<PAGE>







                    U. S. SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                   Form 8-K

                                 CURRENT REPORT
                       PURSUANT TO SECTION 13 OR 15(d) OF
                       THE SECURITIES EXCHANGE ACT OF 1934


Date of Report (Date of earliest event reported): January 31, 2001


                                STYLECLICK, INC.
             ------------------------------------------------------
             (Exact name of registrant as specified in its charter)


           Delaware                       333-33194               13-4106745
-------------------------------          ------------        -------------------
(State or other jurisdiction of          (Commission            (IRS Employer
incorporation or organization)           File Number)        Identification No.)



                   5105 W. Goldleaf Circle, Los Angles, CA 90056
          -------------------------------------------------------------
          (Address, including zip code, of principal executive offices)

                                 (323) 403-1000
          -------------------------------------------------------------
              (Registrant's telephone number, including area code)



<PAGE>

                   ITEM 7. FINANCIAL STATEMENTS AND EXHIBITS.

(c)  EXHIBITS.

EXHIBIT NO.          DESCRIPTION

 99.1          Press  Release dated January 31, 2001.


                        ITEM 9. REGULATION FD DISCLOSURE

The press  release  attached  as Exhibit  99.1 hereto is  furnished  pursuant to
Regulation FD; it is not filed.


                                    SIGNATURE

Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereunto duly authorized.


                                      Styleclick, Inc.


Date: January 31, 2001                By:/s/  BARRY HALL
                                         ---------------------------------------
                                           Barry Hall
                                           Executive Vice President, Finance and
                                           Chief Financial Officer

<PAGE>
                                EXHIBIT INDEX

 99.1          Press  Release dated January 31, 2001.
[{"type": "8-K", "sequence": "1", "filename": "0001.txt", "description": "8-K", "secsgml_size_bytes": 2420}]
{"company-data": {"conformed-name": "STYLECLICK INC", "cik": "0001109705", "assigned-sic": "6770", "irs-number": "134106745", "state-of-incorporation": "DE", "fiscal-year-end": "1231"}, "filing-values": {"form-type": "8-K", "act": "34", "file-number": "000-31043", "film-number": "1520944"}, "business-address": {"street1": "5105 W", "city": "GOLDLEAF", "state": "CA", "zip": "90056", "phone": "2123147300"}, "mail-address": {"street1": "3861 SEPULVEDA BLVD", "city": "CULVER CITY", "state": "CA", "zip": "90230"}}
U. S. SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                   Form 8-K

                                 CURRENT REPORT
                       PURSUANT TO SECTION 13 OR 15(d) OF
                       THE SECURITIES EXCHANGE ACT OF 1934

Date of Report (Date of earliest event reported): January 31, 2001

                                STYLECLICK, INC.
             ------------------------------------------------------
             (Exact name of registrant as specified in its charter)

           Delaware                       333-33194               13-4106745
-------------------------------          ------------        -------------------
(State or other jurisdiction of          (Commission            (IRS Employer
incorporation or organization)           File Number)        Identification No.)

                   5105 W. Goldleaf Circle, Los Angles, CA 90056
          -------------------------------------------------------------
          (Address, including zip code, of principal executive offices)

                                 (323) 403-1000
          -------------------------------------------------------------
              (Registrant's telephone number, including area code)
ITEM 7. FINANCIAL STATEMENTS AND EXHIBITS.

(c)  EXHIBITS.

EXHIBIT NO.          DESCRIPTION

 99.1          Press  Release dated January 31, 2001.

                        ITEM 9. REGULATION FD DISCLOSURE

The press  release  attached  as Exhibit  99.1 hereto is  furnished  pursuant to
Regulation FD; it is not filed.

                                    SIGNATURE

Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereunto duly authorized.

                                      Styleclick, Inc.

Date: January 31, 2001                By:/s/  BARRY HALL
                                         ---------------------------------------
                                           Barry Hall
                                           Executive Vice President, Finance and
                                           Chief Financial Officer
EXHIBIT INDEX

 99.1          Press  Release dated January 31, 2001.