care . com
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the deal gives urltoken additional services to offer to such corporate clients as google inc. and facebook inc. , a urltoken spokeswoman said .
details of the financial impact of the transaction on urltoken will be discussed as part of urltoken ’s second quarter earnings conference call on july 31, 2014 .
as a wholly owned subsidiary of urltoken, parents in a pinch will continue to be run by co - founders barbara siegel and davida manon, urltoken said .
here' s a graph comparing the traffic of care. com, sittercity. com, and urltoken over the last year, from boston - based urltoken :
reach silverhawk at info @ urltoken or call (203) 861 - 2905 .
glassdoor gives you an inside look at what it' s like to work at urltoken, including salaries, reviews, office photos, and more. this is the urltoken company profile. all content is posted anonymously by employees working at urltoken .
to suggest a subject for the people column, e - mail lebovits @ urltoken .
best housekeepers near me (starting at $ 12. 75 / hr) - urltoken
urltoken acquires subscription kids’ goods startup citrus lane in up to $ 48. 6m deal
urltoken reported a 23% rise in q1 revenue, to $ 39 ...
i wanted to write a column about the rivalry between urltoken and sittercity, two web sites with boston connections that aim to be to home - based care services what urltoken has been to dating, or urltoken has been to jobs. all i knew was that sittercity at one point had spoken with matrix partners, the waltham venture capital firm that eventually funded urltoken. urltoken founder sheila marcelo had been an entrepreneur - in - residence at matrix .
sandy miller, general partner of ivp will now serve on the urltoken board of directors .
the best babysitters near me (starting at $ 11. 50 / hr) - urltoken
if you have an existing urltoken account, please enter your screen name and password below .
the acquisition also offers urltoken an opportunity to offer its services to parents in a pinch clients .
investor relations: icr, inc. denise garcia, 781 - 795 - 7244 investors @ urltoken
urltoken acquires subscription kids’ goods startup citrus lane in up to $ 48. 6m deal – techcrunch
urltoken had previously said it expected shares to price at between $ 14 and $ 16 a piece .
the best child care options near me (starting at $ 11. 75 / hr) - urltoken
founded in 2006 by ceo sheila lirio marcelo, urltoken raised a total of $ 111 million in funding .
the offering gives urltoken a market capitalization of $ 740 million at the moment of writing. however, this may be just the beginning for urltoken, which has bigger ambitions. the company' s ceo and founder, sheila marcelo, plans to use some of the new capital raised to invest in marketing and strategic acquisitions, aimed at broadening urltoken' s audience. but what makes urltoken different from other online marketplaces, such as
caregiver search portal urltoken has raised $ 20 million in funding from new enterprise associates with participation from existing investors, matrix partners and trinity ventures. this latest investment brings urltoken ’s total funding up to over $ 36 million .
steve played an integral role in building urltoken and has remained a trusted advisor to the company. our board of directors, management team and i look forward to working closely with him again as we seek to manage urltoken ’s continued growth, ” said sheila lirio marcelo, founder, chairwoman and ceo of urltoken. “i want to thank john for his many contributions to urltoken. we all wish him well in the next phase of his career. ”
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urltoken, an online marketplace for childcare, tutoring, and other personal services, has made its ipo paperwork public .
urltoken provides families with the necessary information and support to care for their parents, spouses or other elderly loved ones .
employees. urltoken employs 357 full - time and also has 186 part - time employees, according to the sec filing .
the backstory: on care. com, sittercity, entrepreneurs, and entrepreneurs - in - residence - innovation economy - urltoken
5 / 2007 – urltoken launches in the u. s. with child care, senior care, pet care and tutoring
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urltoken reported a 23% rise in q1 revenue, to $ 39 million, while swinging to a penny profit minus items .
for those thinking of jumping on the urltoken bandwagon, however, take heed of the company’s financial situation. losses have been accelerating at the company, and urltoken says in its prospectus that it expects to continue losing money as it tries to grow its business .
waltham, ma, november 12, 2014 – urltoken (nyse: crcm), the world’s largest online destination for finding and managing family care, today announced that the company’s cfo, john leahy, is leaving urltoken to pursue another opportunity. urltoken ’s former cfo, steve boulanger, has returned to the management team as the interim cfo, while the company searches for a permanent cfo .
urltoken is a new site in waltham, ma, that lets you find a babysitter, tutor, petsitter, or elderly caregiver .
log into your urltoken account and click the
edit / view profile
link on the left hand side just below your photo .
i applied through a recruiter. the process took 3 days. i interviewed at urltoken (waltham, ma) in january 2011 .
urltoken is seeking $ 80 million in the offering. the company was founded in 2006 by sheila marcelo, who had previously been an entrepreneur in residence at matrix partners—check out this excellent 2009 report by the boston globe’s scott kirsner detailing the controversial history of urltoken ’s founding .
citrus lane will be run as a wholly - owned subsidiary of urltoken going forward, led by finley, who will serve as an svp of the company. urltoken, which is listed on the new york stock exchange, has a market cap of $ 320 million .
urltoken enables those who need to arrange for care to search for care providers in their area, and to review the care givers’ profiles .
urltoken does not share this information or keep it permanently, as it is for the sole purpose of sending this one time e - mail .
urltoken completed its initial public offering of stock thursday by selling shares at $ 17 a piece, 6 percent above the previously expected maximum price .
weight watchers (wtw) in focus: stock moves 6. 5% higher 12 / 26 / 2017 9: 41: 00 am - urltoken
“i think there’s always tweaking with these business models, ” said rice, who has stuck by his “buy recommendation” since initiating coverage of urltoken in october .
urltoken is the world' s largest online destination for care. we connect families with caregivers and caring companies to help you be there for the ones you love .
the amazon of caregiving services urltoken is the world' s largest online marketplace for finding family care, with more than 9. 7 million members over 16 countries .
when urltoken came public, its total shares sold were 6. 152 million, if you include the overallotment option. it priced at $ 17 per share. on its first trading day of january 24, urltoken traded initially up at $ 21. 21, and then it rose to $ 24. 30 by the close .
founded in 2006, the firm has raised $ 61 million in previous rounds of financing. earlier this year, urltoken embarked upon an international expansion campaign. in april, a uk office was established, the first venture outside of the us for the boston - based company. this was followed by the launch of urltoken in canada .
urltoken has its loyalists. as recently as april, its largest shareholders had barely touched the ownership stakes they initially reported in early 2014. among those backers is boston venture giant matrix partners, which has held steady at about 5. 4 million urltoken shares even as the company’s stock price has slumped. key insiders, including the company’s marketing savvy founder and ceo, sheila lirio marcelo, have shown little inclination to cash out. in fact, many have increased their ownership in urltoken since the ipo .
the company was founded by ceo sheila lirio marcelo in 2006 after she went through a difficult time finding care during a family issue. she previously worked with upromise and urltoken
the operations manager at urltoken, donna levin, met marcelo as a colleague at upromise. levin said she remembers their first group meeting about information tracing and data exchange .
urltoken also offers workers free ways to promote themselves and their service, so the site seems to be equally useful to both worker and the person that’s doing the hiring .
consumeraffairs' culture and lifestyle reporter, daryl nelson has written for readers digest, townsquare media, urltoken and a number of other online and print publications. read full bio→
advertisements on this site are placed and controlled by outside advertising networks. urltoken does not evaluate or endorse the products and services advertised. see the faq for more information .
urltoken is the world' s largest online destination for care. we connect families with great caregivers and caring companies to help you be there for the ones you love .
h & r; block (hrb) looks good: stock adds 10. 3% in session 12 / 7 / 2017 9: 53: 00 am - urltoken
urltoken does not employ any care provider or care seeker nor is it responsible for the conduct of any care provider or care seeker. urltoken provides information and tools to help care seekers and care providers connect and make informed decisions. however, each individual is solely responsible for selecting an appropriate care provider or care seeker for themselves or their families and for complying with all applicable laws in connection with any employment relationship they establish. the information contained in member profiles, job posts and applications are supplied by care providers and care seekers themselves and is not information generated or verified by urltoken. urltoken does not provide medical advice, diagnosis or treatment or engage in any conduct that requires a professional license .
the first hour of trading for urltoken was a profitable one friday, as shares of the boston - based clearinghouse for caregivers jumped by a third upwards from its initial pricing .
for the first time in the company' s decade - long history, boston - based online caregiver services company urltoken posted a profit for the fourth quarter of last year .
urltoken inc. raised $ 91 million in an initial public stock offering and will begin its first day of trading as a public company friday on the new york stock exchange .
marcelo is pleased that urltoken is viewed not only as a technology site but a service portal. “the emphasis is on care, not the dot - com, ” she says .
mauria finley, founder and ceo of citrus lane, said “at citrus lane, we share the same passion for and commitment to helping families as urltoken does, which is why we couldn’t be more excited about joining sheila and team. with the breadth and reach of urltoken, we’ll be able to connect with even more parents and children around the world. ”
more importantly, the company wants to go beyond
just matching ,
and it now provides online payroll and tax product for families that employ a household worker. urltoken also provides convenient payment products that enable families to make electronic payments to caregivers from a mobile device. in this way, urltoken tries to maintain long - term business relationships with its recurring users .
the new funding included texas - based financial services and insurance provider usaa, which focuses on military families and veterans. in june the two organizations announced a content relationship through which urltoken added site features aimed at delivering care services to military families dealing with issues such as deployments and relocations. usaa managing director for corporate development victor pascucci has taken a board seat with urltoken .
revenue. urltoken saw $ 59 million in revenue during the first nine months of 2013, up 81 percent from the $ 32. 6 million generated during the same period a year earlier
cravens' site, sitters. com, launched in 2000; sittercity launched in 2001 in boston, and later moved with thiers to chicago; urltoken launched in 2006. of the three, urltoken has received the most money from investors: north of $ 16 million, from matrix, trinity ventures, and individuals like linkedin founder reid hoffman and tripadvisor founder steve kaufer .
urltoken does not employ, recommend or endorse any care provider or care seeker nor is it responsible for the conduct of any care provider or care seeker. urltoken provides information and tools to help care seekers and care providers connect and make informed decisions. however, each individual is solely responsible for selecting an appropriate care provider or care seeker for themselves or their families and for complying with all applicable laws in connection with any employment relationship they establish. urltoken does not provide medical advice, diagnosis or treatment or engage in any conduct that requires a professional license .
as reported last week, urltoken' s stock price has declined by more than 70 percent since its public launch, resulting in a reduction in shareholder value of about $ 600 million .
a great stock to own in an aging society perhaps the most attractive part of urltoken' s story is the company' s market opportunity. unlike angie' s list or yelp - - which provide reviews of any local businesses, such as plumbers, painters, and dentists - - urltoken specializes only in the promising market for care, which is large and highly fragmented .
portland - based knowledge universe, the operator of kindercare child care centers, and boston - based urltoken offer back - up care as a benefit that corporate clients can provide to their employees .
urltoken is in an expensive business. it lost about $ 12. 2 million on some $ 26 million in sales in 2011, and saw that loss hit about $ 20. 5 million on about $ 48. 5 million in revenue last year. in the first nine months of 2013, urltoken lost nearly $ 24. 7 million on about $ 59 million in sales .
urltoken has more in the works: in about a month, it will launch a daycare directory, and follow with a nanny pairing service. instead of simply listing elder “sitters, ” it will partner with assisted living facilities and nursing homes to let users find the best - rated among those as well. urltoken will rely on its users to rate and comment on the care providers .
the day marcelo, worn out by the commute, gave her notice in new york, matrix partners, an investor in urltoken, invited her to put her entrepreneurial instincts to work for them .
innovation at urltoken is fed by diversity of people, styles and thoughts - we attribute some of our product innovation and growth to our diverse leadership and employees, and to living our core values .
born from diverse perspectives and cultures, urltoken supports families of all types and employs people who are just as diverse. what you¹ll find here is a passionate culture focused on mutual respect and community .
urltoken (crcm) stock popped 35% in its initial public offering friday, with the company raising $ 91 million by selling 5. 4 million shares at $ 17, above its expected range of $ 14 to $ 16. urltoken stock was near 23 in early afternoon trading in the stock market today. the company describes itself as the world' s largest online marketplace for finding and managing…
one of the newer sites that takes this approach is urltoken, as it helps people connect with all kinds of workers who provide a wide range of services like babysitting, pet care and fulltime nannies .
founder and chief executive, sheila marcelo, says that new investors, including linkedin’s hoffman, and executives from ebay and user review site tripadvisor, have the right blend of savvy to give urltoken an edge .
it was january 2014 when urltoken went public. the event was well - received in boston, where it' s based, and on wall street, as the company’s shares rose swiftly following the ipo .
economic moat urltoken benefits from scale advantages and network effects due to its more than 9. 7 million engaged members, who, on average, posted a new job every 30 seconds, and applied for a new job every two seconds in 2013. it also benefits from inexpensive worth - of - mouth marketing, as since the launch of the marketplace in 2008, over half a million families have found caregivers through urltoken .
most of that spending goes to sales and marketing, which cost urltoken $ 43. 9 million in the first nine months of this year, compared to $ 27. 9 million in the same period last year .
even with revenue growth of close to 35% projected in 2014, urltoken still will lose money for the whole year. maybe investors will only buy top quality stocks with the stock market at all - time highs .
urltoken grew from the very sort of personal crisis that has made it a go - to for families in need of a caregiver. formally founded in 2006, urltoken ’s roots stem to the early 1990s, when marcelo was desperate for quality child care as she finished up her college coursework. with two degrees from harvard university, she went on to raise $ 111 million in venture capital before leading the company through its successful ipo .
urltoken also had early stumbles in meeting financial targets. in the first quarterly earnings report after going public, the company fell short of revenue and earnings forecasts —only to then beat expectations on both fronts the subsequent quarter .
when you hire someone to perform services in your home and you have control over how the work is performed, the irs deems you a household employer. if your employee earns more than $ 1, 800 a year from you, you have certain tax and compliance obligations as their employer. urltoken homepay sm, managed by breedlove & associates, handles these obligations for tens of thousands of busy families. the largest comprehensive household payroll, tax and compliance service in the u. s. , the homepay team is the expert in the tax, legal and hr aspects of being a household employer. our august 2012 acquisition of breedlove brought this service and its experts to our online membership. urltoken homepay sm is available to all urltoken members, excluding corporate clients. additionally, families who are not members of urltoken are and can continue to become clients of breedlove. learn more
after subscribing, you can search for caregivers in your area, and then filter the results along a number of criteria. we searched both sites for philadelphia - based non - smoking babysitters between the ages of 20 and 25 who were available on short notice, could handle babies and toddlers, and billed at under $ 20 hour. we got two results on urltoken and 29 on sittercity — not bad for urltoken, considering it’s only three months old .
as a provider on urltoken, you are able to list up to 3 former or current employers to your work history. to add work history to your profile, simply log into your account, click on my urltoken in the top, right hand corner and select my profile from the drop down menu. scroll down to the work history heading and click on the
add a position
button. to edit this feature please follow the instructions below :
she came up with the business plan for her company while working as entrepreneur - in - residence at matrix partners, a venture capital firm with offices in waltham and india. it has invested $ 3. 5 million in urltoken .
© 2018 agingcare. all rights reserved. the material of this web site is provided for informational purposes only. urltoken does not provide medical advice, diagnosis or treatment; or legal, or financial or any other professional services advice .
urltoken has reported quarterly revenue increases, but it’s still losing money. its net loss was $ 7. 2 million in this year’s q2, versus a net loss of $ 9. 9 million for the same period in 2014 .
to be sure, the company attributed much of its recent losses to $ 36 million in costs incurred from the citrus lane acquisition. without the acquisition, urltoken said it would have booked a net profit of $ 500, 000 .
the company plans to use the funding towards growing its network. for example, urltoken will expand its network via corporate and government partnerships; customized senior care service offerings; and, new vertical expansion into pet care, tutoring and housekeeping .
notice that unlike yelp, which generates the majority of its revenue from advertising, urltoken earns most of its revenue through subscription fees by care - seekers. in this way, the company avoids fierce competition in the market for digital ads .
interestingly enough, urltoken' s consensus price target is listed as $ 25. 00, but the number of analysts is fewer than five so we do not count it as a genuine consensus figure, compared to more widely followed stocks .
they were interested in my pursuing opportunities in the family space, given my background at upromise ,
said marcelo. her job included looking at potential companies to purchase, assessing deals, and writing business plans like the one for urltoken .
here' s some of the e - mail correspondence behind the story, along with traffic data comparing care. com, sittercity, and urltoken (a virginia based start - up that also spoke with marcelo and matrix about a deal. )
ipos are on the rise. the number last year was at the highest point since 2000. in the coming year, more than a dozen massachusetts computer technology, internet, and life sciences companies are poised to follow urltoken with initial offerings .
usaa said in a statement ,
usaa recently made a strategic investment in urltoken. earlier this year, usaa and urltoken announced a relationship to jointly develop integrated online solutions for managing unique military lifestyle changes, such as deployments or a military moves, with a focus on facilitating the management of care - related issues. the new solutions will enable a more seamless way for individuals and their families to deal with the physical, logistical, and financial impacts of everyday and emergency care needs .
waltham, mass. - - (business wire) - - urltoken (nyse: crcm), the world' s largest online destination for finding and managing family care, today announced financial results for the first quarter ended march 26, 2016 .
urltoken, a waltham company that helps both consumers and employees of corporate clients get access to child care and other services, said it has bought parents in a pinch in an acquisition that will allow it to offer additional services and broaden its customer base .
the information on our website is general in nature and is not intended as a substitute for competent legal advice. urltoken makes no representation as to the accuracy of the information herein provided and assumes no liability for any damages or loss arising from the use thereof .
still, urltoken has become an example of why some online subscription - based companies are shying away from the public markets. zoosk, a san francisco - based online dating website that makes money through subscriptions, detailed plans last year to raise $ 100 million through an ipo. those plans were shelved later that year after seeing how comparable public companies were performing. it specifically cited urltoken as well as online classifieds service angie’s list for its cold feet. since january 2014, angie’s list shares are down around 65 percent .
that $ 17 strike price came in higher than earlier estimates of $ 14 to $ 16 for company, an online finder of caregivers for children, seniors, pets, special needs individuals and the like. urltoken is offering 5. 35 million shares of stock .
on average, families in the u. s. pay child care workers $ 556 each week — nearly $ 29, 000 a year, according to urltoken. more than half of families report spending at least 10 percent of their household income on child care .
this is a great overview of important points to consider, and tips for approaching the touchy topic. learn from and lead by example though - all of us with parents that we are considering these items, we should be planning ahead for ourselves. as @ urltoken
particularly worrisome for some analysts: urltoken is burning cash — and fast. in 2014, the company ended the year with $ 71. 9 million in cash and marcelo said she expects to end 2015 with $ 50 million in cash — a 30 percent decrease .
honored and humbled to be one of carnegie corporation of new york' s # greatimmigrants alongside adriano espaillat, bernard cherkasov, dara khosrowshahi, kumail nanjiani, pramila jayapal and so many others. help us celebrate the contributions of naturalized u. s. citizens # july4th urltoken
google capital is excited to support urltoken in building on their market leadership by giving them access to our biggest asset—some of the world’s leading experts in a range of topics at google and alphabet – as they continue to deliver delightful and seamless solutions to consumers and enterprises. ”
the company’s growing pains aside, urltoken has made marcelo a wealthy woman. as of april, she owned 2. 1 million company shares — up from 1. 8 million a year earlier. her combined compensation in 2013 and 2014 was $ 4. 3 million .
this press release contains
forward - looking statements
within the meaning of the
safe harbor
provisions of the private securities litigation reform act of 1995, including but not limited to, statements regarding the expected benefits to urltoken and citrus lane from completing the acquisition, the expected impact the acquisition will have on urltoken ’s financial performance, and citrus lane’s anticipated revenue growth. these forward - looking statements are made as of the date they were first issued and were based on current expectations, estimates, forecasts and projections as well as the beliefs and assumptions of management. forward - looking statements are subject to a number of risks and uncertainties, many of which involve factors or circumstances that are beyond urltoken ’s control. urltoken ’s and citrus lane’s actual results could differ materially from those stated or implied in forward - looking statements due to a number of factors, including but not limited to: market acceptance of citrus lane’s products and services, urltoken ’s ability to grow citrus lane’s business, urltoken ’s ability to retain citrus lane employees following any closing of the acquisition, the ability of citrus lane to achieve the earnouts, the potential impact on the business of urltoken or citrus lane due to the announcement of the acquisition, and other risks detailed in the company' s other publicly available filings with the securities and exchange commission. past performance is not necessarily indicative of future results. the forward - looking statements included in this press release represent the company' s views as of the date of this press release. the company anticipates that subsequent events and developments will cause its views to change. the company undertakes no intention or obligation to update or revise any forward - looking statements, whether as a result of new information, future events or otherwise. these forward - looking statements should not be relied upon as representing the company' s views as of any date subsequent to the date of this press release .
urltoken one of the largest online care services in the world, has announced the closing of $ 50 million in new funding. the financing was led by institutional venture partners (ivp) and joined by existing investors matrix partners, trinity ventures, new enterprise associates and others .
urltoken' s premise is simple: our consumer matching solutions allow families to search for, qualify, vet, connect with, and ultimately select caregivers in a low - cost, reliable and easy way. our platform also provides caregivers with solutions to create personal ...
in a statement, sheila lirio marcelo, founder and chief executive of urltoken, said: “through our existing business serving employers, we are acutely aware of the needs companies face in addressing the growing care challenges faced by their employees and their desire to do so via one provider who can offer a full scope of services. back - up care is a critical component in that mix, and with parents in a pinch, urltoken is now uniquely positioned to provide professional in - home back - up care assistance as an adjacency to our existing services. ’’
urltoken connects families to caregivers, giving them easy access to people who can help them take care of their kids, elders, pets, and homes. caregiver profiles contain basic information about credentials, as well as options to request background checks, contact references, and interview candidates .
urltoken, the listed massachusetts - based company that runs an online marketplace for finding and managing family care resources such as babysitters and elder caregivers, announced today that it has acquired citrus lane, the e - commerce startup that sells monthly subscription boxes of products aimed at babies and kids .
she also had stints at upromise, a college savings network for parents, and urltoken, a corporate online job resource company in new york; for that job, with her husband in agreement, she lived in a manhattan apartment during the week and saw her family in weston on weekends .
in making the announcement, urltoken founder and ceo sheila lirio marcelo said, “ urltoken ’s mission is to be there for families, providing the best care solutions, services, advice and support. citrus lane is a natural extension of that mission, providing the best products for families with children, and creating a social community in which moms can share. both companies have an overwhelmingly female membership so by adding this new dimension to our business, we’ll be helping moms in a new way, engaging with them on an even more frequent basis, and building on our robust mom - community .
urltoken also today announced that it repurchased 3. 7 million shares of its common stock from matrix partners at a price of $ 8. 25 per share, representing a 5% discount to the 30 - day volume - weighted average trading price ended june 27, 2016 of $ 8. 68 .
urltoken is supposed to be a great company, linking up those in need or personal services with providers and caregivers. this includes child and senior care needs, pet care and housekeeping services. simultaneously, it allows those caregivers who offer those services a venue to provide those services to those in need .
for the quarter ending june 27, the company beat wall street expectations slightly, with revenue of $ 35. 7 million. for the third quarter, urltoken estimates revenue between $ 36. 5 million and $ 39. 5 million — less than what the company had anticipated earlier in the year .
final foolish takeaway with more than 9. 7 million members over 16 countries, urltoken has successfully built an online matching platform in the promising market for care. after a successful ipo, the company is now trading at roughly 12 times annual sales, well below yelp' s 25. 5 price - to - sales ratio, but above angie' s list. as urltoken continues expanding its user growth and adding new features to its marketplace, the company will likely experience steady top line improvement in the next years, which will be partially supported by demographic trends favorable to the company, such as aging .
as urltoken has grown, so has the scope of the products and services we offer. our consumer payments solutions enable families to not only electronically pay a caregiver but also subscribe for tax preparation services through our urltoken homepay product. we have also expanded our marketplace beyond the direct family - to - caregiver interaction. we currently serve employers by providing access to our platform to more than 600, 000 employer - sponsored families, and we enable care - related businesses, such as daycare centers, nanny agencies and home care agencies, to market their services to our care - seeking families and recruit our caregiver members .
as urltoken has grown, so has the scope of the products and services we offer. through our workplace solutions business, approximately 150 companies and institutions, including fortune 500 companies and businesses spanning a variety of industries, currently offer our services to employees as part of their benefit packages. urltoken homepay sm, offered by breedlove & associates, which we acquired in 2012, allows our members to access the nation’s largest provider of comprehensive household payroll services. in - home back - up care – a growing segment of the care space for consumers and for employers corporations as an employee benefit through our workplace solutions business – is now available on our site through the experts at parents in a pinch, which we also acquired in 2012. and, ever mindful of the businesses that employ care professionals, in 2012, we launched urltoken recruiting solutions, a first - of - its - kind recruiting platform for the care industry .
urltoken has approximately 7 million members in more than 15 countries. it allows families to connect with millions of caregivers to help manage the life - cycle of care challenges. it provides matches for families looking for childcare, including special needs, senior care, pet care, housekeeping, tutoring, and other services .
the 37 - year - old mother of two - with an mba and law degree from harvard - opened the virtual doors of urltoken in may in 20 cities; since then it has grown to cover 50 metropolitan markets and doubled its staff. the web - based clearinghouse, based in waltham, connects caregivers with employers .
in the other corner is chicago’s six - year - old sittercity. sittercity, which helps people find babysitters and petsitters, boasts around 500, 000 paying customers and as many as 150, 000 babysitters and petsitters looking for jobs. urltoken is small, because it has just launched, but its breadth is ambitious: it aims to be a one - stop shop for all care - related needs. since entering the ring in may, urltoken has attracted more than 200, 000 unique visitors and raised $ 3. 5 million from matrix partners and a handful of notable angel investors, including reid hoffman, ceo of linkedin. (see gigaom )
under the new agreement, knowledge universe and urltoken will offer a unified platform that allows users access to both companies’ resources. in addition to child care, the service enables families to secure back - up adult and senior care for themselves or a loved one, as well as pet sitting services to support work - related travel .
under the terms of the agreement, urltoken has issued a newly authorized series of convertible preferred stock to google capital, at an initial conversion price of $ 10. 50 per share, representing a 21% premium to the 30 - day volume - weighted average trading price ended june 27, 2016 of $ 8. 68 .
terms of the acquisition were not disclosed. the primary business of urltoken is to connect families with caregivers. the company offers a suite of online tools that list and sort providers of child care, senior care, pet care, housekeeping, tutoring, and other services. it has approximately 7 million users in more than 15 countries .
it seems that urltoken has done a good job of covering many areas of our daily lives and although the site is mainly associated with baby sitters and nannies because of the recent commercials, it still allows people to seek help in a number of areas, like special needs providers, tutors or someone who’s able to give private lessons .
founder and ceo sheila lirio marcelo had a goal of transforming the way families and businesses around the world address their care needs. urltoken launched in the u. s. in 2007 and today, as the largest online care destination in the world with more than 8 million members across 16 countries, we are making that goal achievable .
founder and ceo sheila lirio marcelo wanted to transform the way families and businesses around the world address their care needs. urltoken launched in the u. s. in 2007 and today, we are the world' s largest online marketplace for finding and managing family care, with more than 28. 4 million members, spanning 20 countries .
both sites let caregivers post their profiles for free, and both make money charging their potential employers subscription fees to see them. urltoken checks each caregiver’s references and includes free background checks in its subscription. sittercity exercises less editorial control and charges $ 10 for a background check — though many potential babysitters pay to get background checks on themselves .
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urltoken' s global footprint began to expand in 2012 when we launched in the uk and canada, followed by the acquisition of berlin - based besser betreut, the largest online care portal in europe. in every territory in which we operate, the fundamental service remains the same but is tailored to meet the unique cultural needs of its membership .
urltoken declined to comment for this story, but in a conference call with analysts aug. 4, new chief financial officer michael echenberg hinted at cost - cutting, new pricing methods to attract more paying customers, and partnerships with dining reservation service opentable and online movie ticket service fandango for a
date night
offering, debuting in september .
perhaps the biggest issue is that investors are smartening up and shying away from companies losing money with high valuations. the market cap only recently fell under $ 500 million. with its earnings report in february, urltoken posted a loss of $ 3. 6 million, and it forecast losses for all of 2014 in excess of $ 1 per share .
urltoken' s premise is simple: our consumer matching solutions allow families to search for, qualify, vet, connect with, and ultimately select caregivers in a low - cost, reliable and easy way. our platform also provides caregivers with solutions to create personal profiles, describe their unique skills and experience, and otherwise differentiate themselves in a highly fragmented marketplace .
until, talking to marcelo last monday, she brought up out of the blue the discussion on urltoken, in which several anonymous posters allege that marcelo met with them while at matrix, got an in - depth look at their businesses, chose not to invest, and then went off and started care. marcelo posts a lengthy rebuttal under her own name .
health exchange guides investors to the crucial market intelligence they need to keep up with the health care industry, which makes up one - sixth of the u. s. economy. anchored by russ britt, health exchange is the essential site for those looking for the most important news, data and analysis on the sector. you can reach russ at rbritt @ urltoken .
to sign up with her company, potential providers submit information on the services they can offer, along with their credentials, where they' re located, and their fee. after passing a background check done through lexisnexis (which searches sex - offender registries, criminal records, and validates identity by social security number and address), they are added to the urltoken database .
funding for live - in services can come from various sources, you may be able to fund the service privately, or maybe this can be provided by social services or split through a personal budget, it may be that you are able to approach the nhs primary care trust’s, continuous health care budget. please see guidelines below or for more assistance please follow the link urltoken
urltoken inc. , a waltham, mass. company that offers a website that matches care givers with clients who need care for children, the elderly, pets and other purposes, today reported a $ 25 million round of venture capital financing, according to a filing with the u. s. securities and exchange commission – just about a year after it raised $ 20 million .
some of the company’s bottom - line struggles have stemmed from its penchant for dealmaking. since late 2012, urltoken has acquired at least six companies for an aggregate deal value of around $ 130 million. one of the largest of those deals, last year’s $ 49 million purchase of citrus lane, a subscription - based vendor of consumer products for kids, has proven costlier than expected .
net income for the three months ending dec. 26, was $ 1. 6 million compared to a net loss of $ 40. 4 million for the same period in 2014. urltoken' s (nyse: crcm) income from continuing operations for the quarter was $ 3. 7 million, compared to a loss of $ 1. 9 million in the corresponding period in 2014 .
business model. urltoken' s revenue primarily comes from subscription fees to its products and services; users pay a monthly, quarterly or annual subscription fee to connect directly with caregivers and to use tools such as background checks. the fees range from $ 37 for a monthly subscription to $ 147 for an annual subscription. (users can search, post a job and preview caregiver profiles for free. )
the total deal value is up to $ 48. 6 million total, urltoken said in a press release published this afternoon. of that, $ 22. 9 million is in cash, $ 8. 1 million is in equity, and $ 17. 6 million is available in earn out payments of cash and equity over the next two years, pursuant to the achievement of certain business milestones .
the company will discuss its first quarter 2016 financial results during a teleconference today, april 28, 2016, at 8: 00 am et. the conference call can be accessed at (877) 407 - 4018 or (201) 689 - 8471 (international), conference id # 13633646. the call will also be broadcast simultaneously at urltoken. following the completion of the call, a recorded replay of the webcast will be available on care. com’s website. to listen to the telephone replay, call toll - free (877) 870 - 5176 or (858) 384 - 5517 (international), conference id # 13633646. the telephone replay will be available from 11: 00 am et april 28 through 11: 59 pm et may 5, 2016. additional investor information can be accessed at urltoken .
urltoken allows you to search prescreened profiles of hundreds of thousands of babysitters, nannies, tutors, housekeepers and senior caregivers, both locally and nationally (the site provides local services in over 30 cities in the u. s .). you can also access user reviews of caregivers, background check reports of caregivers and recorded reference interviews. and families find advice from experts and toolsregarding care related issues and topics .
care - related businesses such as day care centers or senior living facilities compete for the same pool of talent, which can be hard to find. so in 2012, we launched urltoken recruiting solutions, the first recruiting platform dedicated to the care industry. subscribing businesses in any aspect of the care space can post job opportunities and access our multi - million member care provider database to find top talent. learn more
by february 3, this stock was above $ 29 briefly. that was then. as of thursday, urltoken' s shares were down almost 6% and were just under $ 15 at $ 14. 98. the stock had even seen a low of $ 14. 72 on the day. that means that in two months it has effectively lost half of its value form the post - ipo peak .
she jokes that her proudest accomplishments of last year were that her son turned 21 — and also that urltoken expanded globally to more than 15 countries, beefed up online security and safety filters, and added payroll services. marcelo also led the company through a $ 50 million venture funding round last year, one of the five largest investments in a digital business in 2012, according to rock health, a start - up incubator .
for example, urltoken' s addressable market in the u. s. comprises 42 million households. moreover, $ 243 billion was spent in the u. s. on care in 2012, according to ibis research. this figure is set to continue increasing in the next decades, as the percentage of peoples ages 65 and over is expected to increase by roughly 30% between 2012 and 2020, according to business monitor international .
we understand that care is an exceptionally personal matter and impacts the most important aspect of families' lives which is why we provide an array of services and resources to help families make safer and more informed hiring decisions. the urltoken safety center offers a comprehensive safety guide, which details numerous tools, resources and tips to assist families through the search and hiring process. through third - parties, we also offer three tiers of background checks which vary in comprehensiveness .
we understand that care is an exceptionally personal matter and impacts the most important aspect of families’ lives which is why we provide an array of services and resources to help families make safer and more informed hiring decisions. the urltoken safety center offers a comprehensive safety guide, which details numerous tools, resources and tips to assist families through the search and hiring process. through a third - party, we also offer three tiers of background checks which vary in comprehensiveness.
urltoken is a public corporation headquartered in waltham , massachusetts , that helps families find child care , senior care , special needs care , tutoring , pet care , housekeeping , etc . the site has 22 million members across 19 countries , and attracts 6.4 million unique visitors a month , with a new job posted every 30 seconds . it has raised $ 111 million in venture funding and went public on january 24 , 2014 . 
urltoken is a public corporation headquartered in waltham, massachusetts, that helps families find child care, senior care, special needs care, tutoring, pet care, housekeeping, etc. the site has 22 million members across 19 countries, and attracts 6.4 million unique visitors a month, with a new job posted every 30 seconds. it has raised $ 111 million in venture funding and went public on january 24, 2014.
urltoken is a public corporation headquartered in waltham, massachusetts, that helps families find child care, senior care, special needs care, tutoring, pet care, housekeeping, etc. the site has 22 million members across 19 countries, and attracts 6.4 million unique visitors a month, with a new job posted every 30 seconds. it has raised $ 111 million in venture funding and went public on january 24, 2014.