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      <TD colspan="11" align="center"><FONT style="font-size:11pt"><B>UNITED STATES</B></FONT><BR>
  <FONT style="font-size:11pt"><B>SECURITIES AND EXCHANGE COMMISSION</B></FONT><BR>
  <FONT style="font-size:11pt"><B>Washington, D.C. 20549</B></FONT><BR></TD>
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      <TD colspan="11" align="center"><FONT style="font-size:14pt"><B>FORM 144</B></FONT><BR></TD>
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      <TD align="left" valign="top" colspan="4" style="border-bottom: 1px solid #000000"><FONT style="font-size:8pt"><B>DOCUMENT SEQUENCE NO.</B></FONT></TD>
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      <TD colspan="11" align="center"><FONT style="font-size:12pt"><B>NOTICE OF PROPOSED SALE OF SECURITIES</B></FONT><BR>
  <FONT style="font-size:12pt"><B>PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933</B></FONT><BR></TD>
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      <TD align="left" valign="top" colspan="4"><FONT style="font-size:8pt"><B>CUSIP NUMBER</B></FONT></TD>
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      <TD colspan="11" align="left"><FONT style="font-size:11pt"><B>ATTENTION: </B><I>Transmit for filing 3 copies of this form concurrently with either placing an order with a broker to execute sale or executing a sale directly with a market maker.</I></FONT></TD>
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      <TD style="border-left: 1px solid #000000"><I>1(a) </I>NAME OF ISSUER <I>(Please type or print)</I></TD>
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      <TD align="left" valign="top"><I>(b) </I>IRS IDENT. NO.</TD>
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      <TD colspan="3" valign="top" align="left"><I>(c) </I>S.E.C. FILE NO.</TD>
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      <TD align="left" valign="top" colspan="4"><FONT style="font-size:8pt"><B>WORK LOCATION</B></FONT></TD>
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      <TD colspan="5" align="center" style="border-left: 1px solid #000000">TD AMERITRADE Holding Corporation</TD>
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      <TD style="border-left: 1px solid #000000"><DIV style="margin-left:15px; text-indent:-15px"><I>1(d) </I>ADDRESS OF ISSUER</DIV></TD>
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      <TD align="left" valign="top">STREET</TD>
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      <TD align="left" valign="top">CITY</TD>
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      <TD align="left" valign="top" colspan="5" style="border-bottom: 1px solid #000000; border-top: 1px solid #000000; border-right: 1px solid #000000"><B><I>(e) </I></B>TELEPHONE NO.</TD>
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      <TD colspan="5" align="center" style="border-left: 1px solid #000000">4211 South 102<SUP style="font-size: 85%; vertical-align: text-top">nd</SUP> Street</TD>
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      <TD align="left" style="border-left: 1px solid #000000"><I>2(a)</I>NAME OF PERSON FOR WHOSE ACCOUNT THE SECURITIES ARE TO BE SOLD</TD>
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      <TD nowrap align="center"><I>(b)</I>RELATIONSHIP TO ISSUER</TD>
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      <TD nowrap align="center"><I>(c)</I>ADDRESS</TD>
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      <TD valign="top" style="border-left: 1px solid #000000">Joseph H. Moglia</TD>
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      <TD align="center" valign="top">Director</TD>
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      <TD colspan="9" valign="top" align="center" style="border-right: 1px solid #000000">4211 South 102<SUP style="font-size: 85%; vertical-align: text-top">nd</SUP> Street Omaha, NE 68127</TD>
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  <DIV align="center" style="font-size: 11pt; margin-top: 18pt"><I>INSTRUCTION: The person filing this notice should contact the issuer to obtain the I.R.S. Identification Number and the S.E.C. File Number.</I>
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      <TD nowrap align="left"><I>3(a)</I></TD>
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      <TD nowrap align="left"><I>(b)</I></TD>
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      <TD nowrap align="center" style="border-bottom: 1px solid #000000"><B>SEC USE ONLY</B></TD>
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      <TD nowrap align="left"><I>(c)</I></TD>
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      <TD nowrap align="left" colspan="3"><I>(d)</I></TD>
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      <TD nowrap align="left" colspan="3"><I>(e)</I></TD>
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      <TD nowrap align="left"><I>(f)</I></TD>
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      <TD nowrap align="left"><I>(g)</I></TD>
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      <TD nowrap align="center">Title of the</TD>
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      <TD nowrap align="center">Class of</TD>
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      <TD nowrap align="center">Name and Address of Each Broker Through Whom the</TD>
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      <TD nowrap align="center">or Other Units</TD>
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      <TD nowrap align="center" colspan="3">Market</TD>
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      <TD nowrap align="center" colspan="3">Number of Shares</TD>
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      <TD nowrap align="center">Date of Sale</TD>
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      <TD>&nbsp;</TD>
      <TD nowrap align="center">Securities</TD>
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      <TD nowrap align="center">Securities</TD>
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      <TD>&nbsp;</TD>
      <TD nowrap align="center">Securities are to be Offered or Each Market Maker</TD>
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      <TD nowrap align="center">Broker-Dealer</TD>
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      <TD>&nbsp;</TD>
      <TD nowrap align="center">To Be Sold</TD>
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      <TD nowrap align="center" colspan="3">Value</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">or Other Units Outstanding</TD>
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      <TD nowrap align="center">To Be Sold</TD>
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      <TD>&nbsp;</TD>
      <TD nowrap align="center">who is Acquiring the Securities</TD>
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      <TD>&nbsp;</TD>
      <TD nowrap align="center">File Number</TD>
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      <TD>&nbsp;</TD>
      <TD nowrap align="center"><I>(See Instr. 3(c))</I></TD>
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      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3"><I>(See Instr. 3(d))</I></TD>
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      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3"><I>(See Instr. 3(e))</I></TD>
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      <TD>&nbsp;</TD>
      <TD nowrap align="center">(MO. DAY YR.)</TD>
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      <TD>&nbsp;</TD>
      <TD nowrap align="center"><I>(See Instr. 3(g))</I></TD>
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                            <TD valign="top" style="border-top: 1px solid #000000"><DIV style="margin-left:0px; text-indent:-0px"><FONT style="font-size:12pt">Common Stock</FONT>
  </DIV></TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD align="left" valign="top" style="border-top: 1px solid #000000"><FONT style="font-size:8pt">Merrill Lynch, Pierce, Fenner &#038; Smith Incorporated<BR>
  250 Vesey Street, 6th Floor<BR>
  New York, NY 10080</FONT>
  </TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD align="left" valign="top" style="border-top: 1px solid #000000">&nbsp;</TD>
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      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD align="left" valign="top" style="border-top: 1px solid #000000">1,527,000 (1)
  </TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD nowrap align="right" valign="top" style="border-top: 1px solid #000000">$</TD>
  
  <TD align="right" valign="top" style="border-top: 1px solid #000000">21,515,430</TD>
      <TD nowrap valign="top" style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD nowrap align="right" valign="top" style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD align="right" valign="top" style="border-top: 1px solid #000000">589,318,526</TD>
      <TD nowrap valign="top" style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
  
  <TD align="left" valign="top" style="border-top: 1px solid #000000">March&nbsp;27, 2009
  </TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD align="left" valign="top" style="border-top: 1px solid #000000">Nasdaq, NSX, ARCA</TD>
      <TD width="1%" style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
  </TR>
  <TR style="font-size: 1px" valign="bottom">
      <TD nowrap align="left" colspan="28" style="border-top: 1px solid #000000">&nbsp;</TD>
  </TR>
  
  <!-- End Table Body -->
  </TABLE>
  </DIV>
  
  <DIV align="left" style="font-size: 10pt; margin-top: 12pt"><B>INSTRUCTIONS:</B>
  </DIV>
  
  <DIV align="center">
  <TABLE style="font-size: 8pt" cellspacing="0" border="0" cellpadding="0" width="100%">
  <!-- Begin Table Head -->
  <TR valign="bottom">
      <TD width="1%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD>
      <TD width="43%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD>
      <TD width="0%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="0%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD>
      <TD width="43%">&nbsp;</TD>
  </TR>
  <!-- End Table Head -->
  <!-- Begin Table Body -->
  <TR valign="bottom">
      <TD valign="top"><DIV style="margin-left:0px; text-indent:-0px">1.
  </DIV></TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(a)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Name of issuer
  </TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="right" valign="top">&nbsp;</TD>
      <TD align="right" valign="top">3.</TD>
      <TD nowrap valign="top">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(a)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Title of the class of securities to be sold</TD>
  </TR>
  <TR valign="bottom">
      <TD valign="top"><DIV style="margin-left:0px; text-indent:-0px">&nbsp;
  </DIV></TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(b)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Issuer&#146;s I.R.S. Identification Number
  </TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="right" valign="top">&nbsp;</TD>
      <TD align="right" valign="top">&nbsp;</TD>
      <TD valign="top">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(b)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Name and address of each broker through whom the securities are intended to be sold</TD>
  </TR>
  <TR valign="bottom">
      <TD valign="top"><DIV style="margin-left:0px; text-indent:-0px">&nbsp;
  </DIV></TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(c)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Issuer&#146;s S.E.C. file number, if any
  </TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="right" valign="top">&nbsp;</TD>
      <TD align="right" valign="top">&nbsp;</TD>
      <TD valign="top">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(c)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Number of shares or other units to be sold (if debt securities, give the aggregate face amount)</TD>
  </TR>
  <TR valign="bottom">
      <TD valign="top"><DIV style="margin-left:0px; text-indent:-0px">&nbsp;
  </DIV></TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(d)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Issuer&#146;s address, including zip code
  </TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="right" valign="top">&nbsp;</TD>
      <TD align="right" valign="top">&nbsp;</TD>
      <TD valign="top">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(d)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Aggregate market value of the securities to be sold as of a specified date within 10&nbsp;days prior to the filing of this notice</TD>
  </TR>
  <TR valign="bottom">
      <TD valign="top"><DIV style="margin-left:0px; text-indent:-0px">&nbsp;
  </DIV></TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(e)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Issuer&#146;s telephone number, including area code
  </TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="right" valign="top">&nbsp;</TD>
      <TD align="right" valign="top">&nbsp;</TD>
      <TD valign="top">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(e)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Number of shares or other units of the
  class outstanding, or if debt securities the face amount thereof outstanding, as shown by
  the most recent report or statement published by the Issuer</TD>
  </TR>
  <!-- End Table Body -->
  </TABLE>
  </DIV>
  
  <DIV align="center">
  <TABLE style="font-size: 8pt" cellspacing="0" border="0" cellpadding="0" width="100%">
  <!-- Begin Table Head -->
  <TR valign="bottom">
      <TD width="1%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD>
      <TD width="43%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD>
      <TD width="43%">&nbsp;</TD>
  </TR>
  <!-- End Table Head -->
  <!-- Begin Table Body -->
  <TR valign="bottom">
      <TD valign="top"><DIV style="margin-left:0px; text-indent:-0px">2.
  </DIV></TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(a)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Name of person for whose account the securities are
  to be sold
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(f)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Approximate date on which the securities are to be sold</TD>
  </TR>
  <TR valign="bottom">
      <TD valign="top"><DIV style="margin-left:0px; text-indent:-0px">&nbsp;
  </DIV></TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(b)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Such person&#146;s relationship to the Issuer (e.g.,
  officer, director, 10% stockholder, or member of
  immediate family of any of the foregoing)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(g)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Name of each securities exchange, if any, on which the securities are intended to be sold</TD>
  </TR>
  <TR valign="bottom">
      <TD valign="top"><DIV style="margin-left:0px; text-indent:-0px">&nbsp;
  </DIV></TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">(c)
  </TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">Such person&#146;s address, including zip code</TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD align="left" valign="top">&nbsp;</TD>
  </TR>
  <!-- End Table Body -->
  </TABLE>
  </DIV>
  
  
  
  <P align="center" style="font-size: 10pt"><!-- Folio --><!-- /Folio -->
  </DIV>
  
  
  
  <!-- PAGEBREAK -->
  <P><HR noshade><P>
  <H5 align="left" style="page-break-before:always">&nbsp;</H5><P>
  
  <DIV style="font-family: 'Times New Roman',Times,serif">
  
  <!-- landscape -->
  <DIV align="center" style="font-size: 12pt; margin-top: 18pt"><B>TABLE I &#151; SECURITIES TO BE SOLD</B>
  </DIV>
  
  <DIV align="center" style="font-size: 10pt"><I>Furnish the following information with respect to the acquisition of the securities to be sold<br>
  and with respect to the payment of all or any part of the purchase price or other consideration
  therefor:</I></DIV>
  
  
  <DIV align="center">
  <TABLE style="font-size: 10pt" cellspacing="0" border="0" cellpadding="0" width="100%">
  <!-- Begin Table Head -->
  <TR valign="bottom" style="font-size: 0pt">
      <TD width="1%">&nbsp;</TD>
      <TD width="29%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD><!-- VRule -->
      <TD width="2%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD><!-- VRule -->
      <TD width="2%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD><!-- VRule -->
      <TD width="2%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD><!-- VRule -->
      <TD width="2%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD><!-- VRule -->
      <TD width="2%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD><!-- VRule -->
      <TD width="2%">&nbsp;</TD>
      <TD width="6%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
  
      <TD width="1%">&nbsp;</TD>
  </TR><TR style="font-size: 1px" valign="bottom">
      <TD nowrap align="left" colspan="33" style="border-bottom: 1px solid #000000">&nbsp;</TD>
  </TR>
  <TR style="font-size: 8pt" valign="bottom">    <TD width="1%" style="border-left: 1px solid #000000">&nbsp;</TD>
  
      <TD nowrap align="center">Title of</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Date you</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Name of Person from Whom Acquired</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Amount of</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Date of</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">&nbsp;</TD>
      <TD width="1%" style="border-right: 1px solid #000000">&nbsp;</TD>
  </TR>
  <TR style="font-size: 8pt" valign="bottom">    <TD width="1%" style="border-left: 1px solid #000000">&nbsp;</TD>
  
      <TD nowrap align="center">the Class</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Acquired</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Name of Acquisition Transaction</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3"><I>(If gift, also give date donor acquired)</I></TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Securities Acquired</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Payment</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Nature of Payment</TD>
      <TD width="1%" style="border-right: 1px solid #000000">&nbsp;</TD>
  </TR>
  
  <!-- End Table Head -->
  <!-- Begin Table Body -->
  <TR valign="bottom">
      <TD width="1%" style="border-left: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
                          <TD nowrap style="border-top: 1px solid #000000"><DIV style="margin-left:15px; text-indent:-15px">Common Stock<br><br><br></DIV></TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD nowrap align="right" style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD align="right" style="border-top: 1px solid #000000">(2)<br><br><br></TD>
      <TD nowrap style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD colspan="3" nowrap align="center" style="border-top: 1px solid #000000">Exercise of stock options pursuant to <br>Datek Online Holdings Corp. 2001 <br>Stock Incentive Plan</TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD colspan="3" nowrap align="center" style="border-top: 1px solid #000000"><br>TD AMERITRADE Holding <br>Corporation<br><br></TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD align="right" style="border-top: 1px solid #000000">1,527,000<br><br><br></TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD nowrap align="right" style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD align="right" style="border-top: 1px solid #000000">(2)<br><br><br></TD>
      <TD nowrap style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD nowrap align="right" style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD align="right" style="border-top: 1px solid #000000">(2)<br><br><br></TD>
      <TD nowrap style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD width="1%" style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
  </TR>
  <TR style="font-size: 1px" valign="bottom">
      <TD nowrap align="left" colspan="35" style="border-top: 1px solid #000000">&nbsp;</TD>
  </TR>
  
  <!-- End Table Body -->
  </TABLE>
  </DIV>
  
  <DIV align="left" style="margin-top: 12pt">
  <TABLE width="100%" border="0" cellpadding="0" cellspacing="0" style="font-size: 10pt; background: transparent; color: #000000">
  <TR>
      <TD width="3%"></TD>
      <TD width="1%"></TD>
      <TD></TD>
  </TR>
  <TR valign="top">
      <TD nowrap align="left">INSTRUCTIONS:</TD>
      <TD>&nbsp;</TD>
      <TD>If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of
  any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.</TD>
  </TR>
  </TABLE>
  </DIV>
  
  <DIV align="center" style="font-size: 10pt; margin-top: 0pt">
  <DIV style="width: 100%; border-bottom: 2px solid #000000; font-size: 1px">&nbsp;</DIV>
  </DIV>
  
  
  <DIV align="center" style="font-size: 12pt; margin-top: 0pt"><B>TABLE II &#151; SECURITIES SOLD DURING THE PAST 3 MONTHS</B>
  </DIV>
  
  
  <DIV align="left" style="font-size: 10pt; margin-top: 6pt">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<I>Furnish the following information as to all securities of the issuer sold during the past 3&nbsp;months by the person for whose account the securities are to be sold.</I>
  </DIV>
  
  <DIV align="center">
  <TABLE style="font-size: 10pt" cellspacing="0" border="0" cellpadding="0" width="100%">
  <!-- Begin Table Head -->
  <TR valign="bottom" style="font-size: 0pt">
      <TD width="1%">&nbsp;</TD>
      <TD width="50%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD><!-- VRule -->
      <TD width="2%">&nbsp;</TD>
      <TD width="7%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD><!-- VRule -->
      <TD width="2%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD><!-- VRule -->
      <TD width="2%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="2%">&nbsp;</TD><!-- VRule -->
      <TD width="2%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
      <TD width="3%">&nbsp;</TD>
      <TD width="1%">&nbsp;</TD>
  </TR><TR style="font-size: 1px" valign="bottom">
      <TD nowrap align="left" colspan="23" style="border-bottom: 1px solid #000000">&nbsp;</TD>
  </TR>
  <TR style="font-size: 8pt" valign="bottom">    <TD width="1%" style="border-left: 1px solid #000000">&nbsp;</TD>
      <TD nowrap align="center">Name and Address of Seller</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Title of Securities Sold</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Date of Sale</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Amount of <br>Securities Sold</TD>
      <TD style="border-right: 1px solid #000000">&nbsp;</TD>
      <TD>&nbsp;</TD>
      <TD nowrap align="center" colspan="3">Gross Proceeds</TD>
      <TD width="1%" style="border-right: 1px solid #000000">&nbsp;</TD>
  </TR>
  
  <!-- End Table Head -->
  <!-- Begin Table Body -->
  <TR valign="bottom">
      <TD width="1%" style="border-left: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
                      <TD style="border-top: 1px solid #000000"><DIV style="margin-left:15px">&nbsp;<br>
  &nbsp;<br>
  &nbsp;</DIV></TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD colspan="3" align="center" style="border-top: 1px solid #000000">&nbsp;<br><br></TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD nowrap align="right" style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD align="right" style="border-top: 1px solid #000000">&nbsp;<br><br></TD>
      <TD nowrap style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD align="right" style="border-top: 1px solid #000000">&nbsp;<br><br></TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD align="right" style="border-top: 1px solid #000000">&nbsp;<br><br></TD>
      <TD style="border-top: 1px solid #000000">&nbsp;</TD>
      <TD width="1%" style="border-right: 1px solid #000000; border-top: 1px solid #000000">&nbsp;</TD>
  </TR>
  <TR style="font-size: 1px" valign="bottom">
      <TD nowrap align="left" colspan="23" style="border-top: 1px solid #000000">&nbsp;</TD>
  </TR>
  
  <!-- End Table Body -->
  </TABLE>
  </DIV>
  
  <DIV align="left" style="font-size: 10pt; margin-top: 12pt">REMARKS:
  </DIV>
  
  <DIV align="left" style="font-size: 10pt; margin-top: 6pt">(1)&nbsp;Sales to be effected pursuant to a Rule&nbsp;10b5-1 trading plan adopted by the reporting
  person on August&nbsp;22, 2008. As indicated below, the representation below regarding the
  seller&#146;s knowledge of material information speaks as of the date of the adoption of the
  trading plan.
  </DIV>
  
  <DIV align="left" style="font-size: 10pt; margin-top: 6pt">(2)&nbsp;Cashless exercise, with aggregate exercise price of the options netted from the proceeds
  received from the sale of the common stock at the time of the sale.
  </DIV>
  
  <P>
  <DIV style="position: relative; float: left; width: 48%">
  
  <DIV align="left" style="font-size: 10pt; margin-top: 12pt"><B>INSTRUCTIONS:</B>
  </DIV>
  
  <DIV align="left" style="font-size: 10pt; margin-top: 0pt">See the definition of &#147;person&#148; in paragraph (a)&nbsp;of Rule&nbsp;144.
  Information is to be given not only as to the person for whose
  account the securities are to be sold but also as to all other
  persons included in that definition. In addition, information
  shall be given as to sales by all persons whose sales are
  required by paragraph (e)&nbsp;of Rule&nbsp;144 to be aggregated with sales
  for the account of the person filing this notice.
  </DIV>
  
  
  <DIV align="center" style="font-size: 10pt; margin-top: 50pt">March&nbsp;27, 2009<BR>
  <DIV style="width: 100%; border-bottom: 1px solid #000000; font-size: 1px">&nbsp;</DIV>
  DATE OF NOTICE
  </DIV>
  
  
  <DIV align="center" style="font-size: 10pt; margin-top: 18pt">August&nbsp;22, 2008<BR>
  <DIV style="width: 100%; border-bottom: 1px solid #000000; font-size: 1px">&nbsp;</DIV>
  </DIV>
  
  
  <DIV align="center" style="font-size: 10pt; margin-top: 18pt">DATE OF PLAN ADOPTION OR GIVING OF INSTRUCTION,<BR>
  IF RELYING ON RULE 10B5-1
  </DIV>
  
  </DIV>
  
  <DIV style="position: relative; float: right; width: 48%">
  
  <DIV align="left" style="font-size: 10pt; margin-top: 12pt"><B>ATTENTION:</B>
  </DIV>
  
  <DIV align="left" style="font-size: 10pt; margin-top: 0pt"><I>The person for whose account the securities to which this
  notice relates are to be sold hereby represents by signing
  this notice that he does not know any material adverse
  information in regard to the current and prospective
  operations of the Issuer of the securities to be sold
  which has not been publicly disclosed. If such person has
  adopted a written trading plan or given trading
  instructions to satisfy Rule&nbsp;10b5-1 under the Exchange
  Act, by signing this form and indicating the date that the
  plan was adopted or the instructions given, that person
  makes such representation as of the plan adoption or
  instruction date.</I>
  </DIV>
  
  
  <DIV align="center" style="font-size: 10pt; margin-top: 18pt">/s/ Joseph H. Moglia<BR>
  <DIV style="width: 100%; border-bottom: 1px solid #000000; font-size: 1px">&nbsp;</DIV>
  (SIGNATURE)
  </DIV>
  
  
  <DIV align="center" style="font-size: 10pt; margin-top: 30pt"><I>The notice shall be signed by the person for whose account
  the securities are to be sold. At least one copy of the notice shall be manually signed. Any copies not manually
  signed shall bear typed or printed signatures.</I>
  </DIV>
  </DIV>
  <BR clear="all"><BR>
  <P>
  <DIV style="width: 100%; border: 1px solid black; padding: 0px;">
  
  
  <DIV align="center" style="font-size: 10pt; margin-top: 0pt; border: 1px solid #000000"><B>ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)</B>
  </DIV>
  </DIV>
  
  <P align="center" style="font-size: 10pt"><!-- Folio --><!-- /Folio -->
  </DIV>
  </BODY>
  </HTML>
metadata_documents: [{"type": "144", "sequence": "1", "filename": "c50228e144.htm", "description": "FORM 144", "secsgml_size_bytes": 43664}]
text: FORM 144
  UNITED STATES
  SECURITIES AND EXCHANGE COMMISSION
  Washington, D.C. 20549
  SEC USE ONLY
  FORM 144
  DOCUMENT SEQUENCE NO.
  NOTICE OF PROPOSED SALE OF SECURITIES
  PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
  CUSIP NUMBER
  ATTENTION:
  Transmit for filing 3 copies of this form concurrently with either placing an order with a broker to execute sale or executing a sale directly with a market maker.
  1(a)
  NAME OF ISSUER
  (Please type or print)
  (b)
  IRS IDENT. NO.
  (c)
  S.E.C. FILE NO.
  WORK LOCATION
  TD AMERITRADE Holding Corporation
  82-0543156
  0-49992
  1(d)
  ADDRESS OF ISSUER
  STREET
  CITY
  STATE
  ZIP CODE
  (e)
  TELEPHONE NO.
  AREA CODE
  NUMBER
  4211 South 102
  nd
  Street
  Omaha
  NE
  68127
  402
  331-7856
  2(a)
  NAME OF PERSON FOR WHOSE ACCOUNT THE SECURITIES ARE TO BE SOLD
  (b)
  RELATIONSHIP TO ISSUER
  (c)
  ADDRESS
  STREET
  CITY
  STATE
  ZIP CODE
  Joseph H. Moglia
  Director
  4211 South 102
  nd
  Street Omaha, NE 68127
  INSTRUCTION: The person filing this notice should contact the issuer to obtain the I.R.S. Identification Number and the S.E.C. File Number.
  3(a)
  (b)
  SEC USE ONLY
  (c)
  (d)
  (e)
  (f)
  (g)
  Title of the
  Number of Shares
  Aggregate
  Approximate
  Name of Each
  Class of
  Name and Address of Each Broker Through Whom the
  or Other Units
  Market
  Number of Shares
  Date of Sale
  Securities
  Securities
  Securities are to be Offered or Each Market Maker
  Broker-Dealer
  To Be Sold
  Value
  or Other Units Outstanding
  (See Instr. 3(f))
  Exchange
  To Be Sold
  who is Acquiring the Securities
  File Number
  (See Instr. 3(c))
  (See Instr. 3(d))
  (See Instr. 3(e))
  (MO. DAY YR.)
  (See Instr. 3(g))
  Common Stock
  Merrill Lynch, Pierce, Fenner & Smith Incorporated
  250 Vesey Street, 6th Floor
  New York, NY 10080
  1,527,000 (1)
  $
  21,515,430
  589,318,526
  March 27, 2009
  Nasdaq, NSX, ARCA
  INSTRUCTIONS:
  1.
  (a)
  Name of issuer
  3.
  (a)
  Title of the class of securities to be sold
  (b)
  Issuer's I.R.S. Identification Number
  (b)
  Name and address of each broker through whom the securities are intended to be sold
  (c)
  Issuer's S.E.C. file number, if any
  (c)
  Number of shares or other units to be sold (if debt securities, give the aggregate face amount)
  (d)
  Issuer's address, including zip code
  (d)
  Aggregate market value of the securities to be sold as of a specified date within 10 days prior to the filing of this notice
  (e)
  Issuer's telephone number, including area code
  (e)
  Number of shares or other units of the
  class outstanding, or if debt securities the face amount thereof outstanding, as shown by
  the most recent report or statement published by the Issuer
  2.
  (a)
  Name of person for whose account the securities are
  to be sold
  (f)
  Approximate date on which the securities are to be sold
  (b)
  Such person's relationship to the Issuer (e.g.,
  officer, director, 10% stockholder, or member of
  immediate family of any of the foregoing)
  (g)
  Name of each securities exchange, if any, on which the securities are intended to be sold
  (c)
  Such person's address, including zip code
  TABLE I — SECURITIES TO BE SOLD
  Furnish the following information with respect to the acquisition of the securities to be sold
  and with respect to the payment of all or any part of the purchase price or other consideration
  therefor:
  Title of
  Date you
  Name of Person from Whom Acquired
  Amount of
  Date of
  the Class
  Acquired
  Name of Acquisition Transaction
  (If gift, also give date donor acquired)
  Securities Acquired
  Payment
  Nature of Payment
  Common Stock
  (2)
  Exercise of stock options pursuant to
  Datek Online Holdings Corp. 2001
  Stock Incentive Plan
  TD AMERITRADE Holding
  Corporation
  1,527,000
  (2)
  (2)
  INSTRUCTIONS:
  If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of
  any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.
  TABLE II — SECURITIES SOLD DURING THE PAST 3 MONTHS
  Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.
  Name and Address of Seller
  Title of Securities Sold
  Date of Sale
  Amount of
  Securities Sold
  Gross Proceeds
  REMARKS:
  (1) Sales to be effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting
  person on August 22, 2008. As indicated below, the representation below regarding the
  seller's knowledge of material information speaks as of the date of the adoption of the
  trading plan.
  (2) Cashless exercise, with aggregate exercise price of the options netted from the proceeds
  received from the sale of the common stock at the time of the sale.
  INSTRUCTIONS:
  See the definition of "person" in paragraph (a) of Rule 144.
  Information is to be given not only as to the person for whose
  account the securities are to be sold but also as to all other
  persons included in that definition. In addition, information
  shall be given as to sales by all persons whose sales are
  required by paragraph (e) of Rule 144 to be aggregated with sales
  for the account of the person filing this notice.
  March 27, 2009
  DATE OF NOTICE
  August 22, 2008
  DATE OF PLAN ADOPTION OR GIVING OF INSTRUCTION,
  IF RELYING ON RULE 10B5-1
  ATTENTION:
  The person for whose account the securities to which this
  notice relates are to be sold hereby represents by signing
  this notice that he does not know any material adverse
  information in regard to the current and prospective
  operations of the Issuer of the securities to be sold
  which has not been publicly disclosed. If such person has
  adopted a written trading plan or given trading
  instructions to satisfy Rule 10b5-1 under the Exchange
  Act, by signing this form and indicating the date that the
  plan was adopted or the instructions given, that person
  makes such representation as of the plan adoption or
  instruction date.
  /s/ Joseph H. Moglia
  (SIGNATURE)
  The notice shall be signed by the person for whose account
  the securities are to be sold. At least one copy of the notice shall be manually signed. Any copies not manually
  signed shall bear typed or printed signatures.
  ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)