content: <?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
    <headerData>
      <submissionType>144</submissionType>
      <filerInfo>
        <filer>
          <filerCredentials>
            <cik>0001484629</cik>
            <ccc>XXXXXXXX</ccc>
          </filerCredentials>
        </filer>
        <liveTestFlag>LIVE</liveTestFlag>
  
  
  
      </filerInfo>
    </headerData>
    <formData>
      <issuerInfo>
        <issuerCik>0001060822</issuerCik>
        <issuerName>CARTERS INC</issuerName>
        <secFileNumber>001-31829</secFileNumber>
        <issuerAddress>
          <com:street1>PHIPPS TOWER</com:street1>
          <com:street2>3438 PEACHTREE ROAD NE SUITE 1800</com:street2>
          <com:city>ATLANTA</com:city>
          <com:stateOrCountry>GA</com:stateOrCountry>
          <com:zipCode>30326</com:zipCode>
        </issuerAddress>
        <issuerContactPhone>678-399-1000</issuerContactPhone>
        <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>Lynch Brian</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
        <relationshipsToIssuer>
          <relationshipToIssuer>Officer</relationshipToIssuer>
        </relationshipsToIssuer>
      </issuerInfo>
      <securitiesInformation>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <brokerOrMarketmakerDetails>
          <name>Merrill Lynch</name>
          <address>
            <com:street1>3455 Peachtree Road NE</com:street1>
            <com:street2>Suite 1000</com:street2>
            <com:city>Atlanta</com:city>
            <com:stateOrCountry>GA</com:stateOrCountry>
            <com:zipCode>30326</com:zipCode>
          </address>
        </brokerOrMarketmakerDetails>
        <noOfUnitsSold>12000</noOfUnitsSold>
        <aggregateMarketValue>841339.00</aggregateMarketValue>
        <noOfUnitsOutstanding>36824808</noOfUnitsOutstanding>
        <approxSaleDate>11/03/2023</approxSaleDate>
        <securitiesExchangeName>New York</securitiesExchangeName>
      </securitiesInformation>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/24/2012</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Stock Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>293</amountOfSecuritiesAcquired>
        <paymentDate>02/24/2012</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>03/12/2012</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Stock Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>246</amountOfSecuritiesAcquired>
        <paymentDate>03/12/2012</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>05/08/2012</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Stock Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>576</amountOfSecuritiesAcquired>
        <paymentDate>05/08/2012</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>03/12/2013</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Stock Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>1302</amountOfSecuritiesAcquired>
        <paymentDate>03/12/2013</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/22/2013</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Stock Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>3254</amountOfSecuritiesAcquired>
        <paymentDate>02/22/2013</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/15/2013</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Stock Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>515</amountOfSecuritiesAcquired>
        <paymentDate>02/15/2013</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/20/2014</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Stock Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>16</amountOfSecuritiesAcquired>
        <paymentDate>02/20/2014</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/16/2017</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>1688</amountOfSecuritiesAcquired>
        <paymentDate>02/16/2017</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/17/2017</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Stock Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>944</amountOfSecuritiesAcquired>
        <paymentDate>02/17/2017</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/20/2017</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Stock Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>1172</amountOfSecuritiesAcquired>
        <paymentDate>02/20/2017</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/23/2017</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Stock Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>1331</amountOfSecuritiesAcquired>
        <paymentDate>02/23/2017</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/22/2016</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Stock Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>521</amountOfSecuritiesAcquired>
        <paymentDate>02/22/2016</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/21/2022</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of Restricted Stock Awards</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>CARTER'S, INC.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>142</amountOfSecuritiesAcquired>
        <paymentDate>02/21/2022</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <nothingToReportFlagOnSecuritiesSoldInPast3Months>N</nothingToReportFlagOnSecuritiesSoldInPast3Months>
      <securitiesSoldInPast3Months>
        <sellerDetails>
          <name>Brian Lynch</name>
          <address>
            <com:street1>3438 Peachtree Road NE</com:street1>
            <com:street2>Suite 1800</com:street2>
            <com:city>Atlanta</com:city>
            <com:stateOrCountry>GA</com:stateOrCountry>
            <com:zipCode>30326</com:zipCode>
          </address>
        </sellerDetails>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <saleDate>11/02/2023</saleDate>
        <amountOfSecuritiesSold>4100</amountOfSecuritiesSold>
        <grossProceeds>282014.00</grossProceeds>
      </securitiesSoldInPast3Months>
      <securitiesSoldInPast3Months>
        <sellerDetails>
          <name>Brian Lynch</name>
          <address>
            <com:street1>3438 Peachtree Road NE</com:street1>
            <com:street2>Suite 1000</com:street2>
            <com:city>Atlanta</com:city>
            <com:stateOrCountry>GA</com:stateOrCountry>
            <com:zipCode>30326</com:zipCode>
          </address>
        </sellerDetails>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <saleDate>11/03/2023</saleDate>
        <amountOfSecuritiesSold>3400</amountOfSecuritiesSold>
        <grossProceeds>235593.00</grossProceeds>
      </securitiesSoldInPast3Months>
      <noticeSignature>
        <noticeDate>11/03/2023</noticeDate>
        <planAdoptionDates>
          <planAdoptionDate>08/04/2023</planAdoptionDate>
        </planAdoptionDates>
        <signature>Brian J Lynch</signature>
      </noticeSignature>
    </formData>
  </edgarSubmission>
metadata_documents: [{"type": "144", "sequence": "1", "filename": "primary_doc.xml", "secsgml_size_bytes": 10951}]
text: 144
  0001484629
  XXXXXXXX
  LIVE
  0001060822
  CARTERS INC
  001-31829
  PHIPPS TOWER
  3438 PEACHTREE ROAD NE SUITE 1800
  ATLANTA
  GA
  30326
  678-399-1000
  Lynch Brian
  Officer
  Common
  Merrill Lynch
  3455 Peachtree Road NE
  Suite 1000
  Atlanta
  GA
  30326
  12000
  841339.00
  36824808
  11/03/2023
  New York
  Common
  02/24/2012
  Vesting of Restricted Stock Awards
  CARTER'S, INC.
  N
  293
  02/24/2012
  Compensatory Payment
  Common
  03/12/2012
  Vesting of Restricted Stock Awards
  CARTER'S, INC.
  N
  246
  03/12/2012
  Compensatory Payment
  Common
  05/08/2012
  Vesting of Restricted Stock Awards
  CARTER'S, INC.
  N
  576
  05/08/2012
  Compensatory Payment
  Common
  03/12/2013
  Vesting of Restricted Stock Awards
  CARTER'S, INC.
  N
  1302
  03/12/2013
  Compensatory Payment
  Common
  02/22/2013
  Vesting of Restricted Stock Awards
  CARTER'S, INC.
  N
  3254
  02/22/2013
  Compensatory Payment
  Common
  02/15/2013
  Vesting of Restricted Stock Awards
  CARTER'S, INC.
  N
  515
  02/15/2013
  Compensatory Payment
  Common
  02/20/2014
  Vesting of Restricted Stock Awards
  CARTER'S, INC.
  N
  16
  02/20/2014
  Compensatory Payment
  Common
  02/16/2017
  Vesting of Restricted Awards
  CARTER'S, INC.
  N
  1688
  02/16/2017
  Compensatory Payment
  Common
  02/17/2017
  Vesting of Restricted Stock Awards
  CARTER'S, INC.
  N
  944
  02/17/2017
  Compensatory Payment
  Common
  02/20/2017
  Vesting of Restricted Stock Awards
  CARTER'S, INC.
  N
  1172
  02/20/2017
  Compensatory Payment
  Common
  02/23/2017
  Vesting of Restricted Stock Awards
  CARTER'S, INC.
  N
  1331
  02/23/2017
  Compensatory Payment
  Common
  02/22/2016
  Vesting of Restricted Stock Awards
  CARTER'S, INC.
  N
  521
  02/22/2016
  Compensatory Payment
  Common
  02/21/2022
  Vesting of Restricted Stock Awards
  CARTER'S, INC.
  N
  142
  02/21/2022
  Compensatory Payment
  N
  Brian Lynch
  3438 Peachtree Road NE
  Suite 1800
  Atlanta
  GA
  30326
  Common
  11/02/2023
  4100
  282014.00
  Brian Lynch
  3438 Peachtree Road NE
  Suite 1000
  Atlanta
  GA
  30326
  Common
  11/03/2023
  3400
  235593.00
  11/03/2023
  08/04/2023
  Brian J Lynch