<html>

<head>
<title>CHINA MEDIA GROUP CORPORATION</title>
</head>

<body>
<font SIZE="3"><b>

<p ALIGN="CENTER"><font face="Times New Roman">UNITED STATES<br>
SECURITIES AND EXCHANGE COMMISSION<br>
WASHINGTON, D.C. 20549<br>
__________________</font></p>

<p ALIGN="CENTER"><font face="Times New Roman">FORM 8-K</font></p>

<p ALIGN="CENTER"><font face="Times New Roman">CURRENT REPORT</font></p>
</b>

<p ALIGN="CENTER"><font face="Times New Roman">PURSUANT TO SECTION 13 OR 15(d) of the<br>
SECURITIES EXCHANGE ACT OF 1934<br>
__________________</font></p>

<p ALIGN="CENTER"><font face="Times New Roman">Date of Report (Date of earliest event
reported): April 11, 2011</font></p>
<u><b>

<p ALIGN="CENTER"><font face="Times New Roman">CHINA MEDIA GROUP CORPORATION<br>
</b></u>(Exact Name of Registrant as Specified in Charter)</font></p>
</font><div align="center"><center>

<table CELLSPACING="0" BORDER="0" CELLPADDING="0" WIDTH="634" DIR="LTR">
  <tr>
    <td WIDTH="37%" VALIGN="BOTTOM"><font SIZE="3"><p ALIGN="CENTER"><u><b><font
    face="Times New Roman">Texas</font></b></u></font></td>
    <td WIDTH="32%" VALIGN="BOTTOM"><font SIZE="3"><u><b><p ALIGN="CENTER"><font
    face="Times New Roman">5813</font></b></u></font></td>
    <td WIDTH="32%" VALIGN="BOTTOM"><font SIZE="3"><u><b><p ALIGN="CENTER"><font
    face="Times New Roman">75-3016844</font></b></u></font></td>
  </tr>
  <tr>
    <td WIDTH="37%" VALIGN="BOTTOM"><font SIZE="3"><p ALIGN="CENTER"><font
    face="Times New Roman">(State or other jurisdiction</font></font></td>
    <td WIDTH="32%" VALIGN="BOTTOM"><font SIZE="3"><p ALIGN="CENTER"><font
    face="Times New Roman">(Commission</font></font></td>
    <td WIDTH="32%" VALIGN="BOTTOM"><font SIZE="3"><p ALIGN="CENTER"><font
    face="Times New Roman">(IRS Employer</font></font></td>
  </tr>
  <tr>
    <td WIDTH="37%" VALIGN="BOTTOM"><font SIZE="3"><p ALIGN="CENTER"><font
    face="Times New Roman">of incorporation)</font></font></td>
    <td WIDTH="32%" VALIGN="BOTTOM"><font SIZE="3"><p ALIGN="CENTER"><font
    face="Times New Roman">File Number)</font></font></td>
    <td WIDTH="32%" VALIGN="BOTTOM"><font SIZE="3"><p ALIGN="CENTER"><font
    face="Times New Roman">Identification No.)</font></font></td>
  </tr>
  <tr>
    <td WIDTH="37%" VALIGN="bottom" height="16"><font face="Times New Roman" size="3"></font></td>
    <td WIDTH="32%" VALIGN="bottom" height="16"><font face="Times New Roman" size="3"></font></td>
    <td WIDTH="32%" VALIGN="bottom" height="16"><font face="Times New Roman" size="3"></font></td>
  </tr>
</table>
</center></div><div align="center"><center>

<table CELLSPACING="0" BORDER="0" CELLPADDING="0" WIDTH="632" DIR="LTR">
  <tr>
    <td WIDTH="65%" VALIGN="middle"><font SIZE="3"><u><b><p ALIGN="CENTER"><font
    face="Times New Roman">1403 Wan Chai Commercial Center, 194-204 Johnston Road, Wanchai,
    Hong Kong</font></b></u></font></td>
    <td WIDTH="35%" VALIGN="middle"><font SIZE="3"><u><b><p ALIGN="CENTER"><font
    face="Times New Roman">n/a</font></b></u></font></td>
  </tr>
  <tr>
    <td WIDTH="65%" VALIGN="middle"><font SIZE="3"><p ALIGN="CENTER"><font
    face="Times New Roman">(Address of principal executive offices)</font></font></td>
    <td WIDTH="35%" VALIGN="middle"><font SIZE="3"><p ALIGN="CENTER"><font
    face="Times New Roman">(Zip code)</font></font></td>
  </tr>
  <tr>
    <td WIDTH="65%" VALIGN="middle" height="16"><font face="Times New Roman"></font></td>
    <td WIDTH="35%" VALIGN="middle" height="16"><font face="Times New Roman"></font></td>
  </tr>
  <tr>
    <td WIDTH="65%" VALIGN="middle"><font SIZE="3"><p ALIGN="CENTER"><font
    face="Times New Roman">Registrant's telephone number, including area code:</font></font></td>
    <td WIDTH="35%" VALIGN="middle"><font SIZE="3"><b><p ALIGN="CENTER"><font
    face="Times New Roman">+011 852 3171 1208 (ext. 222)</font></b></font></td>
  </tr>
  <tr>
    <td WIDTH="65%" VALIGN="middle" height="16"><font face="Times New Roman" size="3"></font></td>
    <td WIDTH="35%" VALIGN="middle" height="16"><font face="Times New Roman" size="3"><b></b></font></td>
  </tr>
</table>
</center></div><div align="center"><center>

<table CELLSPACING="0" BORDER="0" CELLPADDING="1" WIDTH="629" DIR="LTR">
  <tr>
    <td VALIGN="TOP" HEIGHT="37"><font SIZE="3"><p ALIGN="JUSTIFY"><font
    face="Times New Roman">Check the appropriate box below if the Form 8-K filing is intended
    to simultaneously satisfy the filing obligation of the registrant under any of the
    following provisions:</font></font></td>
  </tr>
</table>
</center></div><div align="center"><center>

<table CELLSPACING="0" BORDER="0" CELLPADDING="1" WIDTH="605" DIR="LTR">
  <tr>
    <td VALIGN="TOP"><font SIZE="3" face="Times New Roman"><br>
    [&nbsp;&nbsp;&nbsp; ] Written communications pursuant to Rule 425 under the Securities Act
    (17 CFR 230.425)</font></td>
  </tr>
</table>
</center></div><div align="center"><center>

<table CELLSPACING="0" BORDER="0" CELLPADDING="1" WIDTH="605" DIR="LTR">
  <tr>
    <td VALIGN="TOP"><font SIZE="3" face="Times New Roman"><br>
    [&nbsp;&nbsp;&nbsp; ] Soliciting material pursuant to Rule 14a-12 under the Exchange Act
    (17 CFR 240.14a-12)</font></td>
  </tr>
</table>
</center></div><div align="center"><center>

<table CELLSPACING="0" BORDER="0" CELLPADDING="1" WIDTH="605" DIR="LTR">
  <tr>
    <td VALIGN="TOP"><font SIZE="3"><p ALIGN="JUSTIFY"><font face="Times New Roman"><br>
    [&nbsp;&nbsp;&nbsp; ] Pre-commencement communications pursuant to Rule 14d-2(b) under the
    Exchange Act (17 CFR 240.14d-2(b))</font></font></td>
  </tr>
</table>
</center></div><div align="center"><center>

<table CELLSPACING="0" BORDER="0" CELLPADDING="1" WIDTH="605" DIR="LTR">
  <tr>
    <td VALIGN="TOP"><font SIZE="3"><p ALIGN="JUSTIFY"><font face="Times New Roman"><br>
    [&nbsp;&nbsp;&nbsp; ] Pre-commencement communications pursuant to Rule 13e-4(c) under the
    Exchange Act (17 CFR 240.13e-4(c))</font></font></td>
  </tr>
</table>
</center></div>

<hr style="PAGE-BREAK-AFTER: always" color="#000000" SIZE="1" noShade>
<div align="center"><center>

<table CELLSPACING="0" BORDER="0" CELLPADDING="1" WIDTH="621" DIR="LTR">
  <tr>
    <td WIDTH="14%" VALIGN="TOP" HEIGHT="27"><font SIZE="3"><b><p ALIGN="JUSTIFY"><font
    face="Times New Roman"><a NAME="id_0_3"></a><a NAME="id_0_4"></a>Item 8.01</font></b></font></td>
    <td WIDTH="86%" VALIGN="TOP" HEIGHT="27"><font SIZE="3"><b><p ALIGN="JUSTIFY"><font
    face="Times New Roman">Other Events</font></b></font></td>
  </tr>
</table>
</center></div><div align="center"><center>

<table CELLSPACING="0" BORDER="0" CELLPADDING="1" WIDTH="619" DIR="LTR">
  <tr>
    <td VALIGN="TOP"><font SIZE="3"><p ALIGN="JUSTIFY"><font face="Times New Roman"><br>
    At the end of September 30, 2010, the Company's balance sheet has a goodwill account of
    $4,791,676 arising from the acquisition of Beijing Ren Ren Health Culture Promotion Limited
    (&quot;BRR&quot;) to undertake the advertising and promotion program in China. </font></p>
    <p ALIGN="JUSTIFY"><font face="Times New Roman">The Company has continuously been trying
    to raise the minimum funding to roll out the BRR program but with very limited success in
    the past few years. The Company intends to defocus from the BRR advertising platform but
    instead to focus on other businesses opportunities that require less capital and start up
    financial requirement to enable the Group to build its business operations. The Company
    has not given up the BRR advertising platform but will not actively seek for further
    business development and funding required to launch the BRR program. The Company intends
    to focus on other businesses that could develop faster with the Group's limited resources.</font></p>
    <p ALIGN="JUSTIFY"><font face="Times New Roman">Accordingly, the Company has determined to
    write off the entire Goodwill relating to the BRR program of US$4,791,676 in the accounts
    of the Company as at December 31, 2010.</font></font></td>
  </tr>
</table>
</center></div><font SIZE="3"><b>

<p ALIGN="CENTER"><font face="Times New Roman"><br>
<br>
<br>
<br>
<br>
SIGNATURES</font></p>
</b></font><div align="center"><center>

<table CELLSPACING="0" BORDER="0" CELLPADDING="1" WIDTH="616" DIR="LTR">
  <tr>
    <td VALIGN="TOP"><font SIZE="3"><p ALIGN="JUSTIFY"><font face="Times New Roman"><br>
    <br>
    Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the
    Registrant has duly caused this Current Report to be signed on its behalf by the
    undersigned hereunto duly authorized.</font></font></td>
  </tr>
</table>
</center></div><div align="center"><center>

<table CELLSPACING="0" BORDER="0" CELLPADDING="0" WIDTH="616" DIR="LTR">
  <tr>
    <td WIDTH="45%" VALIGN="TOP"><font SIZE="3" face="Times New Roman"><br>
    <br>
    Date: April 15, 2011</font></td>
    <td WIDTH="55%" VALIGN="TOP"><font SIZE="3" face="Times New Roman"><b><br>
    <br>
    CHINA MEDIA GROUP CORPORATION</b></font></td>
  </tr>
  <tr>
    <td WIDTH="45%" VALIGN="TOP"><font face="Times New Roman"></font></td>
    <td WIDTH="55%" VALIGN="TOP"><font SIZE="3" face="Times New Roman"><br>
    <br>
    By: <i>/s/ Cheng Pheng LOI</i></font></td>
  </tr>
  <tr>
    <td WIDTH="45%" VALIGN="TOP"><font face="Times New Roman"></font></td>
    <td WIDTH="55%" VALIGN="TOP"><font SIZE="3" face="Times New Roman">---------------------------------</font></td>
  </tr>
  <tr>
    <td WIDTH="45%" VALIGN="TOP"><font face="Times New Roman"></font></td>
    <td WIDTH="55%" VALIGN="TOP"><font SIZE="3" face="Times New Roman">Name: Cheng Pheng LOI</font></td>
  </tr>
  <tr>
    <td WIDTH="45%" VALIGN="TOP"><font face="Times New Roman"></font></td>
    <td WIDTH="55%" VALIGN="TOP"><font SIZE="3" face="Times New Roman">Title: President</font></td>
  </tr>
  <tr>
    <td WIDTH="45%" VALIGN="top" height="20"><font face="Times New Roman"></font></td>
    <td WIDTH="55%" VALIGN="top" height="20"><font face="Times New Roman"></font></td>
  </tr>
  <tr>
    <td WIDTH="45%" VALIGN="top" height="20"><font face="Times New Roman"></font></td>
    <td WIDTH="55%" VALIGN="top" height="20"><font face="Times New Roman"></font></td>
  </tr>
  <tr>
    <td WIDTH="45%" VALIGN="top" height="20"><font face="Times New Roman"></font></td>
    <td WIDTH="55%" VALIGN="top" height="20"><font face="Times New Roman"></font></td>
  </tr>
</table>
</center></div><font SIZE="3">

<hr style="BORDER-BOTTOM: #000000 1px solid; HEIGHT: 6px; BORDER-TOP: #000000 4px solid"
color="white" width="650" noShade>
</font>
</body>
</html>
[{"type": "8-K", "sequence": "1", "filename": "r8k-041511cmg1.htm", "description": "WRITE OFF OF GOODWILL", "secsgml_size_bytes": 10658}]
{"company-data": {"conformed-name": "China Media Group CORP", "cik": "0001211211", "assigned-sic": "7310", "irs-number": "320034926", "state-of-incorporation": "TX", "fiscal-year-end": "1231"}, "filing-values": {"form-type": "8-K", "act": "34", "file-number": "000-50431", "film-number": "11760965"}, "business-address": {"street1": "9901 I.H. 10 WEST", "street2": "SUITE 800", "city": "SAN ANTONIO", "state": "TX", "zip": "78230", "phone": "01186755 61657704"}, "mail-address": {"street1": "9901 I.H. 10 WEST", "street2": "SUITE 800", "city": "SAN ANTONIO", "state": "TX", "zip": "78230"}, "former-company": {"former-conformed-name": "DELIGHTFULLY FROZEN CORP", "date-changed": "20021219"}}
CHINA MEDIA GROUP CORPORATION
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
__________________
FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) of the
SECURITIES EXCHANGE ACT OF 1934
__________________
Date of Report (Date of earliest event
reported): April 11, 2011
CHINA MEDIA GROUP CORPORATION
(Exact Name of Registrant as Specified in Charter)
Texas
5813
75-3016844
(State or other jurisdiction
(Commission
(IRS Employer
of incorporation)
File Number)
Identification No.)
1403 Wan Chai Commercial Center, 194-204 Johnston Road, Wanchai,
    Hong Kong
n/a
(Address of principal executive offices)
(Zip code)
Registrant's telephone number, including area code:
+011 852 3171 1208 (ext. 222)
Check the appropriate box below if the Form 8-K filing is intended
    to simultaneously satisfy the filing obligation of the registrant under any of the
    following provisions:
[    ] Written communications pursuant to Rule 425 under the Securities Act
    (17 CFR 230.425)
[    ] Soliciting material pursuant to Rule 14a-12 under the Exchange Act
    (17 CFR 240.14a-12)
[    ] Pre-commencement communications pursuant to Rule 14d-2(b) under the
    Exchange Act (17 CFR 240.14d-2(b))
[    ] Pre-commencement communications pursuant to Rule 13e-4(c) under the
    Exchange Act (17 CFR 240.13e-4(c))
Item 8.01
Other Events
At the end of September 30, 2010, the Company's balance sheet has a goodwill account of
    $4,791,676 arising from the acquisition of Beijing Ren Ren Health Culture Promotion Limited
    ("BRR") to undertake the advertising and promotion program in China.
The Company has continuously been trying
    to raise the minimum funding to roll out the BRR program but with very limited success in
    the past few years. The Company intends to defocus from the BRR advertising platform but
    instead to focus on other businesses opportunities that require less capital and start up
    financial requirement to enable the Group to build its business operations. The Company
    has not given up the BRR advertising platform but will not actively seek for further
    business development and funding required to launch the BRR program. The Company intends
    to focus on other businesses that could develop faster with the Group's limited resources.
Accordingly, the Company has determined to
    write off the entire Goodwill relating to the BRR program of US$4,791,676 in the accounts
    of the Company as at December 31, 2010.
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the
    Registrant has duly caused this Current Report to be signed on its behalf by the
    undersigned hereunto duly authorized.
Date: April 15, 2011
CHINA MEDIA GROUP CORPORATION
By:
/s/ Cheng Pheng LOI
---------------------------------
Name: Cheng Pheng LOI
Title: President