content: <?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
    <headerData>
      <submissionType>144</submissionType>
      <filerInfo>
        <filer>
          <filerCredentials>
            <cik>0001936131</cik>
            <ccc>XXXXXXXX</ccc>
          </filerCredentials>
        </filer>
        <liveTestFlag>LIVE</liveTestFlag>
  
  
  
      </filerInfo>
    </headerData>
    <formData>
      <issuerInfo>
        <issuerCik>0001403161</issuerCik>
        <issuerName>VISA INC.</issuerName>
        <secFileNumber>001-33977</secFileNumber>
        <issuerAddress>
          <com:street1>P.O. BOX 8999</com:street1>
          <com:city>SAN FRANCISCO</com:city>
          <com:stateOrCountry>CA</com:stateOrCountry>
          <com:zipCode>94128-8999</com:zipCode>
        </issuerAddress>
        <issuerContactPhone>650-432-3200</issuerContactPhone>
        <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>ANDRESKI PETER M</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
        <relationshipsToIssuer>
          <relationshipToIssuer>Officer</relationshipToIssuer>
        </relationshipsToIssuer>
      </issuerInfo>
      <securitiesInformation>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <brokerOrMarketmakerDetails>
          <name>Merrill Lynch</name>
          <address>
            <com:street1>3455 Peachtree Rd NE</com:street1>
            <com:street2>Ste 1000</com:street2>
            <com:city>Atlanta</com:city>
            <com:stateOrCountry>GA</com:stateOrCountry>
            <com:zipCode>30326</com:zipCode>
          </address>
        </brokerOrMarketmakerDetails>
        <noOfUnitsSold>2615</noOfUnitsSold>
        <aggregateMarketValue>729281.00</aggregateMarketValue>
        <noOfUnitsOutstanding>1581590212</noOfUnitsOutstanding>
        <approxSaleDate>02/07/2024</approxSaleDate>
        <securitiesExchangeName>NYSE</securitiesExchangeName>
      </securitiesInformation>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>11/19/2020</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of a Stock Award</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Visa, Inc</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>321</amountOfSecuritiesAcquired>
        <paymentDate>11/19/2020</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>07/15/2021</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of a Stock Award</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Visa, Inc</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>1147</amountOfSecuritiesAcquired>
        <paymentDate>07/15/2021</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <securitiesToBeSold>
        <securitiesClassTitle>Common</securitiesClassTitle>
        <acquiredDate>07/15/2022</acquiredDate>
        <natureOfAcquisitionTransaction>Vesting of a Stock Award</natureOfAcquisitionTransaction>
        <nameOfPersonfromWhomAcquired>Visa, Inc</nameOfPersonfromWhomAcquired>
        <isGiftTransaction>N</isGiftTransaction>
        <amountOfSecuritiesAcquired>1147</amountOfSecuritiesAcquired>
        <paymentDate>07/15/2022</paymentDate>
        <natureOfPayment>Compensatory Payment</natureOfPayment>
      </securitiesToBeSold>
      <nothingToReportFlagOnSecuritiesSoldInPast3Months>Y</nothingToReportFlagOnSecuritiesSoldInPast3Months>
      <noticeSignature>
        <noticeDate>02/07/2024</noticeDate>
        <signature>Peter M Andreski</signature>
      </noticeSignature>
    </formData>
  </edgarSubmission>
metadata_documents: [{"type": "144", "sequence": "1", "filename": "primary_doc.xml", "secsgml_size_bytes": 3851}]
text: 144
  0001936131
  XXXXXXXX
  LIVE
  0001403161
  VISA INC.
  001-33977
  P.O. BOX 8999
  SAN FRANCISCO
  CA
  94128-8999
  650-432-3200
  ANDRESKI PETER M
  Officer
  Common
  Merrill Lynch
  3455 Peachtree Rd NE
  Ste 1000
  Atlanta
  GA
  30326
  2615
  729281.00
  1581590212
  02/07/2024
  NYSE
  Common
  11/19/2020
  Vesting of a Stock Award
  Visa, Inc
  N
  321
  11/19/2020
  Compensatory Payment
  Common
  07/15/2021
  Vesting of a Stock Award
  Visa, Inc
  N
  1147
  07/15/2021
  Compensatory Payment
  Common
  07/15/2022
  Vesting of a Stock Award
  Visa, Inc
  N
  1147
  07/15/2022
  Compensatory Payment
  Y
  02/07/2024
  Peter M Andreski