<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:ns2="http://www.sec.gov/edgar/common">
    <headerData>
        <submissionType>144</submissionType>
        <filerInfo>
            <filer>
                <filerCredentials>
                    <cik>0001973624</cik>
                    <ccc>XXXXXXXX</ccc>
                </filerCredentials>
            </filer>
            <liveTestFlag>LIVE</liveTestFlag>



        </filerInfo>
    </headerData>
    <formData>
        <issuerInfo>
            <issuerCik>0001851003</issuerCik>
            <issuerName>ZETA GLOBAL HOLDINGS CORP</issuerName>
            <secFileNumber>001-40464</secFileNumber>
            <issuerAddress>
                <ns2:street1>3 Park Ave, 33rd Floor</ns2:street1>
                <ns2:city>New York</ns2:city>
                <ns2:stateOrCountry>NY</ns2:stateOrCountry>
                <ns2:zipCode>10016</ns2:zipCode>
            </issuerAddress>
            <issuerContactPhone>212-967-5055</issuerContactPhone>
            <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>BAYSIDE HOLDING COMPANY IX, LLC</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
            <relationshipsToIssuer>
                <relationshipToIssuer>Affiliate</relationshipToIssuer>
            </relationshipsToIssuer>
        </issuerInfo>
        <securitiesInformation>
            <securitiesClassTitle>COMMON</securitiesClassTitle>
            <brokerOrMarketmakerDetails>
                <name>Morgan Stanley Smith Barney LLC Executive Financial Services</name>
                <address>
                    <ns2:street1>1 New York Plaza</ns2:street1>
                    <ns2:street2>38th Fl.</ns2:street2>
                    <ns2:city>New York</ns2:city>
                    <ns2:stateOrCountry>NY</ns2:stateOrCountry>
                    <ns2:zipCode>10004</ns2:zipCode>
                </address>
            </brokerOrMarketmakerDetails>
            <noOfUnitsSold>1200000</noOfUnitsSold>
            <aggregateMarketValue>9576000.00</aggregateMarketValue>
            <noOfUnitsOutstanding>180590946</noOfUnitsOutstanding>
            <approxSaleDate>07/07/2023</approxSaleDate>
            <securitiesExchangeName>NYSE</securitiesExchangeName>
        </securitiesInformation>
        <securitiesToBeSold>
            <securitiesClassTitle>Class A Common Stock</securitiesClassTitle>
            <acquiredDate>06/14/2021</acquiredDate>
            <natureOfAcquisitionTransaction>Gift</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>See Remarks</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>Y</isGiftTransaction>
            <donarAcquiredDate>02/09/2012</donarAcquiredDate>
            <amountOfSecuritiesAcquired>1200000</amountOfSecuritiesAcquired>
            <natureOfPayment>NA</natureOfPayment>
        </securitiesToBeSold>
        <nothingToReportFlagOnSecuritiesSoldInPast3Months>Y</nothingToReportFlagOnSecuritiesSoldInPast3Months>
        <remarks>The Securities were gifted to the Bayside Holding Company IX, LLC, by the original holder, who acquired the securities directly or indirectly from the Issuer for no consideration more than 6 months prior to the date hereof.</remarks>
        <noticeSignature>
            <noticeDate>07/07/2023</noticeDate>
            <planAdoptionDates>
                <planAdoptionDate>06/06/2023</planAdoptionDate>
            </planAdoptionDates>
            <signature>/s/ Joel Zychick</signature>
        </noticeSignature>
    </formData>
</edgarSubmission>
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144
0001973624
XXXXXXXX
LIVE
0001851003
ZETA GLOBAL HOLDINGS CORP
001-40464
3 Park Ave, 33rd Floor
New York
NY
10016
212-967-5055
BAYSIDE HOLDING COMPANY IX, LLC
Affiliate
COMMON
Morgan Stanley Smith Barney LLC Executive Financial Services
1 New York Plaza
38th Fl.
New York
NY
10004
1200000
9576000.00
180590946
07/07/2023
NYSE
Class A Common Stock
06/14/2021
Gift
See Remarks
Y
02/09/2012
1200000
NA
Y
The Securities were gifted to the Bayside Holding Company IX, LLC, by the original holder, who acquired the securities directly or indirectly from the Issuer for no consideration more than 6 months prior to the date hereof.
07/07/2023
06/06/2023
/s/ Joel Zychick