<PAGE>   1


                                                   Registration No. 333-________



                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D. C. 20549

                                    FORM S-8

                          REGISTRATION STATEMENT UNDER
                           THE SECURITIES ACT OF 1933


                             STUDENT ADVANTAGE, INC.
             (Exact Name of Registrant as Specified in Its Charter)


           DELAWARE                                            04-3263743
(State or Other Jurisdiction of                             (I.R.S. Employer
Incorporation or Organization)                           Identification Number)

280 SUMMER STREET, BOSTON, MA                                    02210
(Address of Principal Executive Offices)                       (Zip Code)


                        1998 STOCK OPTION PLAN FOR FORMER
                    VOICE FX CORPORATION STOCK OPTION HOLDERS
                            (Full Title of the Plan)


                              RAYMOND V. SOZZI, JR.
                       CHAIRMAN OF THE BOARD OF DIRECTORS,
                      PRESIDENT AND CHIEF EXECUTIVE OFFICER
                             STUDENT ADVANTAGE, INC.
                                280 SUMMER STREET
                                BOSTON, MA 02210
                     (Name and Address of Agent for Service)

                                 (617) 912-2011
          (Telephone Number, Including Area Code, of Agent for Service)



                                       1
<PAGE>   2


                         CALCULATION OF REGISTRATION FEE
<TABLE>
<CAPTION>
================================================================================
                                     Proposed         Proposed
    Title of                          Maximum          Maximum
   Securities         Amount         Offering         Aggregate     Amount of
     to be             to be           Price           Offering    Registration
   Registered        Registered      Per Share         Price           Fee
--------------------------------------------------------------------------------
<S>                   <C>            <C>          <C>                <C>
  Common Stock,       59,687         $23.00(1)    $1,372,801.00(1)   $363.00
  $.01 par value      shares
================================================================================
</TABLE>

(1)  Computed in accordance with Rules 457(c) and (h) under the Securities Act
     of 1933, as amended, based upon the average of the high and low prices of
     the Common Stock as reported by the Nasdaq National Market on December 10,
     1999.


                                       2

<PAGE>   3


PART I.  INFORMATION REQUIRED IN THE SECTION 10(a) PROSPECTUS

          The information required by Part I is included in documents sent or
given to participants in the Registrant's 1998 Stock Option Plan for Former
Voice FX Corporation Stock Option Holders pursuant to Rule 428(b)(1) of the
Securities Act of 1933, as amended (the "Securities Act").

PART II.  INFORMATION REQUIRED IN THE REGISTRATION STATEMENT

     Item 3. INCORPORATION OF DOCUMENTS BY REFERENCE

          The Registrant is subject to the informational and reporting
requirements of Sections 13(a), 14 and 15(d) of the Securities Exchange Act of
1934, as amended (the "Exchange Act"), and in accordance therewith files
reports, proxy statements and other information with the Securities and Exchange
Commission (the "Commission"). The following documents, which are on file with
the Commission, are incorporated in this Registration Statement by reference:

          (1) The Registrant's latest annual report filed pursuant to Section
     13(a) or 15(d) of the Exchange Act, or the latest prospectus filed pursuant
     to Rule 424(b) under the Securities Act that contains audited financial
     statements for the Registrant's latest fiscal year for which such
     statements have been filed.

          (2) All other reports filed pursuant to Section 13(a) or 15(d) of the
     Exchange Act since the end of the fiscal year covered by the document
     referred to in (1) above.

          (3) The description of the common stock of the Registrant, $.01 par
     value per share (the "Common Stock"), contained in a registration statement
     filed under the Exchange Act, including any amendment or report filed for
     the purpose of updating such description.

          All documents subsequently filed by the Registrant pursuant to
Sections 13(a), 13(c), 14 and 15(d) of the Exchange Act, prior to the filing of
a post-effective amendment which indicates that all shares of Common Stock
offered hereby have been sold or which deregisters all shares of Common Stock
then remaining unsold, shall be deemed to be incorporated by reference herein
and to be part hereof from the date of the filing of such documents. Any
statement contained in a document incorporated or deemed to be incorporated by
reference herein shall be deemed to be modified or superseded for purposes of
this Registration Statement to the extent that a statement contained herein or
in any other subsequently filed document which also is or is deemed to be
incorporated by reference herein modifies or supersedes such statement. Any
statement so modified or superseded shall not be deemed, except as so modified
or superseded, to constitute a part of this Registration Statement.


                                       3



<PAGE>   4


         Item 4.  DESCRIPTION OF SECURITIES

                  Not applicable.


         Item 5.  INTERESTS OF NAMED EXPERTS AND COUNSEL

                  The Assistant Secretary of the Corporation, Mark G. Borden,
Esq., is a senior partner at Hale and Dorr LLP, counsel to the Corporation. Hale
and Dorr LLP has opined as to the securities being offered by this Registration
Statement.


         Item 6.  INDEMNIFICATION OF DIRECTORS AND OFFICERS

         The Registrant's Amended and Restated Certificate of Incorporation (the
"Restated Certificate of Incorporation") provides that no director of the
Registrant shall be personally liable for any monetary damages for any breach of
fiduciary duty as a director, except to the extent that the Delaware General
Corporation Law prohibits the elimination or limitation of liability of
directors for breach of fiduciary duty.

         The Registrant's Amended and Restated Certificate of Incorporation
provides that a director or officer of the Registrant (a) shall be indemnified
by the Registrant against all expenses (including attorneys' fees), judgments,
fines and amounts paid in settlement incurred in connection with any litigation
or other legal proceeding (other than an action by or in the right of the
Registrant) brought against him by virtue of his position as a director or
officer of the Registrant if he acted in good faith and in a manner he
reasonably believed to be in, or not opposed to, the best interests of the
Registrant, and, with respect to any criminal action or proceeding, had no
reasonable cause to believe his conduct was unlawful and (b) shall be
indemnified by the Registrant against all expenses (including attorneys' fees)
and amounts paid in settlement incurred in connection with any action by or in
the right of the Registrant brought against him by virtue of his position as a
director or officer of the Registrant if he acted in good faith and in a manner
he reasonably believed to be in, or not opposed to, the best interests of the
Registrant, except that no indemnification shall be made with respect to any
matter as to which such person shall have been adjudged to be liable to the
Registrant, unless the Court of Chancery of Delaware determines that, despite
such adjudication but in view of all of the circumstances, he is entitled to
indemnification of such expenses. Notwithstanding the foregoing, to the extent
that a director or officer has been successful, on the merits or otherwise,
including, without limitation, the dismissal of an action without prejudice, he
is required to be indemnified by the Registrant against all expenses (including
attorneys' fees) incurred in connection therewith. Expenses shall be advanced to
a director or officer at his request, unless it is determined that he did not
act in good faith and in a manner he reasonably believed to


                                       4


<PAGE>   5

be in, or not opposed to, the best interests of the Registrant, and, with
respect to any criminal action or proceeding had reasonable cause to believe
that his conduct was unlawful, provided that he undertakes to repay the amount
advanced if it is ultimately determined that he is not entitled to
indemnification for such expenses.

         Indemnification is required to be made unless the Registrant determines
that the applicable standard of conduct required for indemnification has not
been met. In the event of a determination by the Registrant that the director or
officer did not meet the applicable standard of conduct required for
indemnification, or if the Registrant fails to make an indemnification payment
within 60 days after such payment is claimed by such person, such person is
permitted to petition the court to make an independent determination as to
whether such person is entitled to indemnification. As a condition precedent to
the right of indemnification, the director or officer must give the Registrant
notice of the action for which indemnity is sought and the Registrant has the
right to participate in such action or assume the defense thereof.

         The Registrant's Amended and Restated Certificate of Incorporation
further provides that the indemnification provided therein is not exclusive, and
provides that in the event that the Delaware General Corporation Law is amended
to expand the indemnification permitted to directors or officers the Registrant
must indemnify those persons to the fullest extent permitted by such law as so
amended.

         Section 145 of the Delaware General Corporation Law provides that a
corporation has the power to indemnify a director, officer, employee or agent of
the corporation and certain other persons serving at the request of the
corporation in related capacities against amounts paid and expenses incurred in
connection with an action or proceeding to which he is or is threatened to be
made a party by reason of such position, if such person shall have acted in good
faith and in a manner he reasonably believed to be in or not opposed to the best
interests of the corporation, and, in any criminal proceeding, if such person
had no reasonable cause to believe his conduct was unlawful; provided that, in
the case of actions brought by or in the right of the corporation, no in-
demnification shall be made with respect to any matter as to which such person
shall have been adjudged to be liable to the corporation unless and only to the
extent that the adjudicating court determines that such indemnification is
proper under the circumstances.

         The Registrant has entered into agreements to indemnify its directors
and officers, in addition to the indemnification provided for in the
Registrant's Restated Certificate of Incorporation. These agreements, among
other things, indemnify the Registrant's directors and officers for certain
expenses (including attorneys' fees and associated legal expenses), judgments,
fines and amounts paid in settlement amounts, actually and reasonably incurred
by any such person's services as a director or officer of the Registrant or any
other company or enterprise to which the person provides services at the request
of the Registrant, if such officer or director acted in good faith


                                       5

<PAGE>   6


and in a manner which he or she reasonably believed to be in, or not opposed to
the best interests of the Registrant and with respect to any criminal
proceeding, had no reasonable cause to believe his conduct was unlawful.

     Item 7. EXEMPTION FROM REGISTRATION CLAIMED

             Not applicable.


     Item 8. EXHIBITS

             The Exhibit Index immediately preceding the exhibits is
incorporated herein by reference.

     Item 9. UNDERTAKINGS

             1.     The Registrant hereby undertakes:

                    (1) To file, during any period in which offers or sales are
     being made, a post-effective amendment to this Registration Statement:

                         (i) To include any prospectus required by Section
              10(a)(3) of the Securities Act;

                         (ii) To reflect in the prospectus any facts or events
              arising after the effective date of the Registration Statement
              (or the most recent post-effective amendment thereof) which,
              individually or in the aggregate, represent a fundamental change
              in the information set forth in the Registration Statement; and

                         (iii) To include any material information with respect
              to the plan of distribution not previously disclosed in the
              Registration Statement or any material change to such information
              in the Registration Statement;

                    provided, however, that paragraphs (i) and (ii) do not apply
if the information required to be included in a post-effective amendment by
those paragraphs is contained in periodic reports filed with or furnished to the
Commission by the Registrant pursuant to Section 13 or 15(d) of the Exchange Act
that are incorporated by reference in the Registration Statement.

                    (2) That, for the purpose of determining any liability under
the Securities Act, each such post-effective amendment shall be deemed to be a
new Registration Statement relating to the securities offered therein, and the
offering


                                       6

<PAGE>   7

of such securities at that time shall be deemed to be the initial bona fide
offering thereof.

                    (3) To remove from registration by means of a post-effective
amendment any of the securities being registered which remain unsold at the
termination of the offering.

               2.   The undersigned Registrant hereby undertakes that, for
purposes of determining any liability under the Securities Act, each filing of
the Registrant's annual report pursuant to Section 13(a) or 15(d) of the
Exchange Act (and, where applicable, each filing of an employee benefit plan's
annual report pursuant to Section 15(d) of the Exchange Act) that is
incorporated by reference in the Registration Statement shall be deemed to be a
new Registration Statement relating to the securities offered therein, and the
offering of such securities at that time shall be deemed to be the initial bona
fide offering thereof.

               3.   Insofar as indemnification for liabilities arising under the
Securities Act may be permitted to directors, officers and controlling persons
of the Registrant pursuant to the foregoing provisions, or otherwise, the
Registrant has been advised that in the opinion of the Commission such
indemnification is against public policy as expressed in the Securities Act and
is, therefore, unenforceable. In the event that a claim for indemnification
against such liabilities (other than the payment by the Registrant of expenses
incurred or paid by a director, officer or controlling person of the Registrant
in the successful defense of any action, suit or proceeding) is asserted by such
director, officer or controlling person in connection with the securities being
registered, the Registrant will, unless in the opinion of its counsel the matter
has been settled by controlling precedent, submit to a court of appropriate
jurisdiction the question whether such indemnification by it is against public
policy as expressed in the Securities Act and will be governed by the final
adjudication of such issue.




                                       7

<PAGE>   8


                                   SIGNATURES

         Pursuant to the requirements of the Securities Act, the Registrant
certifies that it has reasonable grounds to believe that it meets all of the
requirements for filing on Form S-8 and has duly caused this Registration
Statement to be signed on its behalf by the undersigned, thereunto duly
authorized, in Boston, Massachusetts on December 15, 1999.


                                      STUDENT ADVANTAGE, INC.



                                      By: /s/ Raymond V. Sozzi, Jr.
                                          -------------------------------------
                                          Raymond V. Sozzi, Jr.
                                          Chairman of the Board of Directors,
                                          President and Chief Executive Officer


                                POWER OF ATTORNEY

         We, the undersigned officers and directors of Student Advantage, Inc.
hereby severally constitute Raymond V. Sozzi, Jr., Christopher B. Andrews and
Mark G. Borden and each of them singly, our true and lawful attorneys with full
power to them, and each of them singly, to sign for us and in our names in the
capacities indicated below, the Registration Statement on Form S-8 filed
herewith and any and all subsequent amendments to said Registration Statement,
and generally to do all such things in our names and behalf in our capacities as
officers and directors to enable Student Advantage, Inc. to comply with all
requirements of the Securities and Exchange Commission, hereby ratifying and
confirming our signatures as they may be signed by said attorneys, or any of
them, to said Registration Statement and any and all amendments thereto.




                                       8

<PAGE>   9


         Pursuant to the requirements of the Securities Act, this Registration
Statement has been signed by the following persons in the capacities and on the
dates indicated.

<TABLE>
<CAPTION>

      Signature                                           Title                                  Date
      ---------                                           -----                                  ----
<S>                                             <C>                                        <C>
/s/ Raymond V. Sozzi, Jr.                       Chairman of the Board of                   December 15, 1999
---------------------------------------         Directors, President and Chief
Raymond V. Sozzi, Jr.                           Executive Officer (Principal
                                                Executive Officer)

/s/ Christopher B. Andrews                      Vice President, Finance and                December 15, 1999
---------------------------------------         Administration, Treasurer and
Christopher B. Andrews                          Secretary (Principal Financial
                                                and Accounting Officer)

/s/ John M. Connolly                            Director                                   December 15, 1999
---------------------------------------
John M. Connolly



/s/ William S. Kaiser                           Director                                   December 15, 1999
---------------------------------------
William S. Kaiser



/s/ John Katzman                                Director                                   December 15, 1999
---------------------------------------
John Katzman



/s/ Marc Turtlebaub                             Director                                   December 15, 1999
---------------------------------------
Marc Turtletaub



/s/ Charles Young                               Director                                   December 15, 1999
---------------------------------------
Charles Young
</TABLE>



                                       9
<PAGE>   10

                                  EXHIBIT INDEX


   Exhibit
    Number                    Description
   -------                    -----------


    4.1(1)        Certificate of Incorporation of the Registrant

    4.2(1)        By-Laws of the Registrant

    4.3(1)        Specimen Certificate for Common Stock of the Registrant

    5             Opinion of Hale and Dorr LLP

    23.1          Consent of Hale and Dorr LLP (included in Exhibit 5)

    23.2          Consent of PricewaterhouseCoopers LLP

    23.3          Consent of PricewaterhouseCoopers LLP

    23.4          Consent of PricewaterhouseCoopers LLP

    23.5          Consent of PricewaterhouseCoopers LLP

    24            Power of Attorney (included in the signature pages of
                  this Registration Statement)




(1)  Incorporated herein by reference from the Registrant's Registration
     Statement on Form S-1, as amended (File No. 333-75807).



                                       10
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1

                                                   Registration No. 333-________

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D. C. 20549

                                    FORM S-8

                          REGISTRATION STATEMENT UNDER
                           THE SECURITIES ACT OF 1933

                             STUDENT ADVANTAGE, INC.
             (Exact Name of Registrant as Specified in Its Charter)

           DELAWARE                                            04-3263743
(State or Other Jurisdiction of                             (I.R.S. Employer
Incorporation or Organization)                           Identification Number)

280 SUMMER STREET, BOSTON, MA                                    02210
(Address of Principal Executive Offices)                       (Zip Code)

                        1998 STOCK OPTION PLAN FOR FORMER
                    VOICE FX CORPORATION STOCK OPTION HOLDERS
                            (Full Title of the Plan)

                              RAYMOND V. SOZZI, JR.
                       CHAIRMAN OF THE BOARD OF DIRECTORS,
                      PRESIDENT AND CHIEF EXECUTIVE OFFICER
                             STUDENT ADVANTAGE, INC.
                                280 SUMMER STREET
                                BOSTON, MA 02210
                     (Name and Address of Agent for Service)

                                 (617) 912-2011
          (Telephone Number, Including Area Code, of Agent for Service)

                                       1
2

                         CALCULATION OF REGISTRATION FEE
================================================================================
                                     Proposed         Proposed
    Title of                          Maximum          Maximum
   Securities         Amount         Offering         Aggregate     Amount of
     to be             to be           Price           Offering    Registration
   Registered        Registered      Per Share         Price           Fee
--------------------------------------------------------------------------------
Common Stock,       59,687         $23.00(1)    $1,372,801.00(1)   $363.00
  $.01 par value      shares
================================================================================
(1)  Computed in accordance with Rules 457(c) and (h) under the Securities Act
     of 1933, as amended, based upon the average of the high and low prices of
     the Common Stock as reported by the Nasdaq National Market on December 10,
     1999.

                                       2
3

PART I.  INFORMATION REQUIRED IN THE SECTION 10(a) PROSPECTUS

          The information required by Part I is included in documents sent or
given to participants in the Registrant's 1998 Stock Option Plan for Former
Voice FX Corporation Stock Option Holders pursuant to Rule 428(b)(1) of the
Securities Act of 1933, as amended (the "Securities Act").

PART II.  INFORMATION REQUIRED IN THE REGISTRATION STATEMENT

     Item 3. INCORPORATION OF DOCUMENTS BY REFERENCE

          The Registrant is subject to the informational and reporting
requirements of Sections 13(a), 14 and 15(d) of the Securities Exchange Act of
1934, as amended (the "Exchange Act"), and in accordance therewith files
reports, proxy statements and other information with the Securities and Exchange
Commission (the "Commission"). The following documents, which are on file with
the Commission, are incorporated in this Registration Statement by reference:

          (1) The Registrant's latest annual report filed pursuant to Section
     13(a) or 15(d) of the Exchange Act, or the latest prospectus filed pursuant
     to Rule 424(b) under the Securities Act that contains audited financial
     statements for the Registrant's latest fiscal year for which such
     statements have been filed.

          (2) All other reports filed pursuant to Section 13(a) or 15(d) of the
     Exchange Act since the end of the fiscal year covered by the document
     referred to in (1) above.

          (3) The description of the common stock of the Registrant, $.01 par
     value per share (the "Common Stock"), contained in a registration statement
     filed under the Exchange Act, including any amendment or report filed for
     the purpose of updating such description.

          All documents subsequently filed by the Registrant pursuant to
Sections 13(a), 13(c), 14 and 15(d) of the Exchange Act, prior to the filing of
a post-effective amendment which indicates that all shares of Common Stock
offered hereby have been sold or which deregisters all shares of Common Stock
then remaining unsold, shall be deemed to be incorporated by reference herein
and to be part hereof from the date of the filing of such documents. Any
statement contained in a document incorporated or deemed to be incorporated by
reference herein shall be deemed to be modified or superseded for purposes of
this Registration Statement to the extent that a statement contained herein or
in any other subsequently filed document which also is or is deemed to be
incorporated by reference herein modifies or supersedes such statement. Any
statement so modified or superseded shall not be deemed, except as so modified
or superseded, to constitute a part of this Registration Statement.

                                       3
4

         Item 4.  DESCRIPTION OF SECURITIES

                  Not applicable.

         Item 5.  INTERESTS OF NAMED EXPERTS AND COUNSEL

                  The Assistant Secretary of the Corporation, Mark G. Borden,
Esq., is a senior partner at Hale and Dorr LLP, counsel to the Corporation. Hale
and Dorr LLP has opined as to the securities being offered by this Registration
Statement.

         Item 6.  INDEMNIFICATION OF DIRECTORS AND OFFICERS

         The Registrant's Amended and Restated Certificate of Incorporation (the
"Restated Certificate of Incorporation") provides that no director of the
Registrant shall be personally liable for any monetary damages for any breach of
fiduciary duty as a director, except to the extent that the Delaware General
Corporation Law prohibits the elimination or limitation of liability of
directors for breach of fiduciary duty.

         The Registrant's Amended and Restated Certificate of Incorporation
provides that a director or officer of the Registrant (a) shall be indemnified
by the Registrant against all expenses (including attorneys' fees), judgments,
fines and amounts paid in settlement incurred in connection with any litigation
or other legal proceeding (other than an action by or in the right of the
Registrant) brought against him by virtue of his position as a director or
officer of the Registrant if he acted in good faith and in a manner he
reasonably believed to be in, or not opposed to, the best interests of the
Registrant, and, with respect to any criminal action or proceeding, had no
reasonable cause to believe his conduct was unlawful and (b) shall be
indemnified by the Registrant against all expenses (including attorneys' fees)
and amounts paid in settlement incurred in connection with any action by or in
the right of the Registrant brought against him by virtue of his position as a
director or officer of the Registrant if he acted in good faith and in a manner
he reasonably believed to be in, or not opposed to, the best interests of the
Registrant, except that no indemnification shall be made with respect to any
matter as to which such person shall have been adjudged to be liable to the
Registrant, unless the Court of Chancery of Delaware determines that, despite
such adjudication but in view of all of the circumstances, he is entitled to
indemnification of such expenses. Notwithstanding the foregoing, to the extent
that a director or officer has been successful, on the merits or otherwise,
including, without limitation, the dismissal of an action without prejudice, he
is required to be indemnified by the Registrant against all expenses (including
attorneys' fees) incurred in connection therewith. Expenses shall be advanced to
a director or officer at his request, unless it is determined that he did not
act in good faith and in a manner he reasonably believed to

                                       4
5

be in, or not opposed to, the best interests of the Registrant, and, with
respect to any criminal action or proceeding had reasonable cause to believe
that his conduct was unlawful, provided that he undertakes to repay the amount
advanced if it is ultimately determined that he is not entitled to
indemnification for such expenses.

         Indemnification is required to be made unless the Registrant determines
that the applicable standard of conduct required for indemnification has not
been met. In the event of a determination by the Registrant that the director or
officer did not meet the applicable standard of conduct required for
indemnification, or if the Registrant fails to make an indemnification payment
within 60 days after such payment is claimed by such person, such person is
permitted to petition the court to make an independent determination as to
whether such person is entitled to indemnification. As a condition precedent to
the right of indemnification, the director or officer must give the Registrant
notice of the action for which indemnity is sought and the Registrant has the
right to participate in such action or assume the defense thereof.

         The Registrant's Amended and Restated Certificate of Incorporation
further provides that the indemnification provided therein is not exclusive, and
provides that in the event that the Delaware General Corporation Law is amended
to expand the indemnification permitted to directors or officers the Registrant
must indemnify those persons to the fullest extent permitted by such law as so
amended.

         Section 145 of the Delaware General Corporation Law provides that a
corporation has the power to indemnify a director, officer, employee or agent of
the corporation and certain other persons serving at the request of the
corporation in related capacities against amounts paid and expenses incurred in
connection with an action or proceeding to which he is or is threatened to be
made a party by reason of such position, if such person shall have acted in good
faith and in a manner he reasonably believed to be in or not opposed to the best
interests of the corporation, and, in any criminal proceeding, if such person
had no reasonable cause to believe his conduct was unlawful; provided that, in
the case of actions brought by or in the right of the corporation, no in-
demnification shall be made with respect to any matter as to which such person
shall have been adjudged to be liable to the corporation unless and only to the
extent that the adjudicating court determines that such indemnification is
proper under the circumstances.

         The Registrant has entered into agreements to indemnify its directors
and officers, in addition to the indemnification provided for in the
Registrant's Restated Certificate of Incorporation. These agreements, among
other things, indemnify the Registrant's directors and officers for certain
expenses (including attorneys' fees and associated legal expenses), judgments,
fines and amounts paid in settlement amounts, actually and reasonably incurred
by any such person's services as a director or officer of the Registrant or any
other company or enterprise to which the person provides services at the request
of the Registrant, if such officer or director acted in good faith

                                       5
6

and in a manner which he or she reasonably believed to be in, or not opposed to
the best interests of the Registrant and with respect to any criminal
proceeding, had no reasonable cause to believe his conduct was unlawful.

     Item 7. EXEMPTION FROM REGISTRATION CLAIMED

             Not applicable.

     Item 8. EXHIBITS

             The Exhibit Index immediately preceding the exhibits is
incorporated herein by reference.

     Item 9. UNDERTAKINGS

             1.     The Registrant hereby undertakes:

                    (1) To file, during any period in which offers or sales are
     being made, a post-effective amendment to this Registration Statement:

                         (i) To include any prospectus required by Section
              10(a)(3) of the Securities Act;

                         (ii) To reflect in the prospectus any facts or events
              arising after the effective date of the Registration Statement
              (or the most recent post-effective amendment thereof) which,
              individually or in the aggregate, represent a fundamental change
              in the information set forth in the Registration Statement; and

                         (iii) To include any material information with respect
              to the plan of distribution not previously disclosed in the
              Registration Statement or any material change to such information
              in the Registration Statement;

                    provided, however, that paragraphs (i) and (ii) do not apply
if the information required to be included in a post-effective amendment by
those paragraphs is contained in periodic reports filed with or furnished to the
Commission by the Registrant pursuant to Section 13 or 15(d) of the Exchange Act
that are incorporated by reference in the Registration Statement.

                    (2) That, for the purpose of determining any liability under
the Securities Act, each such post-effective amendment shall be deemed to be a
new Registration Statement relating to the securities offered therein, and the
offering

                                       6
7

of such securities at that time shall be deemed to be the initial bona fide
offering thereof.

                    (3) To remove from registration by means of a post-effective
amendment any of the securities being registered which remain unsold at the
termination of the offering.

               2.   The undersigned Registrant hereby undertakes that, for
purposes of determining any liability under the Securities Act, each filing of
the Registrant's annual report pursuant to Section 13(a) or 15(d) of the
Exchange Act (and, where applicable, each filing of an employee benefit plan's
annual report pursuant to Section 15(d) of the Exchange Act) that is
incorporated by reference in the Registration Statement shall be deemed to be a
new Registration Statement relating to the securities offered therein, and the
offering of such securities at that time shall be deemed to be the initial bona
fide offering thereof.

               3.   Insofar as indemnification for liabilities arising under the
Securities Act may be permitted to directors, officers and controlling persons
of the Registrant pursuant to the foregoing provisions, or otherwise, the
Registrant has been advised that in the opinion of the Commission such
indemnification is against public policy as expressed in the Securities Act and
is, therefore, unenforceable. In the event that a claim for indemnification
against such liabilities (other than the payment by the Registrant of expenses
incurred or paid by a director, officer or controlling person of the Registrant
in the successful defense of any action, suit or proceeding) is asserted by such
director, officer or controlling person in connection with the securities being
registered, the Registrant will, unless in the opinion of its counsel the matter
has been settled by controlling precedent, submit to a court of appropriate
jurisdiction the question whether such indemnification by it is against public
policy as expressed in the Securities Act and will be governed by the final
adjudication of such issue.

                                       7
8

                                   SIGNATURES

         Pursuant to the requirements of the Securities Act, the Registrant
certifies that it has reasonable grounds to believe that it meets all of the
requirements for filing on Form S-8 and has duly caused this Registration
Statement to be signed on its behalf by the undersigned, thereunto duly
authorized, in Boston, Massachusetts on December 15, 1999.

                                      STUDENT ADVANTAGE, INC.

                                      By: /s/ Raymond V. Sozzi, Jr.
                                          -------------------------------------
                                          Raymond V. Sozzi, Jr.
                                          Chairman of the Board of Directors,
                                          President and Chief Executive Officer

                                POWER OF ATTORNEY

         We, the undersigned officers and directors of Student Advantage, Inc.
hereby severally constitute Raymond V. Sozzi, Jr., Christopher B. Andrews and
Mark G. Borden and each of them singly, our true and lawful attorneys with full
power to them, and each of them singly, to sign for us and in our names in the
capacities indicated below, the Registration Statement on Form S-8 filed
herewith and any and all subsequent amendments to said Registration Statement,
and generally to do all such things in our names and behalf in our capacities as
officers and directors to enable Student Advantage, Inc. to comply with all
requirements of the Securities and Exchange Commission, hereby ratifying and
confirming our signatures as they may be signed by said attorneys, or any of
them, to said Registration Statement and any and all amendments thereto.

                                       8
9

         Pursuant to the requirements of the Securities Act, this Registration
Statement has been signed by the following persons in the capacities and on the
dates indicated.
Signature                                           Title                                  Date
      ---------                                           -----                                  ----
/s/ Raymond V. Sozzi, Jr.                       Chairman of the Board of                   December 15, 1999
---------------------------------------         Directors, President and Chief
Raymond V. Sozzi, Jr.                           Executive Officer (Principal
                                                Executive Officer)

/s/ Christopher B. Andrews                      Vice President, Finance and                December 15, 1999
---------------------------------------         Administration, Treasurer and
Christopher B. Andrews                          Secretary (Principal Financial
                                                and Accounting Officer)

/s/ John M. Connolly                            Director                                   December 15, 1999
---------------------------------------
John M. Connolly

/s/ William S. Kaiser                           Director                                   December 15, 1999
---------------------------------------
William S. Kaiser

/s/ John Katzman                                Director                                   December 15, 1999
---------------------------------------
John Katzman

/s/ Marc Turtlebaub                             Director                                   December 15, 1999
---------------------------------------
Marc Turtletaub

/s/ Charles Young                               Director                                   December 15, 1999
---------------------------------------
Charles Young
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                                  EXHIBIT INDEX

   Exhibit
    Number                    Description
   -------                    -----------

    4.1(1)        Certificate of Incorporation of the Registrant

    4.2(1)        By-Laws of the Registrant

    4.3(1)        Specimen Certificate for Common Stock of the Registrant

    5             Opinion of Hale and Dorr LLP

    23.1          Consent of Hale and Dorr LLP (included in Exhibit 5)

    23.2          Consent of PricewaterhouseCoopers LLP

    23.3          Consent of PricewaterhouseCoopers LLP

    23.4          Consent of PricewaterhouseCoopers LLP

    23.5          Consent of PricewaterhouseCoopers LLP

    24            Power of Attorney (included in the signature pages of
                  this Registration Statement)

(1)  Incorporated herein by reference from the Registrant's Registration
     Statement on Form S-1, as amended (File No. 333-75807).

                                       10