content: <?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
    <headerData>
      <submissionType>144</submissionType>
      <filerInfo>
        <filer>
          <filerCredentials>
            <cik>0001504310</cik>
            <ccc>XXXXXXXX</ccc>
          </filerCredentials>
        </filer>
        <liveTestFlag>LIVE</liveTestFlag>
  
  
  
      </filerInfo>
    </headerData>
    <formData>
      <issuerInfo>
        <issuerCik>0001060822</issuerCik>
        <issuerName>CARTERS INC</issuerName>
        <secFileNumber>001-31829</secFileNumber>
        <issuerAddress>
          <com:street1>PHIPPS TOWER</com:street1>
          <com:street2>3438 PEACHTREE ROAD NE SUITE 1800</com:street2>
          <com:city>ATLANTA</com:city>
          <com:stateOrCountry>GA</com:stateOrCountry>
          <com:zipCode>30326</com:zipCode>
        </issuerAddress>
        <issuerContactPhone>678-399-1000</issuerContactPhone>
        <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>Duggan Scott F.</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
        <relationshipsToIssuer>
          <relationshipToIssuer>Former Officer</relationshipToIssuer>
        </relationshipsToIssuer>
      </issuerInfo>
      <securitiesInformation>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <brokerOrMarketmakerDetails>
          <name>Merrill Lynch</name>
          <address>
            <com:street1>3455 Peachtree Road NE</com:street1>
            <com:street2>Suite 1000</com:street2>
            <com:city>Atlanta</com:city>
            <com:stateOrCountry>GA</com:stateOrCountry>
            <com:zipCode>30326</com:zipCode>
          </address>
        </brokerOrMarketmakerDetails>
        <noOfUnitsSold>1450</noOfUnitsSold>
        <aggregateMarketValue>98360.75</aggregateMarketValue>
        <noOfUnitsOutstanding>37688407</noOfUnitsOutstanding>
        <approxSaleDate>05/08/2023</approxSaleDate>
        <securitiesExchangeName>NYSE</securitiesExchangeName>
      </securitiesInformation>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/10/2022</acquiredDate>
        <natureOfAcquisitionTransaction>Restricted Stock Vest</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Carter's, Inc.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>134</amountOfSecuritiesAcquired>
        <paymentDate>02/10/2022</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/12/2022</acquiredDate>
        <natureOfAcquisitionTransaction>Restricted Stock Vest</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Carter's, Inc.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>176</amountOfSecuritiesAcquired>
        <paymentDate>02/12/2022</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>05/15/2022</acquiredDate>
        <natureOfAcquisitionTransaction>Restricted Stock vest</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Carter's, Inc.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>418</amountOfSecuritiesAcquired>
        <paymentDate>05/15/2022</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/10/2023</acquiredDate>
        <natureOfAcquisitionTransaction>Restricted Stock Vest</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Carter's Inc.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>379</amountOfSecuritiesAcquired>
        <paymentDate>02/10/2023</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/12/2023</acquiredDate>
        <natureOfAcquisitionTransaction>Restricted Stock Vest</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Carter's, Inc.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>168</amountOfSecuritiesAcquired>
        <paymentDate>02/12/2023</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>02/16/2023</acquiredDate>
        <natureOfAcquisitionTransaction>Restricted Stock Vest</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Carter's, Inc.</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>175</amountOfSecuritiesAcquired>
        <paymentDate>02/16/2023</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <nothingToReportFlagOnSecuritiesSoldInPast3Months>N</nothingToReportFlagOnSecuritiesSoldInPast3Months>
      <securitiesSoldInPast3Months>
        <sellerDetails>
          <name>Scott Duggan</name>
          <address>
            <com:street1>Phipps Tower,</com:street1>
            <com:street2>3438 Peachtree Road NE, Suite 1800</com:street2>
            <com:city>Atlanta</com:city>
            <com:stateOrCountry>GA</com:stateOrCountry>
            <com:zipCode>30326</com:zipCode>
          </address>
        </sellerDetails>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <saleDate>05/05/2023</saleDate>
        <amountOfSecuritiesSold>1250</amountOfSecuritiesSold>
        <grossProceeds>85361.02</grossProceeds>
      </securitiesSoldInPast3Months>
      <noticeSignature>
        <noticeDate>05/08/2023</noticeDate>
        <signature>Scott Duggan</signature>
      </noticeSignature>
    </formData>
  </edgarSubmission>
metadata_documents: [{"type": "144", "sequence": "1", "filename": "primary_doc.xml", "secsgml_size_bytes": 6212}]
text: 144
  0001504310
  XXXXXXXX
  LIVE
  0001060822
  CARTERS INC
  001-31829
  PHIPPS TOWER
  3438 PEACHTREE ROAD NE SUITE 1800
  ATLANTA
  GA
  30326
  678-399-1000
  Duggan Scott F.
  Former Officer
  Common
  Merrill Lynch
  3455 Peachtree Road NE
  Suite 1000
  Atlanta
  GA
  30326
  1450
  98360.75
  37688407
  05/08/2023
  NYSE
  Common
  02/10/2022
  Restricted Stock Vest
  Carter's, Inc.
  N
  134
  02/10/2022
  Compensatory Payment
  Common
  02/12/2022
  Restricted Stock Vest
  Carter's, Inc.
  N
  176
  02/12/2022
  Compensatory Payment
  Common
  05/15/2022
  Restricted Stock vest
  Carter's, Inc.
  N
  418
  05/15/2022
  Compensatory Payment
  Common
  02/10/2023
  Restricted Stock Vest
  Carter's Inc.
  N
  379
  02/10/2023
  Compensatory Payment
  Common
  02/12/2023
  Restricted Stock Vest
  Carter's, Inc.
  N
  168
  02/12/2023
  Compensatory Payment
  Common
  02/16/2023
  Restricted Stock Vest
  Carter's, Inc.
  N
  175
  02/16/2023
  Compensatory Payment
  N
  Scott Duggan
  Phipps Tower,
  3438 Peachtree Road NE, Suite 1800
  Atlanta
  GA
  30326
  Common
  05/05/2023
  1250
  85361.02
  05/08/2023
  Scott Duggan