<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:ns2="http://www.sec.gov/edgar/common">
    <headerData>
        <submissionType>144</submissionType>
        <filerInfo>
            <filer>
                <filerCredentials>
                    <cik>0001987166</cik>
                    <ccc>XXXXXXXX</ccc>
                </filerCredentials>
            </filer>
            <liveTestFlag>LIVE</liveTestFlag>



        </filerInfo>
    </headerData>
    <formData>
        <issuerInfo>
            <issuerCik>0000896878</issuerCik>
            <issuerName>INTUIT INC.</issuerName>
            <secFileNumber>000-21180</secFileNumber>
            <issuerAddress>
                <ns2:street1>2700 Coast Avenue</ns2:street1>
                <ns2:city>Mountain View</ns2:city>
                <ns2:stateOrCountry>CA</ns2:stateOrCountry>
                <ns2:zipCode>94043</ns2:zipCode>
            </issuerAddress>
            <issuerContactPhone>650-944-6000</issuerContactPhone>
            <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>SANDEEP S AUJLA</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
            <relationshipsToIssuer>
                <relationshipToIssuer>Officer</relationshipToIssuer>
            </relationshipsToIssuer>
        </issuerInfo>
        <securitiesInformation>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <brokerOrMarketmakerDetails>
                <name>E*TRADE FINANCIAL CORPORATION</name>
                <address>
                    <ns2:street1>3 EDISON DRIVE</ns2:street1>
                    <ns2:city>ALPHARETTA</ns2:city>
                    <ns2:stateOrCountry>GA</ns2:stateOrCountry>
                    <ns2:zipCode>30005</ns2:zipCode>
                </address>
            </brokerOrMarketmakerDetails>
            <noOfUnitsSold>104</noOfUnitsSold>
            <aggregateMarketValue>53981.20</aggregateMarketValue>
            <noOfUnitsOutstanding>280059722</noOfUnitsOutstanding>
            <approxSaleDate>08/28/2023</approxSaleDate>
            <securitiesExchangeName>NASD</securitiesExchangeName>
        </securitiesInformation>
        <securitiesToBeSold>
            <securitiesClassTitle>COMMON</securitiesClassTitle>
            <acquiredDate>08/14/2020</acquiredDate>
            <natureOfAcquisitionTransaction>Restricted Stock</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>ISSUER</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>N</isGiftTransaction>
            <amountOfSecuritiesAcquired>54</amountOfSecuritiesAcquired>
            <paymentDate>08/14/2020</paymentDate>
            <natureOfPayment>Not Applicable</natureOfPayment>
        </securitiesToBeSold>
        <securitiesToBeSold>
            <securitiesClassTitle>COMMON</securitiesClassTitle>
            <acquiredDate>08/14/2023</acquiredDate>
            <natureOfAcquisitionTransaction>Restricted Stock</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>ISSUER</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>N</isGiftTransaction>
            <amountOfSecuritiesAcquired>50</amountOfSecuritiesAcquired>
            <paymentDate>08/14/2023</paymentDate>
            <natureOfPayment>Not Applicable</natureOfPayment>
        </securitiesToBeSold>
        <nothingToReportFlagOnSecuritiesSoldInPast3Months>N</nothingToReportFlagOnSecuritiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>SANDEEP S AUJLA</name>
                <address>
                    <ns2:street1>2700 Coast Avenue</ns2:street1>
                    <ns2:city>Mountain View</ns2:city>
                    <ns2:stateOrCountry>CA</ns2:stateOrCountry>
                    <ns2:zipCode>94043</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/10/2023</saleDate>
            <amountOfSecuritiesSold>2608</amountOfSecuritiesSold>
            <grossProceeds>1208813.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>SANDEEP S AUJLA</name>
                <address>
                    <ns2:street1>2700 Coast Avenue</ns2:street1>
                    <ns2:city>Mountain View</ns2:city>
                    <ns2:stateOrCountry>CA</ns2:stateOrCountry>
                    <ns2:zipCode>94043</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/03/2023</saleDate>
            <amountOfSecuritiesSold>371</amountOfSecuritiesSold>
            <grossProceeds>167965.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>SANDEEP S AUJLA</name>
                <address>
                    <ns2:street1>2700 Coast Avenue</ns2:street1>
                    <ns2:city>Mountain View</ns2:city>
                    <ns2:stateOrCountry>CA</ns2:stateOrCountry>
                    <ns2:zipCode>94043</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/28/2023</saleDate>
            <amountOfSecuritiesSold>985</amountOfSecuritiesSold>
            <grossProceeds>451372.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>SANDEEP S AUJLA</name>
                <address>
                    <ns2:street1>2700 Coast Avenue</ns2:street1>
                    <ns2:city>Mountain View</ns2:city>
                    <ns2:stateOrCountry>CA</ns2:stateOrCountry>
                    <ns2:zipCode>94043</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/27/2023</saleDate>
            <amountOfSecuritiesSold>2000</amountOfSecuritiesSold>
            <grossProceeds>917992.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>SANDEEP S AUJLA</name>
                <address>
                    <ns2:street1>2700 Coast Avenue</ns2:street1>
                    <ns2:city>Mountain View</ns2:city>
                    <ns2:stateOrCountry>CA</ns2:stateOrCountry>
                    <ns2:zipCode>94043</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/02/2023</saleDate>
            <amountOfSecuritiesSold>18</amountOfSecuritiesSold>
            <grossProceeds>7649.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <noticeSignature>
            <noticeDate>08/28/2023</noticeDate>
            <planAdoptionDates>
                <planAdoptionDate>01/04/2023</planAdoptionDate>
            </planAdoptionDates>
            <signature>/s/ Sandeep Singh Aujla</signature>
        </noticeSignature>
    </formData>
</edgarSubmission>
[{"type": "144", "sequence": "1", "filename": "primary_doc.xml", "secsgml_size_bytes": 7272}]
144
0001987166
XXXXXXXX
LIVE
0000896878
INTUIT INC.
000-21180
2700 Coast Avenue
Mountain View
CA
94043
650-944-6000
SANDEEP S AUJLA
Officer
Common
E*TRADE FINANCIAL CORPORATION
3 EDISON DRIVE
ALPHARETTA
GA
30005
104
53981.20
280059722
08/28/2023
NASD
COMMON
08/14/2020
Restricted Stock
ISSUER
N
54
08/14/2020
Not Applicable
COMMON
08/14/2023
Restricted Stock
ISSUER
N
50
08/14/2023
Not Applicable
N
SANDEEP S AUJLA
2700 Coast Avenue
Mountain View
CA
94043
Common
07/10/2023
2608
1208813.00
SANDEEP S AUJLA
2700 Coast Avenue
Mountain View
CA
94043
Common
07/03/2023
371
167965.00
SANDEEP S AUJLA
2700 Coast Avenue
Mountain View
CA
94043
Common
06/28/2023
985
451372.00
SANDEEP S AUJLA
2700 Coast Avenue
Mountain View
CA
94043
Common
06/27/2023
2000
917992.00
SANDEEP S AUJLA
2700 Coast Avenue
Mountain View
CA
94043
Common
06/02/2023
18
7649.00
08/28/2023
01/04/2023
/s/ Sandeep Singh Aujla