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            <filer>
                <filerCredentials>
                    <cik>0001487345</cik>
                    <ccc>XXXXXXXX</ccc>
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            <liveTestFlag>LIVE</liveTestFlag>



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    <formData>
        <issuerInfo>
            <issuerCik>0001475922</issuerCik>
            <issuerName>PRIMERICA, INC.</issuerName>
            <secFileNumber>001-34680</secFileNumber>
            <issuerAddress>
                <ns2:street1>1 Primerica Parkway</ns2:street1>
                <ns2:city>Duluth</ns2:city>
                <ns2:stateOrCountry>GA</ns2:stateOrCountry>
                <ns2:zipCode>30099</ns2:zipCode>
            </issuerAddress>
            <issuerContactPhone>770-381-1000</issuerContactPhone>
            <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>PETER W SCHNEIDER</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
            <relationshipsToIssuer>
                <relationshipToIssuer>Officer</relationshipToIssuer>
            </relationshipsToIssuer>
        </issuerInfo>
        <securitiesInformation>
            <securitiesClassTitle>COMMON</securitiesClassTitle>
            <brokerOrMarketmakerDetails>
                <name>Morgan Stanley Smith Barney LLC Executive Financial Services</name>
                <address>
                    <ns2:street1>1 New York Plaza</ns2:street1>
                    <ns2:street2>8th Floor</ns2:street2>
                    <ns2:city>New York</ns2:city>
                    <ns2:stateOrCountry>NY</ns2:stateOrCountry>
                    <ns2:zipCode>10004</ns2:zipCode>
                </address>
            </brokerOrMarketmakerDetails>
            <noOfUnitsSold>4000</noOfUnitsSold>
            <aggregateMarketValue>1126800.00</aggregateMarketValue>
            <noOfUnitsOutstanding>33250713</noOfUnitsOutstanding>
            <approxSaleDate>03/05/2025</approxSaleDate>
            <securitiesExchangeName>NYSE</securitiesExchangeName>
        </securitiesInformation>
        <securitiesToBeSold>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <acquiredDate>03/01/2025</acquiredDate>
            <natureOfAcquisitionTransaction>Restricted Stock Units</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>N</isGiftTransaction>
            <amountOfSecuritiesAcquired>4000</amountOfSecuritiesAcquired>
            <paymentDate>03/01/2025</paymentDate>
            <natureOfPayment>N/A</natureOfPayment>
        </securitiesToBeSold>
        <nothingToReportFlagOnSecuritiesSoldInPast3Months>Y</nothingToReportFlagOnSecuritiesSoldInPast3Months>
        <noticeSignature>
            <noticeDate>03/05/2025</noticeDate>
            <planAdoptionDates>
                <planAdoptionDate>11/19/2024</planAdoptionDate>
            </planAdoptionDates>
            <signature>/s/ Peter W Schneider</signature>
        </noticeSignature>
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144
0001487345
XXXXXXXX
LIVE
0001475922
PRIMERICA, INC.
001-34680
1 Primerica Parkway
Duluth
GA
30099
770-381-1000
PETER W SCHNEIDER
Officer
COMMON
Morgan Stanley Smith Barney LLC Executive Financial Services
1 New York Plaza
8th Floor
New York
NY
10004
4000
1126800.00
33250713
03/05/2025
NYSE
Common
03/01/2025
Restricted Stock Units
Issuer
N
4000
03/01/2025
N/A
Y
03/05/2025
11/19/2024
/s/ Peter W Schneider