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            <filer>
                <filerCredentials>
                    <cik>0001959673</cik>
                    <ccc>XXXXXXXX</ccc>
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            </filer>
            <liveTestFlag>LIVE</liveTestFlag>



        </filerInfo>
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    <formData>
        <issuerInfo>
            <issuerCik>0001224608</issuerCik>
            <issuerName>CNO FINANCIAL GROUP, INC.</issuerName>
            <secFileNumber>001-31792</secFileNumber>
            <issuerAddress>
                <ns2:street1>11299 Illinois Street</ns2:street1>
                <ns2:city>Carmel</ns2:city>
                <ns2:stateOrCountry>IN</ns2:stateOrCountry>
                <ns2:zipCode>46032</ns2:zipCode>
            </issuerAddress>
            <issuerContactPhone>(317) 817-6100</issuerContactPhone>
            <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>MICHAEL E MEAD</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
            <relationshipsToIssuer>
                <relationshipToIssuer>Officer</relationshipToIssuer>
            </relationshipsToIssuer>
        </issuerInfo>
        <securitiesInformation>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <brokerOrMarketmakerDetails>
                <name>Morgan Stanley Smith Barney LLC Executive Financial Services</name>
                <address>
                    <ns2:street1>1 New York Plaza</ns2:street1>
                    <ns2:street2>8th Floor</ns2:street2>
                    <ns2:city>New York</ns2:city>
                    <ns2:stateOrCountry>NY</ns2:stateOrCountry>
                    <ns2:zipCode>10004</ns2:zipCode>
                </address>
            </brokerOrMarketmakerDetails>
            <noOfUnitsSold>12581</noOfUnitsSold>
            <aggregateMarketValue>477643.96</aggregateMarketValue>
            <noOfUnitsOutstanding>99141400</noOfUnitsOutstanding>
            <approxSaleDate>07/07/2025</approxSaleDate>
            <securitiesExchangeName>NYSE</securitiesExchangeName>
        </securitiesInformation>
        <securitiesToBeSold>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <acquiredDate>10/27/2023</acquiredDate>
            <natureOfAcquisitionTransaction>Restricted Stock</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>ISSUER</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>N</isGiftTransaction>
            <amountOfSecuritiesAcquired>6782</amountOfSecuritiesAcquired>
            <paymentDate>10/27/2023</paymentDate>
            <natureOfPayment>Not Applicable</natureOfPayment>
        </securitiesToBeSold>
        <securitiesToBeSold>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <acquiredDate>03/25/2023</acquiredDate>
            <natureOfAcquisitionTransaction>Restricted Stock</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>ISSUER</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>N</isGiftTransaction>
            <amountOfSecuritiesAcquired>742</amountOfSecuritiesAcquired>
            <paymentDate>03/25/2023</paymentDate>
            <natureOfPayment>Not Applicable</natureOfPayment>
        </securitiesToBeSold>
        <securitiesToBeSold>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <acquiredDate>03/25/2024</acquiredDate>
            <natureOfAcquisitionTransaction>Restricted Stock</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>ISSUER</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>N</isGiftTransaction>
            <amountOfSecuritiesAcquired>1563</amountOfSecuritiesAcquired>
            <paymentDate>03/25/2024</paymentDate>
            <natureOfPayment>Not Applicable</natureOfPayment>
        </securitiesToBeSold>
        <securitiesToBeSold>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <acquiredDate>04/27/2023</acquiredDate>
            <natureOfAcquisitionTransaction>Restricted Stock</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>ISSUER</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>N</isGiftTransaction>
            <amountOfSecuritiesAcquired>3494</amountOfSecuritiesAcquired>
            <paymentDate>04/27/2023</paymentDate>
            <natureOfPayment>Not Applicable</natureOfPayment>
        </securitiesToBeSold>
        <nothingToReportFlagOnSecuritiesSoldInPast3Months>N</nothingToReportFlagOnSecuritiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>MICHAEL E MEAD</name>
                <address>
                    <ns2:street1>11299 Illinois Street</ns2:street1>
                    <ns2:city>Carmel</ns2:city>
                    <ns2:stateOrCountry>IN</ns2:stateOrCountry>
                    <ns2:zipCode>46032</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/03/2025</saleDate>
            <amountOfSecuritiesSold>660</amountOfSecuritiesSold>
            <grossProceeds>25211.80</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>MICHAEL E MEAD</name>
                <address>
                    <ns2:street1>11299 Illinois Street</ns2:street1>
                    <ns2:city>Carmel</ns2:city>
                    <ns2:stateOrCountry>IN</ns2:stateOrCountry>
                    <ns2:zipCode>46032</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/03/2025</saleDate>
            <amountOfSecuritiesSold>934</amountOfSecuritiesSold>
            <grossProceeds>35678.52</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>MICHAEL E MEAD</name>
                <address>
                    <ns2:street1>11299 Illinois Street</ns2:street1>
                    <ns2:city>Carmel</ns2:city>
                    <ns2:stateOrCountry>IN</ns2:stateOrCountry>
                    <ns2:zipCode>46032</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/03/2025</saleDate>
            <amountOfSecuritiesSold>2669</amountOfSecuritiesSold>
            <grossProceeds>101955.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>MICHAEL E MEAD</name>
                <address>
                    <ns2:street1>11299 Illinois Street</ns2:street1>
                    <ns2:city>Carmel</ns2:city>
                    <ns2:stateOrCountry>IN</ns2:stateOrCountry>
                    <ns2:zipCode>46032</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/03/2025</saleDate>
            <amountOfSecuritiesSold>1952</amountOfSecuritiesSold>
            <grossProceeds>74565.81</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>MICHAEL E MEAD</name>
                <address>
                    <ns2:street1>11299 Illinois Street</ns2:street1>
                    <ns2:city>Carmel</ns2:city>
                    <ns2:stateOrCountry>IN</ns2:stateOrCountry>
                    <ns2:zipCode>46032</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/03/2025</saleDate>
            <amountOfSecuritiesSold>627</amountOfSecuritiesSold>
            <grossProceeds>23951.21</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>MICHAEL E MEAD</name>
                <address>
                    <ns2:street1>11299 Illinois Street</ns2:street1>
                    <ns2:city>Carmel</ns2:city>
                    <ns2:stateOrCountry>IN</ns2:stateOrCountry>
                    <ns2:zipCode>46032</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/03/2025</saleDate>
            <amountOfSecuritiesSold>3153</amountOfSecuritiesSold>
            <grossProceeds>120443.65</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>MICHAEL E MEAD</name>
                <address>
                    <ns2:street1>11299 Illinois Street</ns2:street1>
                    <ns2:city>Carmel</ns2:city>
                    <ns2:stateOrCountry>IN</ns2:stateOrCountry>
                    <ns2:zipCode>46032</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/03/2025</saleDate>
            <amountOfSecuritiesSold>1509</amountOfSecuritiesSold>
            <grossProceeds>57643.35</grossProceeds>
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        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>MICHAEL E MEAD</name>
                <address>
                    <ns2:street1>11299 Illinois Street</ns2:street1>
                    <ns2:city>Carmel</ns2:city>
                    <ns2:stateOrCountry>IN</ns2:stateOrCountry>
                    <ns2:zipCode>46032</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/03/2025</saleDate>
            <amountOfSecuritiesSold>885</amountOfSecuritiesSold>
            <grossProceeds>33806.73</grossProceeds>
        </securitiesSoldInPast3Months>
        <noticeSignature>
            <noticeDate>07/07/2025</noticeDate>
            <planAdoptionDates>
                <planAdoptionDate>03/27/2025</planAdoptionDate>
            </planAdoptionDates>
            <signature>/s/ Michael Eugene Mead</signature>
        </noticeSignature>
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144
0001959673
XXXXXXXX
LIVE
0001224608
CNO FINANCIAL GROUP, INC.
001-31792
11299 Illinois Street
Carmel
IN
46032
(317) 817-6100
MICHAEL E MEAD
Officer
Common
Morgan Stanley Smith Barney LLC Executive Financial Services
1 New York Plaza
8th Floor
New York
NY
10004
12581
477643.96
99141400
07/07/2025
NYSE
Common
10/27/2023
Restricted Stock
ISSUER
N
6782
10/27/2023
Not Applicable
Common
03/25/2023
Restricted Stock
ISSUER
N
742
03/25/2023
Not Applicable
Common
03/25/2024
Restricted Stock
ISSUER
N
1563
03/25/2024
Not Applicable
Common
04/27/2023
Restricted Stock
ISSUER
N
3494
04/27/2023
Not Applicable
N
MICHAEL E MEAD
11299 Illinois Street
Carmel
IN
46032
Common
07/03/2025
660
25211.80
MICHAEL E MEAD
11299 Illinois Street
Carmel
IN
46032
Common
07/03/2025
934
35678.52
MICHAEL E MEAD
11299 Illinois Street
Carmel
IN
46032
Common
07/03/2025
2669
101955.00
MICHAEL E MEAD
11299 Illinois Street
Carmel
IN
46032
Common
07/03/2025
1952
74565.81
MICHAEL E MEAD
11299 Illinois Street
Carmel
IN
46032
Common
07/03/2025
627
23951.21
MICHAEL E MEAD
11299 Illinois Street
Carmel
IN
46032
Common
07/03/2025
3153
120443.65
MICHAEL E MEAD
11299 Illinois Street
Carmel
IN
46032
Common
07/03/2025
1509
57643.35
MICHAEL E MEAD
11299 Illinois Street
Carmel
IN
46032
Common
07/03/2025
885
33806.73
07/07/2025
03/27/2025
/s/ Michael Eugene Mead