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        <filer>
          <filerCredentials>
            <cik>0001029169</cik>
            <ccc>XXXXXXXX</ccc>
          </filerCredentials>
        </filer>
        <liveTestFlag>LIVE</liveTestFlag>
  
  
  
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    <formData>
      <issuerInfo>
        <issuerCik>0001535929</issuerCik>
        <issuerName>Voya Financial, Inc.</issuerName>
        <secFileNumber>001-35897</secFileNumber>
        <issuerAddress>
          <com:street1>230 PARK AVENUE</com:street1>
          <com:city>NEW YORK</com:city>
          <com:stateOrCountry>NY</com:stateOrCountry>
          <com:zipCode>10169</com:zipCode>
        </issuerAddress>
        <issuerContactPhone>212-309-8200</issuerContactPhone>
        <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>ZWIENER DAVID K</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
        <relationshipsToIssuer>
          <relationshipToIssuer>Former Board Chairman</relationshipToIssuer>
        </relationshipsToIssuer>
      </issuerInfo>
      <securitiesInformation>
        <securitiesClassTitle>Common Stock</securitiesClassTitle>
        <brokerOrMarketmakerDetails>
          <name>Piper Sandler &amp; Co.</name>
          <address>
            <com:street1>800 Nicollet Mall</com:street1>
            <com:city>Minneapolis</com:city>
            <com:stateOrCountry>MN</com:stateOrCountry>
            <com:zipCode>55402</com:zipCode>
          </address>
        </brokerOrMarketmakerDetails>
        <noOfUnitsSold>5000</noOfUnitsSold>
        <aggregateMarketValue>364500.00</aggregateMarketValue>
        <noOfUnitsOutstanding>100701204</noOfUnitsOutstanding>
        <approxSaleDate>06/21/2024</approxSaleDate>
        <securitiesExchangeName>NYSE</securitiesExchangeName>
      </securitiesInformation>
      <securitiesToBeSold>
        <securitiesClassTitle>Common Stock</securitiesClassTitle>
        <acquiredDate>05/23/2019</acquiredDate>
        <natureOfAcquisitionTransaction>Compensation</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>1593</amountOfSecuritiesAcquired>
        <paymentDate>05/23/2019</paymentDate>
        <natureOfPayment>NA</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common Stock</securitiesClassTitle>
        <acquiredDate>05/21/2020</acquiredDate>
        <natureOfAcquisitionTransaction>Compensation</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>3300</amountOfSecuritiesAcquired>
        <paymentDate>05/21/2020</paymentDate>
        <natureOfPayment>NA</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common Stock</securitiesClassTitle>
        <acquiredDate>05/26/2022</acquiredDate>
        <natureOfAcquisitionTransaction>Compensation</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>107</amountOfSecuritiesAcquired>
        <paymentDate>05/26/2022</paymentDate>
        <natureOfPayment>NA</natureOfPayment>
      </securitiesToBeSold>
      <nothingToReportFlagOnSecuritiesSoldInPast3Months>N</nothingToReportFlagOnSecuritiesSoldInPast3Months>
      <securitiesSoldInPast3Months>
        <sellerDetails>
          <name>David Zwiener C/O Bank of America NA</name>
          <address>
            <com:street1>29 S Main St</com:street1>
            <com:city>West Hartford</com:city>
            <com:stateOrCountry>CT</com:stateOrCountry>
            <com:zipCode>06107</com:zipCode>
          </address>
        </sellerDetails>
        <securitiesClassTitle>Common Stock</securitiesClassTitle>
        <saleDate>06/06/2024</saleDate>
        <amountOfSecuritiesSold>14132</amountOfSecuritiesSold>
        <grossProceeds>1055335.36</grossProceeds>
      </securitiesSoldInPast3Months>
      <securitiesSoldInPast3Months>
        <sellerDetails>
          <name>David Zwiener C/O Bank of America NA</name>
          <address>
            <com:street1>29 S Main St</com:street1>
            <com:city>West Hartford</com:city>
            <com:stateOrCountry>CT</com:stateOrCountry>
            <com:zipCode>06107</com:zipCode>
          </address>
        </sellerDetails>
        <securitiesClassTitle>Common Stock</securitiesClassTitle>
        <saleDate>06/13/2024</saleDate>
        <amountOfSecuritiesSold>5000</amountOfSecuritiesSold>
        <grossProceeds>356450.00</grossProceeds>
      </securitiesSoldInPast3Months>
      <noticeSignature>
        <noticeDate>06/21/2024</noticeDate>
        <signature>Alex Johnson, a duly authorized representative of Piper Sandler &amp; Co Corporate &amp; Venture Services FA, as attorney-in-fact for David Zwiener</signature>
      </noticeSignature>
    </formData>
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text: 144
  0001029169
  XXXXXXXX
  LIVE
  0001535929
  Voya Financial, Inc.
  001-35897
  230 PARK AVENUE
  NEW YORK
  NY
  10169
  212-309-8200
  ZWIENER DAVID K
  Former Board Chairman
  Common Stock
  Piper Sandler & Co.
  800 Nicollet Mall
  Minneapolis
  MN
  55402
  5000
  364500.00
  100701204
  06/21/2024
  NYSE
  Common Stock
  05/23/2019
  Compensation
  Issuer
  N
  1593
  05/23/2019
  NA
  Common Stock
  05/21/2020
  Compensation
  Issuer
  N
  3300
  05/21/2020
  NA
  Common Stock
  05/26/2022
  Compensation
  Issuer
  N
  107
  05/26/2022
  NA
  N
  David Zwiener C/O Bank of America NA
  29 S Main St
  West Hartford
  CT
  06107
  Common Stock
  06/06/2024
  14132
  1055335.36
  David Zwiener C/O Bank of America NA
  29 S Main St
  West Hartford
  CT
  06107
  Common Stock
  06/13/2024
  5000
  356450.00
  06/21/2024
  Alex Johnson, a duly authorized representative of Piper Sandler & Co Corporate & Venture Services FA, as attorney-in-fact for David Zwiener