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      <liveTestFlag>LIVE</liveTestFlag>



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      <issuerCik>0000094845</issuerCik>
      <issuerName>LEVI STRAUSS &amp; CO</issuerName>
      <secFileNumber>001-06631</secFileNumber>
      <issuerAddress>
        <com:street1>1155 BATTERY ST</com:street1>
        <com:city>SAN FRANCISCO</com:city>
        <com:stateOrCountry>CA</com:stateOrCountry>
        <com:zipCode>94111</com:zipCode>
      </issuerAddress>
      <issuerContactPhone>4155016000</issuerContactPhone>
      <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>JAFFE SETH</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
      <relationshipsToIssuer>
        <relationshipToIssuer>Former EVP &amp; Chief Legal Officer</relationshipToIssuer>
      </relationshipsToIssuer>
    </issuerInfo>
    <securitiesInformation>
      <securitiesClassTitle>Class A</securitiesClassTitle>
      <brokerOrMarketmakerDetails>
        <name>Fidelity Brokerage Services LLC</name>
        <address>
          <com:street1>900 Salem Street</com:street1>
          <com:city>Smithfield</com:city>
          <com:stateOrCountry>RI</com:stateOrCountry>
          <com:zipCode>02917</com:zipCode>
        </address>
      </brokerOrMarketmakerDetails>
      <noOfUnitsSold>3259</noOfUnitsSold>
      <aggregateMarketValue>49015.69</aggregateMarketValue>
      <noOfUnitsOutstanding>99641243</noOfUnitsOutstanding>
      <approxSaleDate>07/31/2023</approxSaleDate>
      <securitiesExchangeName>NYSE</securitiesExchangeName>
    </securitiesInformation>
    <securitiesToBeSold>
      <securitiesClassTitle>Class A</securitiesClassTitle>
      <acquiredDate>07/31/2023</acquiredDate>
      <natureOfAcquisitionTransaction>SAR</natureOfAcquisitionTransaction>
      <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
      <isGiftTransaction>N</isGiftTransaction>
      <amountOfSecuritiesAcquired>3259</amountOfSecuritiesAcquired>
      <paymentDate>07/31/2023</paymentDate>
      <natureOfPayment>Compensation</natureOfPayment>
    </securitiesToBeSold>
    <nothingToReportFlagOnSecuritiesSoldInPast3Months>N</nothingToReportFlagOnSecuritiesSoldInPast3Months>
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      <sellerDetails>
        <name>Seth Jaffe</name>
        <address>
          <com:street1>1155 Battery Street</com:street1>
          <com:city>San Francisco</com:city>
          <com:stateOrCountry>CA</com:stateOrCountry>
          <com:zipCode>94111</com:zipCode>
        </address>
      </sellerDetails>
      <securitiesClassTitle>Class A</securitiesClassTitle>
      <saleDate>05/31/2023</saleDate>
      <amountOfSecuritiesSold>2938</amountOfSecuritiesSold>
      <grossProceeds>39526.68</grossProceeds>
    </securitiesSoldInPast3Months>
    <securitiesSoldInPast3Months>
      <sellerDetails>
        <name>Seth Jaffe</name>
        <address>
          <com:street1>1155 Battery Street</com:street1>
          <com:city>San Francisco</com:city>
          <com:stateOrCountry>CA</com:stateOrCountry>
          <com:zipCode>94111</com:zipCode>
        </address>
      </sellerDetails>
      <securitiesClassTitle>Class A</securitiesClassTitle>
      <saleDate>06/30/2023</saleDate>
      <amountOfSecuritiesSold>3160</amountOfSecuritiesSold>
      <grossProceeds>45754.59</grossProceeds>
    </securitiesSoldInPast3Months>
    <noticeSignature>
      <noticeDate>07/31/2023</noticeDate>
      <planAdoptionDates>
        <planAdoptionDate>02/06/2023</planAdoptionDate>
      </planAdoptionDates>
      <signature>/s/Wade Moss, as a duly authorized representative of Fidelity Brokerage Services LLC, as attorney-in-fact for Seth R Jaffe</signature>
    </noticeSignature>
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144
0001263162
XXXXXXXX
LIVE
0000094845
LEVI STRAUSS & CO
001-06631
1155 BATTERY ST
SAN FRANCISCO
CA
94111
4155016000
JAFFE SETH
Former EVP & Chief Legal Officer
Class A
Fidelity Brokerage Services LLC
900 Salem Street
Smithfield
RI
02917
3259
49015.69
99641243
07/31/2023
NYSE
Class A
07/31/2023
SAR
Issuer
N
3259
07/31/2023
Compensation
N
Seth Jaffe
1155 Battery Street
San Francisco
CA
94111
Class A
05/31/2023
2938
39526.68
Seth Jaffe
1155 Battery Street
San Francisco
CA
94111
Class A
06/30/2023
3160
45754.59
07/31/2023
02/06/2023
/s/Wade Moss, as a duly authorized representative of Fidelity Brokerage Services LLC, as attorney-in-fact for Seth R Jaffe