content: <?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
    <headerData>
      <submissionType>144</submissionType>
      <filerInfo>
        <filer>
          <filerCredentials>
            <cik>0001739812</cik>
            <ccc>XXXXXXXX</ccc>
          </filerCredentials>
        </filer>
        <liveTestFlag>LIVE</liveTestFlag>
  
  
  
      </filerInfo>
    </headerData>
    <formData>
      <issuerInfo>
        <issuerCik>0001771515</issuerCik>
        <issuerName>Grocery Outlet Holding Corp.</issuerName>
        <secFileNumber>001-38950</secFileNumber>
        <issuerAddress>
          <com:street1>5650 HOLLIS STREET</com:street1>
          <com:city>EMERYVILLE</com:city>
          <com:stateOrCountry>CA</com:stateOrCountry>
          <com:zipCode>94608</com:zipCode>
        </issuerAddress>
        <issuerContactPhone>(510) 845-1999</issuerContactPhone>
        <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>Thompson Luke D</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
        <relationshipsToIssuer>
          <relationshipToIssuer>Officer</relationshipToIssuer>
        </relationshipsToIssuer>
      </issuerInfo>
      <securitiesInformation>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <brokerOrMarketmakerDetails>
          <name>Fidelity Brokerage Services LLC</name>
          <address>
            <com:street1>900 Salem Street</com:street1>
            <com:city>Smithfield</com:city>
            <com:stateOrCountry>RI</com:stateOrCountry>
            <com:zipCode>02917</com:zipCode>
          </address>
        </brokerOrMarketmakerDetails>
        <noOfUnitsSold>1368</noOfUnitsSold>
        <aggregateMarketValue>18831.62</aggregateMarketValue>
        <noOfUnitsOutstanding>98034554</noOfUnitsOutstanding>
        <approxSaleDate>05/21/2025</approxSaleDate>
        <securitiesExchangeName>NASDAQ</securitiesExchangeName>
      </securitiesInformation>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>05/20/2025</acquiredDate>
        <natureOfAcquisitionTransaction>Restricted Stock Vesting</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>1368</amountOfSecuritiesAcquired>
        <paymentDate>05/20/2025</paymentDate>
        <natureOfPayment>Compensation</natureOfPayment>
      </securitiesToBeSold>
      <nothingToReportFlagOnSecuritiesSoldInPast3Months>N</nothingToReportFlagOnSecuritiesSoldInPast3Months>
      <securitiesSoldInPast3Months>
        <sellerDetails>
          <name>Luke Thompson</name>
          <address>
            <com:street1>5650 Hollis Street</com:street1>
            <com:city>Emeryville</com:city>
            <com:stateOrCountry>CA</com:stateOrCountry>
            <com:zipCode>94608</com:zipCode>
          </address>
        </sellerDetails>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <saleDate>03/04/2025</saleDate>
        <amountOfSecuritiesSold>3614</amountOfSecuritiesSold>
        <grossProceeds>40966.50</grossProceeds>
      </securitiesSoldInPast3Months>
      <securitiesSoldInPast3Months>
        <sellerDetails>
          <name>Luke Thompson</name>
          <address>
            <com:street1>5650 Hollis Street</com:street1>
            <com:city>Emeryville</com:city>
            <com:stateOrCountry>CA</com:stateOrCountry>
            <com:zipCode>94608</com:zipCode>
          </address>
        </sellerDetails>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <saleDate>03/10/2025</saleDate>
        <amountOfSecuritiesSold>1133</amountOfSecuritiesSold>
        <grossProceeds>14905.86</grossProceeds>
      </securitiesSoldInPast3Months>
      <remarks>Sale includes an amount necessary to cover a tax obligation resulting from the settlement of a vested equity award distribution.</remarks>
      <noticeSignature>
        <noticeDate>05/21/2025</noticeDate>
        <signature>/s/ Ryan Riviere, as a duly authorized representative of Fidelity Brokerage Services LLC, as attorney-in-fact for  Luke Thompson</signature>
      </noticeSignature>
    </formData>
  </edgarSubmission>
metadata_documents: [{"type": "144", "sequence": "1", "filename": "primary_doc.xml", "secsgml_size_bytes": 4160}]
text: 144
  0001739812
  XXXXXXXX
  LIVE
  0001771515
  Grocery Outlet Holding Corp.
  001-38950
  5650 HOLLIS STREET
  EMERYVILLE
  CA
  94608
  (510) 845-1999
  Thompson Luke D
  Officer
  Common
  Fidelity Brokerage Services LLC
  900 Salem Street
  Smithfield
  RI
  02917
  1368
  18831.62
  98034554
  05/21/2025
  NASDAQ
  Common
  05/20/2025
  Restricted Stock Vesting
  Issuer
  N
  1368
  05/20/2025
  Compensation
  N
  Luke Thompson
  5650 Hollis Street
  Emeryville
  CA
  94608
  Common
  03/04/2025
  3614
  40966.50
  Luke Thompson
  5650 Hollis Street
  Emeryville
  CA
  94608
  Common
  03/10/2025
  1133
  14905.86
  Sale includes an amount necessary to cover a tax obligation resulting from the settlement of a vested equity award distribution.
  05/21/2025
  /s/ Ryan Riviere, as a duly authorized representative of Fidelity Brokerage Services LLC, as attorney-in-fact for  Luke Thompson