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  <title>July 2004</title>
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  <p align="center"><b><font size="2" face="TimesNewRoman,Bold">EFFECTIVE AUGUST 23RD, 2004<br />
  </font></b></p>
  
  <p align="center"><b><font size="2" face="TimesNewRoman,Bold">UNITED STATES</font></b></p>
  
  <p align="center"><b><font size="2" face="TimesNewRoman,Bold">SECURITIES AND EXCHANGE COMMISSION</font></b></p>
  
  <p align="center"><b><font size="2" face="TimesNewRoman,Bold">Washington, D.C. 20549<br />
  </font></b></p>
  
  <p align="center"><b><font size="2" face="TimesNewRoman,Bold">FORM 8-K<br />
  </font></b></p>
  
  <p align="center"><b><font size="2" face="TimesNewRoman,Bold">CURRENT REPORT</font></b></p>
  
  <p align="center"><b><font size="2" face="TimesNewRoman,Bold">Pursuant to Section 13 OR 15(d) of The Securities Exchange Act of 1934<br />
  </font></b></p>
  
  <p><font size="2" face="TimesNewRoman">Date of Report (Date of earliest event reported)</font><u><font face="TimesNewRoman">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</font></u> <u><font size="2" face="TimesNewRoman">August 23,
  2004&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</font></u> <u><font face=
  "TimesNewRoman">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</font></u> <font face="TimesNewRoman"><br />
  </font></p>
  
  <p><u><font size="2" face=
  "TimesNewRoman">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Raymond
  James Financial,
  Inc.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</font></u></p>
  
  <p align="center"><font size="2" face="TimesNewRoman">(Exact name of registrant as specified in its charter)<br />
  </font></p>
  
  <p><u><font size="2" face=
  "TimesNewRoman">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Florida&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;1-9109&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;No.
  59-1517485&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</font></u></p>
  
  <p><font size="2" face="TimesNewRoman">(State or other jurisdiction &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
  (Commission &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
  &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; (IRS Employer</font></p>
  
  <p><font size="2" face="TimesNewRoman">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp; of incorporation)
  &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; File Number)
  &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
  Identification No.)<br />
  </font></p>
  
  <p><u><font size="2" face="TimesNewRoman">880 Carillon Parkway&nbsp;&nbsp; St. Petersburg,&nbsp;
  Florida&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;33716&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</font></u></p>
  
  <p><font size="2" face="TimesNewRoman">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;(Address of principal executive offices)
  &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;(Zip
  Code)<br />
  </font></p>
  
  <p><font size="2" face="TimesNewRoman">Registrant&rsquo;s telephone number, including area code</font><u><font size="2" face=
  "TimesNewRoman">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;(727)-567-1000&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</font></u>
  <font face="TimesNewRoman"><br />
  </font></p>
  
  <p><font size="2" face="TimesNewRoman">______________________________________________________________________________________</font></p>
  
  <p align="center"><font size="2" face="TimesNewRoman">(Former name or former address, if changed since last report.)</font></p>
  
  <p align="center"><font size="2" face="TimesNewRoman"></font></p>
  
  <p><font size="2" face="TimesNewRoman">Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):<br />
  </font></p>
  
  <p><font size="2" face="TimesNewRoman">[ ] Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)<br />
  </font></p>
  
  <p><font size="2" face="TimesNewRoman">[ ] Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)<br />
  </font></p>
  
  <p><font size="2" face="TimesNewRoman">[ ] Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))<br />
  </font></p>
  
  <p><font size="2" face="TimesNewRoman">[ ] Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))</font></p>
  
  <p><font size="3" face="Times New Roman"></font></p>
  
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  <p><font size="2" face="Times New Roman">ITEM 7. Regulation FD Disclosure</font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman">The following information was contained in a press release issued on August 23, 2004:</font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman">In an effort to provide timely information to enable analysts and investors to stay better informed about the general trends in our major business segments, we are initiating the practice of releasing selected operating
  statistics and general comments on a monthly basis, stated Thomas A. James, chairman and CEO. Due to the limited nature of this data, a consistent correlation to earnings should not be assumed.</font></p>
  
  <p><font size="2" face="Times New Roman">For this release, we have provided 12 months of comparable monthly historical data to provide a database for future reference, he added. In the future, we may include fewer comparable periods and expect to release this
  information approximately 10 days after the end of each month. We may also decide to include additional items.</font></p>
  
  <p><font size="2" face="Times New Roman">In July, both private client and institutional trading volume remained at levels similar to those in the latter half of the June quarter as the equity markets have not been conducive to restoring investor confidence, James
  explained. On the positive side, underwriting activity in July has remained vibrant.</font></p>
  
  <p><font size="2" color="black" face="Times New Roman">Raymond James Financial (NYSE-RJF) is a&nbsp;Florida-based diversified&nbsp;holding company providing financial services to individuals, corporations and municipalities through its&nbsp;subsidiary companies. Its
  three wholly owned&nbsp;broker/dealers, Raymond James &amp; Associates, Raymond James Financial Services and Raymond James Ltd.&nbsp;have more than 5,200 financial advisors serving 1.3 million accounts in 2,200 locations throughout the</font></p>
  
  <p><font size="2" color="black" face="Times New Roman">United States, Canada&nbsp;and overseas. In addition, total client assets are currently over $109 billion, of which approximately $22 billion are managed by the firm&rsquo;s asset management
  subsidiaries.</font></p>
  
  <table border="0" cellspacing="0" cellpadding="0">
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  <p align="center"><a name="RANGE!B184:AI191"></a><b><font size="2" face="Times New Roman">July 2004</font></b></p>
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  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">June 2004</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">May 2004</font></b></p>
  </td>
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  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(5 weeks)</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(4 weeks)</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(4 weeks)</font></b></p>
  </td>
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  <td height="11" valign="bottom"></td>
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  <p><font size="2" face="Times New Roman">Securities commissions/fees <sup>(1)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$109.3 mil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$94.4 mil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$100.5 mil.</font></p>
  </td>
  </tr>
  
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  <td height="6" valign="bottom"></td>
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  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
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  </tr>
  
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  <p><font size="2" face="Times New Roman">Assets under management <sup>(2)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$&nbsp;&nbsp; 21.9 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$ 22.1 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$&nbsp; 22.0 bil.</font></p>
  </td>
  </tr>
  
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  <td height="7" valign="bottom"></td>
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  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman"># of managed/co-managed underwritings <sup>(3)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">14</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">9</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">11</font></p>
  </td>
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  <td height="12" valign="bottom"></td>
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  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Total customer assets under administration <sup>(4)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$107.6 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$108.9 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$107.3 bil.</font></p>
  </td>
  </tr>
  
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  </tr>
  
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  <td height="22" valign="bottom"></td>
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  <p align="center"><b><font size="2" face="Times New Roman">April 2004</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">March 2004</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">Feb. 2004</font></b></p>
  </td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(5 weeks)</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(4 weeks)</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(4 weeks)</font></b></p>
  </td>
  </tr>
  
  <tr height="17">
  <td height="17" valign="bottom"></td>
  <td height="17" valign="bottom"></td>
  <td height="17" valign="bottom"></td>
  <td height="17" valign="bottom"></td>
  <td height="17" valign="bottom"></td>
  <td height="17" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Securities commissions/fees <sup>(1)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$124.3 mil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$116.7 mil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$101.8 mil.</font></p>
  </td>
  </tr>
  
  <tr height="8">
  <td height="8" valign="bottom"></td>
  <td height="8" valign="bottom"></td>
  <td height="8" valign="bottom"></td>
  <td height="8" valign="bottom"></td>
  <td height="8" valign="bottom"></td>
  <td height="8" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Assets under management <sup>(2)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$&nbsp;&nbsp; 21.7 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$&nbsp;&nbsp; 21.8 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$&nbsp; 21.8 bil.</font></p>
  </td>
  </tr>
  
  <tr height="13">
  <td height="13" valign="bottom"></td>
  <td height="13" valign="bottom"></td>
  <td height="13" valign="bottom"></td>
  <td height="13" valign="bottom"></td>
  <td height="13" valign="bottom"></td>
  <td height="13" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman"># of managed/co-managed underwritings <sup>(3)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">7</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">14</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">8</font></p>
  </td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Total customer assets under administration <sup>(4)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$106.7 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$107.2 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$107.6 bil.</font></p>
  </td>
  </tr>
  
  <tr height="8">
  <td height="8" valign="bottom"></td>
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  <td height="8" valign="bottom"></td>
  <td height="8" valign="bottom"></td>
  <td height="8" valign="bottom"></td>
  <td height="8" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">Jan. 2004</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">Dec. 2003</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">Nov. 2003</font></b></p>
  </td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(5 weeks)</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(4 weeks)</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(4 weeks)</font></b></p>
  </td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Securities commissions/fees <sup>(1)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$129.5 mil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$96.5 mil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$90.6 mil.</font></p>
  </td>
  </tr>
  
  <tr height="6">
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Assets under management <sup>(2)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$&nbsp;&nbsp; 21.5 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$ 20.7 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$ 20.4 bil.</font></p>
  </td>
  </tr>
  
  <tr height="6">
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman"># of managed/co-managed underwritings <sup>(3)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">11</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">12</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">10</font></p>
  </td>
  </tr>
  
  <tr height="10">
  <td height="10" valign="bottom"></td>
  <td height="10" valign="bottom"></td>
  <td height="10" valign="bottom"></td>
  <td height="10" valign="bottom"></td>
  <td height="10" valign="bottom"></td>
  <td height="10" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Total customer assets under administration <sup>(4)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$106.4 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$103.3 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$101.5 bil.</font></p>
  </td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">Oct. 2003</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">Sept. 2003</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">Aug. 2003</font></b></p>
  </td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(5 weeks)</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(4 weeks)</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(5 weeks)</font></b></p>
  </td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Securities commissions/fees <sup>(1)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$112.7 mil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$93.7 mil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$94.1 mil.</font></p>
  </td>
  </tr>
  
  <tr height="7">
  <td height="7" valign="bottom"></td>
  <td height="7" valign="bottom"></td>
  <td height="7" valign="bottom"></td>
  <td height="7" valign="bottom"></td>
  <td height="7" valign="bottom"></td>
  <td height="7" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Assets under management <sup>(2)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$&nbsp;&nbsp; 20.1 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$ 19.2 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$ 19.2 bil.</font></p>
  </td>
  </tr>
  
  <tr height="11">
  <td height="11" valign="bottom"></td>
  <td height="11" valign="bottom"></td>
  <td height="11" valign="bottom"></td>
  <td height="11" valign="bottom"></td>
  <td height="11" valign="bottom"></td>
  <td height="11" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman"># of managed/co-managed underwritings <sup>(3)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">10</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">15</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">7</font></p>
  </td>
  </tr>
  
  <tr height="6">
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Total customer assets under administration <sup>(4)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$100.4 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$96.1 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$ 96.0 bil.</font></p>
  </td>
  </tr>
  
  <tr height="14">
  <td height="14" valign="bottom"></td>
  <td height="14" valign="bottom"></td>
  <td height="14" valign="bottom"></td>
  <td height="14" valign="bottom"></td>
  <td height="14" valign="bottom"></td>
  <td height="14" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">July 2003</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom">
  <p align="center"><b><font size="2" face="Times New Roman">(4 weeks)</font></b></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Securities commissions/fees <sup>(1)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$91.0 mil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  
  <tr height="17">
  <td height="17" valign="bottom"></td>
  <td height="17" valign="bottom"></td>
  <td height="17" valign="bottom"></td>
  <td height="17" valign="bottom"></td>
  <td height="17" valign="bottom"></td>
  <td height="17" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Assets under management <sup>(2)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$ 18.6 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman"># of managed/co-managed underwritings <sup>(3)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">12</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  
  <tr height="6">
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  <td height="6" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom">
  <p><font size="2" face="Times New Roman">Total customer assets under administration <sup>(4)</sup></font></p>
  </td>
  <td height="22" valign="bottom">
  <p align="right"><font size="2" face="Times New Roman">$ 94.6 bil.</font></p>
  </td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  
  <tr height="22">
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  <td height="22" valign="bottom"></td>
  </tr>
  </table>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2">Includes all securities commissions and fees generated by our financial advisors, domestic and international, private client and institutional.</font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2">This is the primary revenue driver for the asset management segment.&nbsp; Approximately two-thirds of the assets under management are subject to billing quarterly in advance, with the balance billed mainly based on average daily assets.</font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2">This is only one of several key revenue sources for the capital markets segment, including institutional sales commissions.</font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2">Represents total client assets custodied by the company; does not include additional assets held directly by mutual fund companies, annuity companies and certain other investment products custodied elsewhere.</font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman">SIGNATURES</font></p>
  
  <p><font size="2" face="Times New Roman">&nbsp;</font></p>
  
  <p><font size="2" face="Times New Roman">Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.</font></p>
  
  <p><font size="2" face="Times New Roman">&nbsp;</font></p>
  
  <p><font size="2" face="Times New Roman">&nbsp;</font></p>
  
  <p><u><font size="2" face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; August 24, 2004&nbsp;</font></u> <font face="Times New Roman"><br />
  &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;(Date)</font></p>
  
  <p><font size="2" face="Times New Roman">RAYMOND JAMES FINANCIAL, INC.</font></p>
  
  <p><font size="2" face="Times New Roman">&nbsp;&nbsp;</font></p>
  
  <p><font size="2" face="Times New Roman">&nbsp;</font></p>
  
  <p><font size="2" face="Times New Roman">BY:&nbsp;/s/ <u>Thomas A. James</u><br />
  &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Thomas A. James<br />
  &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Chairman and Chief<br />
  &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Executive Officer</font></p>
  
  <p><font size="2" face="Times New Roman">&nbsp;</font></p>
  
  <p><font size="2" face="Times New Roman">&nbsp;</font></p>
  
  <p><font size="2" face="Times New Roman">&nbsp;</font></p>
  
  <p><font size="2" face="Times New Roman">BY:&nbsp;/s/ <u>Jeffrey P. Julien</u><br />
  &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Jeffrey P. Julien<br />
  &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Senior Vice President - Finance<br />
  &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;and Chief Financial Officer</font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
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  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Times New Roman"></font></p>
  
  <p><font size="2" face="Arial"></font></p>
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metadata_filer: {"company-data": {"conformed-name": "RAYMOND JAMES FINANCIAL INC", "cik": "0000720005", "assigned-sic": "6211", "irs-number": "591517485", "state-of-incorporation": "FL", "fiscal-year-end": "0930"}, "filing-values": {"form-type": "8-K", "act": "34", "file-number": "001-09109", "film-number": "04995336"}, "business-address": {"street1": "880 CARILLON PKWY", "street2": "P O BOX 12749", "city": "ST PETERSBURG", "state": "FL", "zip": "33716", "phone": "727-567-1000"}, "mail-address": {"street1": "P O BOX 12749", "city": "ST. PETERSBURG", "state": "FL", "zip": "33716"}, "former-company": {"former-conformed-name": "RJ FINANCIAL CORP/FL", "date-changed": "19870303"}}
text: July 2004
  EFFECTIVE AUGUST 23RD, 2004
  UNITED STATES
  SECURITIES AND EXCHANGE COMMISSION
  Washington, D.C. 20549
  FORM 8-K
  CURRENT REPORT
  Pursuant to Section 13 OR 15(d) of The Securities Exchange Act of 1934
  Date of Report (Date of earliest event reported)
  August 23,
  2004
  Raymond
  James Financial,
  Inc.
  (Exact name of registrant as specified in its charter)
  Florida                                                       1-9109                                                 No.
  59-1517485
  (State or other jurisdiction                                 
  (Commission                                        
          (IRS Employer
  of incorporation)
                                           File Number)
                                               
  Identification No.)
  880 Carillon Parkway   St. Petersburg, 
  Florida                                                                              33716
  (Address of principal executive offices)
                                                          (Zip
  Code)
  Registrant's telephone number, including area code
  (727)-567-1000
  ______________________________________________________________________________________
  (Former name or former address, if changed since last report.)
  Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):
  [ ] Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
  [ ] Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
  [ ] Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
  [ ] Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
  ITEM 7. Regulation FD Disclosure
  The following information was contained in a press release issued on August 23, 2004:
  In an effort to provide timely information to enable analysts and investors to stay better informed about the general trends in our major business segments, we are initiating the practice of releasing selected operating
  statistics and general comments on a monthly basis, stated Thomas A. James, chairman and CEO. Due to the limited nature of this data, a consistent correlation to earnings should not be assumed.
  For this release, we have provided 12 months of comparable monthly historical data to provide a database for future reference, he added. In the future, we may include fewer comparable periods and expect to release this
  information approximately 10 days after the end of each month. We may also decide to include additional items.
  In July, both private client and institutional trading volume remained at levels similar to those in the latter half of the June quarter as the equity markets have not been conducive to restoring investor confidence, James
  explained. On the positive side, underwriting activity in July has remained vibrant.
  Raymond James Financial (NYSE-RJF) is a Florida-based diversified holding company providing financial services to individuals, corporations and municipalities through its subsidiary companies. Its
  three wholly owned broker/dealers, Raymond James & Associates, Raymond James Financial Services and Raymond James Ltd. have more than 5,200 financial advisors serving 1.3 million accounts in 2,200 locations throughout the
  United States, Canada and overseas. In addition, total client assets are currently over $109 billion, of which approximately $22 billion are managed by the firm's asset management
  subsidiaries.
  July 2004
  June 2004
  May 2004
  (5 weeks)
  (4 weeks)
  (4 weeks)
  Securities commissions/fees
  (1)
  $109.3 mil.
  $94.4 mil.
  $100.5 mil.
  Assets under management
  (2)
  $   21.9 bil.
  $ 22.1 bil.
  $  22.0 bil.
  # of managed/co-managed underwritings
  (3)
  14
  9
  11
  Total customer assets under administration
  (4)
  $107.6 bil.
  $108.9 bil.
  $107.3 bil.
  April 2004
  March 2004
  Feb. 2004
  (5 weeks)
  (4 weeks)
  (4 weeks)
  Securities commissions/fees
  (1)
  $124.3 mil.
  $116.7 mil.
  $101.8 mil.
  Assets under management
  (2)
  $   21.7 bil.
  $   21.8 bil.
  $  21.8 bil.
  # of managed/co-managed underwritings
  (3)
  7
  14
  8
  Total customer assets under administration
  (4)
  $106.7 bil.
  $107.2 bil.
  $107.6 bil.
  Jan. 2004
  Dec. 2003
  Nov. 2003
  (5 weeks)
  (4 weeks)
  (4 weeks)
  Securities commissions/fees
  (1)
  $129.5 mil.
  $96.5 mil.
  $90.6 mil.
  Assets under management
  (2)
  $   21.5 bil.
  $ 20.7 bil.
  $ 20.4 bil.
  # of managed/co-managed underwritings
  (3)
  11
  12
  10
  Total customer assets under administration
  (4)
  $106.4 bil.
  $103.3 bil.
  $101.5 bil.
  Oct. 2003
  Sept. 2003
  Aug. 2003
  (5 weeks)
  (4 weeks)
  (5 weeks)
  Securities commissions/fees
  (1)
  $112.7 mil.
  $93.7 mil.
  $94.1 mil.
  Assets under management
  (2)
  $   20.1 bil.
  $ 19.2 bil.
  $ 19.2 bil.
  # of managed/co-managed underwritings
  (3)
  10
  15
  7
  Total customer assets under administration
  (4)
  $100.4 bil.
  $96.1 bil.
  $ 96.0 bil.
  July 2003
  (4 weeks)
  Securities commissions/fees
  (1)
  $91.0 mil.
  Assets under management
  (2)
  $ 18.6 bil.
  # of managed/co-managed underwritings
  (3)
  12
  Total customer assets under administration
  (4)
  $ 94.6 bil.
  Includes all securities commissions and fees generated by our financial advisors, domestic and international, private client and institutional.
  This is the primary revenue driver for the asset management segment.  Approximately two-thirds of the assets under management are subject to billing quarterly in advance, with the balance billed mainly based on average daily assets.
  This is only one of several key revenue sources for the capital markets segment, including institutional sales commissions.
  Represents total client assets custodied by the company; does not include additional assets held directly by mutual fund companies, annuity companies and certain other investment products custodied elsewhere.
  SIGNATURES
  Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
  August 24, 2004
  (Date)
  RAYMOND JAMES FINANCIAL, INC.
  BY: /s/
  Thomas A. James
  Thomas A. James
  Chairman and Chief
  Executive Officer
  BY: /s/
  Jeffrey P. Julien
  Jeffrey P. Julien
  Senior Vice President - Finance
  and Chief Financial Officer