<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
  <headerData>
    <submissionType>144</submissionType>
    <filerInfo>
      <filer>
        <filerCredentials>
          <cik>0001731249</cik>
          <ccc>XXXXXXXX</ccc>
        </filerCredentials>
      </filer>
      <liveTestFlag>LIVE</liveTestFlag>



    </filerInfo>
  </headerData>
  <formData>
    <issuerInfo>
      <issuerCik>0001165002</issuerCik>
      <issuerName>WESTWOOD HOLDINGS GROUP INC</issuerName>
      <secFileNumber>001-31234</secFileNumber>
      <issuerAddress>
        <com:street1>200 CRESCENT COURT</com:street1>
        <com:street2>SUITE 1200</com:street2>
        <com:city>DALLAS</com:city>
        <com:stateOrCountry>TX</com:stateOrCountry>
        <com:zipCode>75201</com:zipCode>
      </issuerAddress>
      <issuerContactPhone>2147566900</issuerContactPhone>
      <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>Gomez Fabian</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
      <relationshipsToIssuer>
        <relationshipToIssuer>Officer</relationshipToIssuer>
      </relationshipsToIssuer>
    </issuerInfo>
    <securitiesInformation>
      <securitiesClassTitle>Common</securitiesClassTitle>
      <brokerOrMarketmakerDetails>
        <name>Charles Schwab Corp.</name>
        <address>
          <com:street1>3000 Schwab Way</com:street1>
          <com:city>Westlake</com:city>
          <com:stateOrCountry>TX</com:stateOrCountry>
          <com:zipCode>76262</com:zipCode>
        </address>
      </brokerOrMarketmakerDetails>
      <noOfUnitsSold>7000</noOfUnitsSold>
      <aggregateMarketValue>111790.00</aggregateMarketValue>
      <noOfUnitsOutstanding>9379680</noOfUnitsOutstanding>
      <approxSaleDate>05/06/2025</approxSaleDate>
      <securitiesExchangeName>NYSE</securitiesExchangeName>
    </securitiesInformation>
    <securitiesToBeSold>
      <securitiesClassTitle>Common</securitiesClassTitle>
      <acquiredDate>02/01/2018</acquiredDate>
      <natureOfAcquisitionTransaction>Restricted Stock Grants</natureOfAcquisitionTransaction>
      <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
      <isGiftTransaction>N</isGiftTransaction>
      <amountOfSecuritiesAcquired>7000</amountOfSecuritiesAcquired>
      <paymentDate>02/01/2018</paymentDate>
      <natureOfPayment>N/A</natureOfPayment>
    </securitiesToBeSold>
    <nothingToReportFlagOnSecuritiesSoldInPast3Months>Y</nothingToReportFlagOnSecuritiesSoldInPast3Months>
    <remarks>The client received the shares to be sold over a period of time between 2/1/18 and 2/28/25</remarks>
    <noticeSignature>
      <noticeDate>05/06/2025</noticeDate>
      <signature>FABIAN GOMEZ</signature>
    </noticeSignature>
  </formData>
</edgarSubmission>
[{"type": "144", "sequence": "1", "filename": "primary_doc.xml", "secsgml_size_bytes": 2848}]
144
0001731249
XXXXXXXX
LIVE
0001165002
WESTWOOD HOLDINGS GROUP INC
001-31234
200 CRESCENT COURT
SUITE 1200
DALLAS
TX
75201
2147566900
Gomez Fabian
Officer
Common
Charles Schwab Corp.
3000 Schwab Way
Westlake
TX
76262
7000
111790.00
9379680
05/06/2025
NYSE
Common
02/01/2018
Restricted Stock Grants
Issuer
N
7000
02/01/2018
N/A
Y
The client received the shares to be sold over a period of time between 2/1/18 and 2/28/25
05/06/2025
FABIAN GOMEZ