content: <?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
    <headerData>
      <submissionType>144</submissionType>
      <filerInfo>
        <filer>
          <filerCredentials>
            <cik>0001373483</cik>
            <ccc>XXXXXXXX</ccc>
          </filerCredentials>
        </filer>
        <liveTestFlag>LIVE</liveTestFlag>
  
  
  
      </filerInfo>
    </headerData>
    <formData>
      <issuerInfo>
        <issuerCik>0001408075</issuerCik>
        <issuerName>GRAPHIC PACKAGING HOLDING CO</issuerName>
        <secFileNumber>001-33988</secFileNumber>
        <issuerAddress>
          <com:street1>1500 RIVEREDGE PARKWAY</com:street1>
          <com:street2>SUITE100</com:street2>
          <com:city>ATLANTA</com:city>
          <com:stateOrCountry>GA</com:stateOrCountry>
          <com:zipCode>30328</com:zipCode>
        </issuerAddress>
        <issuerContactPhone>(770) 240-7200</issuerContactPhone>
        <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>DOSS MICHAEL P</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
        <relationshipsToIssuer>
          <relationshipToIssuer>Officer</relationshipToIssuer>
          <relationshipToIssuer>Director</relationshipToIssuer>
        </relationshipsToIssuer>
      </issuerInfo>
      <securitiesInformation>
        <securitiesClassTitle>COMMON</securitiesClassTitle>
        <brokerOrMarketmakerDetails>
          <name>MERRILL LYNCH</name>
          <address>
            <com:street1>3455 PEACHTREE RD NE</com:street1>
            <com:street2>STE 1000</com:street2>
            <com:city>ATLANTA</com:city>
            <com:stateOrCountry>GA</com:stateOrCountry>
            <com:zipCode>30326</com:zipCode>
          </address>
        </brokerOrMarketmakerDetails>
        <noOfUnitsSold>300000</noOfUnitsSold>
        <aggregateMarketValue>8297756.00</aggregateMarketValue>
        <noOfUnitsOutstanding>300114276</noOfUnitsOutstanding>
        <approxSaleDate>08/07/2024</approxSaleDate>
        <securitiesExchangeName>NYSE</securitiesExchangeName>
      </securitiesInformation>
      <securitiesToBeSold>
        <securitiesClassTitle>COMMON</securitiesClassTitle>
        <acquiredDate>02/18/2022</acquiredDate>
        <natureOfAcquisitionTransaction>EQUITY COMP.</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>ISSUER</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>28948</amountOfSecuritiesAcquired>
        <paymentDate>02/18/2022</paymentDate>
        <natureOfPayment>COMPENSATORY PAYMENT</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>COMMON</securitiesClassTitle>
        <acquiredDate>02/17/2023</acquiredDate>
        <natureOfAcquisitionTransaction>EQUITY COMP.</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>ISSUER</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>271052</amountOfSecuritiesAcquired>
        <paymentDate>02/17/2023</paymentDate>
        <natureOfPayment>COMPENSATORY PAYMENT</natureOfPayment>
      </securitiesToBeSold>
      <nothingToReportFlagOnSecuritiesSoldInPast3Months>Y</nothingToReportFlagOnSecuritiesSoldInPast3Months>
      <noticeSignature>
        <noticeDate>08/07/2024</noticeDate>
        <signature>MICHAEL P. DOSS</signature>
      </noticeSignature>
    </formData>
  </edgarSubmission>
metadata_documents: [{"type": "144", "sequence": "1", "filename": "primary_doc.xml", "secsgml_size_bytes": 3400}]
text: 144
  0001373483
  XXXXXXXX
  LIVE
  0001408075
  GRAPHIC PACKAGING HOLDING CO
  001-33988
  1500 RIVEREDGE PARKWAY
  SUITE100
  ATLANTA
  GA
  30328
  (770) 240-7200
  DOSS MICHAEL P
  Officer
  Director
  COMMON
  MERRILL LYNCH
  3455 PEACHTREE RD NE
  STE 1000
  ATLANTA
  GA
  30326
  300000
  8297756.00
  300114276
  08/07/2024
  NYSE
  COMMON
  02/18/2022
  EQUITY COMP.
  ISSUER
  N
  28948
  02/18/2022
  COMPENSATORY PAYMENT
  COMMON
  02/17/2023
  EQUITY COMP.
  ISSUER
  N
  271052
  02/17/2023
  COMPENSATORY PAYMENT
  Y
  08/07/2024
  MICHAEL P. DOSS