pieces together to become the breakout winner in application delivery ,
said ashvin bachireddy, co - founder and general partner at geodesic capital .
they have a large market ripe for disruption, compelling customer adoption, strong fundamentals and a proven team to execute on the opportunity .
in its first six quarters, instart logic posted sequential sales growth numbers of 40 percent quarter over quarter. in other words, the company is growing at a clip of over 350 percent year over year. this is why the most famous venture capital investors in the world are clamoring to buy in. instart logic' s ceo manav mital raised a $ 26 million c - round in may 2014 that included not only all of the investors in the first two rounds (andreessen horowitz, greylock, tenaya capital, sutter hill ventures) but was led by the big kahuna of silicon valley venture capital kleiner perkinscaufield byers (kpcb) .
in fact, instart logic’s security capabilities include defenses against denial of service and botnet attacks, two of the most challenging cybersecurity threats facing enterprises today. “we call this the ‘power of the platform’, ” explains shukla. “deploy once and leverage for a variety of use cases to generate a variety of new revenue. ”
shailesh shukla, cmo and vp products at instart logic, agrees. “when the edge becomes software - defined, we can write code around it and take completely new approaches to site delivery, optimization and personalization, enabling us to very quickly build solutions for better performance, bot defense and ad integrity, ” he says .
instart is a late - stage private cloud computing company headquartered in palo alto, california, with offices around the world. not only do ...
instart logic, a company that provides a cloud - based service for web publishers to improve site performance over both mobile and wi - fi networks, has raised $ 17 million in series b funding from andreessen horowitz, greylock partners, sutter hill ventures and tenaya capital. this brings the company’s total funding to $ 26 million .
instart logic tripled its sales growth last year by serving many e - commerce verticals, including travel — with clients like gogobot, commune hotels, and bookit. it uses new technologies, like streaming web applications and using machine learning algorithms to more efficiently transmit application components, to replace older methods, like caching and compressing data .
with studies indicating that as many as 84% of users will abandon a mobile app if it fails to load more than twice, the wireless
last mile
is increasingly critical to an app' s performance — and its popularity. this need is behind instart logic' s recent acquisition of mobile application acceleration specialist kwicr .
given mobility continues to be one of the top trends in the technology space, we are excited to start the year with an investment in instart logic. their end - to - end application delivery platform combines machine learning for performance and security with a cdn for delivery ,
said mark sherman, managing director of telstra ventures .
the first is its endpoint - aware application services platform. in addition to the scalable network and storage - driven caching capabilities that characterize most cdns, instart logic adds scalable compute power – now cost - effective due to the ongoing progress of cloud computing. general purpose compute provides the ability to add new services as enterprise needs evolve .
instart ceo manav mital said the acquisition makes his company the only one that provides end - to - end application acceleration for web, hybrid and native applications .
then came another breakthrough, smartvision. this is based on computer - vision technology, which can reduce the amount of data a website must load to provide a rich user experience by 30 to 70 percent, with no perceived reduction in image quality. instart logic also announced new cloud - based security capabilities, including its innovative proxywall service .
instart logic’s next - generation cdn takes a modern approach, and optimizes the delivery of content and applications for all devices across both wired and wireless networks. it consists of a global application and content delivery system that is application and device aware, cloud & peering - centric, compute - oriented, mobile - first and last - mile focused .
while 2015 was an amazing year for us, i am even more excited about 2016. with the cash reserves from our last three oversubscribed rounds in the bank, with help from our strategic investors, and under the field leadership of chris, i am looking forward to seeing instart logic take an unfair share of the market this coming year .
instart logic' s mobile app acceleration technology shows an average of 35% performance boost. our solution is very easy to integrate through an sdk, and overcomes performance challenges like variable network bandwidth and packet loss on wireless networks. in addition, we have a whole range of mobile analytics that will give you deep insight into your audience behavior .
terry hardie is the senior operations engineer at instart logic, maintaining and growing the content streaming network. a native of new zealand, terry has extensive experience in software programming and design, as well as building and maintaining complex networks. outside of work, he is deeply passionate about orca whales and often dedicates his time to research work and expeditions .
and the company has some big - name backers. perhaps attracted to instart logic' s belief that its version of application delivery technology will disrupt traditional content delivery network (cdn) vendors like akamai, some impressive names have invested in the company. andreesen horowitz, greylock partners, tenaya capital, and kleiner perkins caufield & byers are all existing investors .
to disrupt this messy state of affairs, silicon valley - based instart logic has introduced its ad integrity offering – essentially, ‘ad blocker unblocking’ technology that enables publishers to detect whether a user has ad blocking software installed, and if so, still serve them content including ads that ad blockers cannot block, at least by using the blocking approaches in use today .
instart logic also formed key strategic partnerships to broaden its technology ecosystem and expand its distribution globally. in 2015, it increased security capabilities with advanced ddos scrubbing through its partnership with verisign and accelerated e - commerce platforms in partnership with magento. the company also extended its application delivery into china in collaboration with chinacache and expanded its dns management capabilities by partnering with dyn .
last july, we wrote about how the founding team at instart logic pivoted from writing a cool technology platform for video games to building a disruptive software - based web application deliveryservice. this service, they hoped, would displace legacy hardware - centric cdns such as akamai and verizon' s edgecast and change how content, images and websites are delivered over the internet .
the company says it will use the new funds to expand its product capabilities and sales teams in the u. s. and globally. it’s no surprise then that instart logic plans to invest heavily in the european and middle eastern markets this year. “there’s a large untapped opportunity there and it’s extremely mobile - centric which play to our strengths, ” mital said .
instart logic’s application services platform is the world’s first endpoint - aware application delivery solution. it’s a disruptive way to accelerate and secure web and mobile applications, delivering an unprecedented degree of performance, security and control. the core technology innovations, driven by 80 + patents, include machine learning, application awareness and client control via a thin javascript virtualization layer called the nanovisor .
the instart logic end - to - end platform is the world’s first endpoint - aware application delivery solution. it’s a disruptive and completely new way to accelerate web and mobile application performance delivering unprecedented degrees of performance, security and control, as well as endpoint - aware application virtualization, a big data machine learning platform for continuous analytics and automatic optimization of application delivery components .
everybody knows we all need faster web sites: speedy load times and responsive pages means that people stay on a site longer, look at more photos, see more ads, and buy more stuff. much of the work to speed things up has happened in the browser, but a startup called instart logic hopes to profit by changing what happens on the server, too .
yes, without a doubt. only a small percentage of startups will be truly successful, and a strong indication is when investors of the highest caliber come back for multiple rounds of investment. andreessen horowitz, greylock partners, kleiner perkins, and other instart logic backers are known for choosing the most promising new technologies, startup companies, and entrepreneurs. their support is significant .
mobile devices and especially mobile apps have become the premier method for content consumption ,
said manav mital, ceo of instart logic in a statement .
we approach content delivery from the lens of that wireless last mile — the first impression an app makes on consumers. kwicr is aligned in our vision of delivering fast content and focused on perfecting a seamless user experience .
because the nanovisor runs in every web page that a publisher serves via the instart logic cdn, it can detect an ad blocker. if it finds one, it signals the web endpoint to send encrypted traffic that the nanovisor then decrypts in real - time. the ad blockers, therefore, see only encrypted content, and cannot distinguish an ad from the rest of the content .
once the guys had their prototype, they approached several potential customers about testing it. the users tried it and were very pleased, and the demonstrated interest in the service enabled the team to raise $ 9 million in series a funding in 2012. now most of instart logic’s test customers are long - time clients. the company has since acquired a number of firms to enhance its capabilities .
manav mital was a software development manager at aster data, one of the first big data firms. in 2010 he decided to branch out on his own. so he left, taking with him fellow engineers raghu venkat and hariharan kolam. they spent some time brainstorming and in 2010 founded a company called instart logic. it offered a website that enabled gamers to download games and track their scores .
there are two parts to the solution: one, a way of chopping up web apps into their component parts (images, html, snippets of javascript) and delivering them to client browsers in the optimal sequence. two, a bit of javascript code that runs on the end - user’s browser, enabling the web application to run within the browser — a technique that instart logic calls “web application virtualization. ”
prior to joining instart logic, sumit served as the general manager of the end - user computing business at vmware. prior to vmware, sumit served at citrix, where he held a number of executive roles – across engineering, product development, marketing, corporate development, and general management – and was a key contributor to citrix’s growth from a private company to the publicly - traded, multinational business that it is today .
it’s ok to not know everything. have an understanding of which areas you don’t know, and maintain your hunger and thirst to learn. pull aside an engineer or someone on the product team to go to lunch with you. instart logic is unique in that way. here you have access to amazingly talented people who have a passion for the product, are ready to share their knowledge, and can help you learn .
samrah is responsible for all business development and partnership functions at instart logic. prior to instart, samrah was with mulesoft, where she was responsible for strategic global partnerships that focused on driving channel revenue via sales and services. earlier at mulesoft, she also focused on alliances for go to market of joint mulesoft cloud solutions with isv’s. before mulesoft, she spent 7 years at telenav that went public in 2010. at telenav she held variety of client facing roles ranging from technical sales to business development that focused on large telcos and oems in the mobile space. samrah has a bs in computer science from santa clara university .
instart’s mital says the company doesn’t reveal pricing publicly, but factors that affect pricing include whether connections are encrypted, whether traffic is spikey, where users are located and the type of application being optimized .
instart logic, headquartered in palo alto, calif. , is also focusing on breaking into europe, middle east and africa (emea) and apac markets in 2016, an initiative that demands partnerships .
doing outreach in some of those regions, you really need to have very strong local presence, and part of our strategy is to have local presence in those areas through strategic partners and strategic alliances ,
khan explained .
mital continued, “let’s take an analogy from another industry, compute and storage. services such as amazon web services and microsoft azure have reduced the cost of compute and storage close to zero, effectively making them a commodity. the value these offerings deliver is an elastic consumption model and additional value - added services are delivered and charged for. instart logic is accelerating the arrival of that exact same business model in the content and application delivery market. ”
instart logic’s solution helps mobile web apps run lightning fast. generally, native apps — the kind you install through your smartphone’s app store — are faster than mobile web “apps” you access through your phone’s browser. however, native apps are also more costly to produce and difficult to update. so, if you could make mobile web apps faster, that would help encourage people to use them more, and companies could waste less time and effort making native apps .
application delivery platform instart logic today announced that it has raised a $ 45 million series d round. the round was led by a new investor, the late - stage fund geodesic capital. other participants in this round include existing investors hermes growth partners, andreessen horowitz, four rivers group, kleiner perkins caufield & byers, and tenaya capital. telstra ventures, the venture arm of the australian telecom firm, also today announced a strategic investment in the company .
as instart logic ceo and founder manav mital told me, the company wasn’t proactively looking to raise more money. “we were approached by several late - stage venture firms who were interested in us. our existing investors were feeling extremely bullish about the company and we ended up raising an oversubscribed round with absolutely minimal effort, ” he told me. “this allowed us to continue to devote more time on building our business, servicing our customers and innovating without being distracted. ”
instart logic is a cloud services company primarily focused on web site and application speed and performance . the company is headquartered in palo alto , california . instart logic is a direct competitor to akamai technologies . 
instart logic is a cloud services company primarily focused on web site and application speed and performance. the company is headquartered in palo alto, california. instart logic is a direct competitor to akamai technologies.
instart logic is a cloud services company primarily focused on web site and application speed and performance. the company is headquartered in palo alto, california. instart logic is a direct competitor to akamai technologies.