content: <html>
  <head>
  <title>Form 8-K dated March 23, 2009</title>
  </head>
  
  <body lang=EN-US link=blue vlink=purple>
  
  <p class=MsoNormal align=center style='text-align:center'><b>UNITED STATES<br>
  SECURITIES AND EXCHANGE COMMISSION<br>
  </b><b>Washington, DC 20549</b></p>
  
  
  
  
  
  <p class=MsoNormal align=center style='text-align:center'><b>FORM 8-K</b></p>
  
  
  
  <p class=MsoBodyText3 align="center"><b>CURRENT
  REPORT<br>
  Pursuant To Section 13 OR
  15(d) of the <br>
  Securities Exchange Act of 1934</b></p>
  
  
  
  <p class=MsoPlainText align=center style='text-align:center'>Date of Report (Date of
  earliest event reported):&nbsp; <b>March 23, 2009</b></p>
  
  
  
  <p class=MsoNormal align=center style='text-align:center'><b><u>STIFEL FINANCIAL CORP.<br>
  </u></b>(Exact name of registrant as specified in its charter)</p>
  
  
  
  
  
  <div align=center>
  
  <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0
   style='border-collapse:collapse'>
   <tr>
    <td width=213 valign=top style='width:159.6pt;padding:0in 5.4pt 0in 5.4pt'>
    <p class=xl48 style='margin:0in;margin-bottom:.0001pt' align="center"><u>Delaware</u><br>
    (State
    of incorporation)</p>
  
    </td>
    <td width=213 valign=top style='width:159.6pt;padding:0in 5.4pt 0in 5.4pt'>
    <p class=xl48 style='margin:0in;margin-bottom:.0001pt' align="center"><u>1-9305</u><br>
    (Commission
    File Number)</p>
  
    </td>
    <td width=213 valign=top style='width:159.6pt;padding:0in 5.4pt 0in 5.4pt'>
    <p class=xl48 style='margin:0in;margin-bottom:.0001pt' align="center"><u>43-1273600</u><br>
    (IRS
    Employer<br>
    Identification No.)</p>
  
    </td>
   </tr>
  </table>
  
  </div>
  
  
  
  <h3 align="center">One Financial Plaza<br>
  501 North Broadway<br>
  <u>St. Louis, Missouri
  63102-2102<br>
  </u>(Address
  of principal executive offices, including zip code)</h3>
  
  
  
  <p class=MsoNormal align=center style='text-align:center'>Registrant's
  telephone number, including area code <b><u>(314)
  342-2000</u></b></p>
  
  
  
  
  
  <p class=MsoNormal align=center style='text-align:center'><u>___________________________N/A___________________________</u><br>
  (Former name or former address, if changed since last report)</p>
  
  
  
  <p class=MsoNormal style='margin-bottom:6.0pt;text-autospace:none'>Check the
  appropriate box below if the Form 8-K filing is intended to simultaneously
  satisfy the filing obligation of the registrant under any of the following
  provisions (see General Instruction A.2. below):</p>
  
  <p class=MsoNormal style='text-autospace:none'>[ ] Written communications
  pursuant to Rule 425 under the Securities Act (17 CFR 230.425)</p>
  
  <p class=MsoNormal style='text-autospace:none'>[ ] Soliciting material pursuant
  to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)</p>
  
  <p class=MsoNormal style='text-autospace:none'>[ ] Pre-commencement
  communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR
  240.14d-2(b))</p>
  
  <p class=MsoNormal>[ ] Pre-commencement communications pursuant to Rule
  13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))</p>
  
  <div style='border:none;border-bottom:solid windowtext 3.0pt;padding:0in 0in 1.0pt 0in'>
  
  
  
  </div>
  
  <p class=MsoFooter align=center style='text-align:center'>&nbsp;1</p>
  
  <div class=MsoNormal align=center style='text-align:center'>
  
  <hr size=2 width="100%" noshade color=navy align=center>
  
  </div>
  
  
  
  <br clear=all
  style='page-break-before:always'>
  
  
  
  
  
  
  
  
  
  
  
  
  <p class=MsoNormal><b>Item 1.01 Entry into a
  Material Definitive Agreement.</b></p>
  
  <p class=MsoNormal>On March 23, 2009, Stifel Financial Corp.
  announced that its principal operating subsidiary, Stifel, Nicolaus &amp;
  Company, Incorporated (&quot;Stifel Nicolaus&quot;), had entered into a definitive
  agreement (the &quot;Agreement&quot;) with UBS Financial Services Inc. (&quot;UBS&quot;) to acquire
  up to 55 branches from the UBS Wealth Management Americas
  branch network.&nbsp; </p>
  
  
  
  <p class=MsoNormal style='margin-bottom:5.0pt;text-align:justify;text-autospace:
  none'>The 55 offices are located in 24 states
  throughout the country, and employ an aggregate of approximately 320 Financial
  Advisors.&nbsp; The transaction is structured as an asset purchase for cash at a
  premium over certain balance sheet items, subject to adjustment.&nbsp; The payments
  to UBS include:</p>
  
  <p class=MsoPlainText style='margin-left:.5in;text-align:justify;text-indent:
  -.25in'>&#149;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
  An
  upfront cash payment of up to approximately $27 million based on the actual
  number of branches and Financial Advisors acquired by Stifel Nicolaus; </p>
  
  <p class=MsoPlainText style='margin-left:.5in;text-align:justify;text-indent:
  -.25in'>&#149;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
  Annual
  earn-out payments for the two-year period following the closing of the
  transaction based principally on the performance of the UBS Financial Advisors
  who become Stifel Nicolaus employees; and</p>
  
  <p class=MsoPlainText style='margin-top:0in;margin-right:0in;margin-bottom:
  5.0pt;margin-left:.5in;text-align:justify;text-indent:-.25in'>&#149;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
  Aggregate
  payments of up to approximately $19 million for net fixed assets and employee
  forgivable loans.</p>
  
  <p class=MsoPlainText style='margin-bottom:5.0pt'>The above payments are variable based upon the
  number of Financial Advisors and branches acquired by Stifel Nicolaus.&nbsp; In
  addition to the above payments, Stifel Nicolaus has agreed to acquire other
  client related assets, and assume certain liabilities, associated with the
  branches acquired.</p>
  
  <p class=MsoNormal style='margin-bottom:5.0pt;text-align:justify;text-autospace:
  none'>The number of employees, branches and
  assets to be acquired by Stifel is expected to be determined in approximately
  35 to 45 business days.&nbsp; </p>
  
  <p class=MsoNormal style='margin-bottom:5.0pt;text-align:justify;text-autospace:
  none'>The Agreement contains certain customary representations,
  warranties and covenants on the part of Stifel Nicolaus and UBS including certain
  employee and customer non-solicitation obligations, and the consummation of the
  transaction is subject to a number of customary closing conditions and the
  approval of all required governmental and other regulatory entities.&nbsp; The
  Agreement also provides for indemnification of each of the parties in certain
  instances.</p>
  
  <p class=MsoNormal style='margin-bottom:5.0pt;text-align:justify;text-autospace:
  none'>The parties expect the closing of the
  transaction, which may be completed in a series of up to four separate
  closings, to occur during the third quarter of 2009.&nbsp; There is no assurance the
  transaction will be consummated within the presently contemplated timeframe, or
  at all. Under certain circumstances described in the Agreement, the Agreement
  may be terminated by either party if the transaction does not occur on or
  before September 1, 2009 or under certain circumstances by UBS after such date
  even if an initial closing has occurred.&nbsp; In such case, Stifel Nicolaus will be
  obligated to pay UBS a non-refundable termination payment of $10 million.&nbsp;
  Further, Stifel Nicolaus may terminate the Agreement if certain limited branch
  acceptance criteria specified in the Agreement have not been met by paying a
  non-refundable termination payment of either $5 million (if terminated no later
  than the 35<sup>th</sup> business day following the date of the Agreement under
  certain circumstances) or $10 million (if terminated after such date).</p>
  
  <p class=MsoBodyText>The foregoing description of the Agreement is qualified in
  its entirety to the full text of the Agreement, which is attached hereto at
  Exhibit 2.1.</p>
  
  <p class=MsoNormal style='margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt;
  margin-left:0in;text-align:justify;text-autospace:none'><b>&nbsp;</b></p>
  
  <p class=MsoFooter align=center style='text-align:center'>2</p>
  
  <div class=MsoNormal align=center style='text-align:center'>
  
  <hr size=2 width="100%" noshade color=navy align=center>
  
  </div>
  
  
  
  <br clear=all
  style='page-break-before:always'>
  
  
  
  
  
  
  
  
  
  
  
  
  <p class=MsoNormal style='margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt;
  margin-left:0in;text-align:justify;text-autospace:none'><b>&nbsp;</b></p>
  
  <p class=MsoNormal style='margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt;
  margin-left:0in;text-align:justify;text-autospace:none'><b>Cautionary Statement Concerning Forward-Looking
  Statements</b></p>
  
  <p class=MsoNormal style='margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt;
  margin-left:0in;text-align:justify;text-autospace:none'>Certain statements in this Form 8-K are &quot;forward-looking statements&quot;
  within the meaning of U.S. federal securities laws. Stifel intends that these
  statements be covered by the safe harbors created under these laws. These
  forward-looking statements are subject to risks, uncertainties, and other
  factors that could cause actual results to differ materially from future
  results expressed or implied by the forward-looking statements. Many of these
  factors and events are beyond Stifel's ability to control or predict. Given
  these uncertainties, readers are cautioned not to place undue reliance on the
  forward-looking statements, which only speak as of the date of this Form 8-K.
  Stifel does not undertake any obligation to release publicly any revisions to
  these forward-looking statements to reflect events or circumstances after the
  date of this Form 8-K or to reflect the occurrence of unanticipated events,
  except as may be required under applicable securities laws.</p>
  
  <p class=MsoNormal><b>Item
  7.01 Regulation FD Disclosure</b></p>
  
  <p class=MsoNormal style='margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt;
  margin-left:0in;text-align:justify;text-autospace:none'>On March 23, 2009, Stifel issued a press release announcing that Stifel
  Nicolaus had entered into the Agreement.&nbsp; A copy of this press release is
  attached hereto as Exhibit 99.1 and incorporated by reference herein.</p>
  
  <p class=MsoNormal style='margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt;
  margin-left:0in;text-autospace:none'>Stifel will
  hold a conference call on Monday, March 23, 2009, at 5:00 p.m. EST.&nbsp; This call
  will be Web cast and slides can be accessed on the Investor Relations portion
  of the Stifel website at www.stifel.com, as well as on all sites within
  Thomson/CCBN's Investor Distribution Network. To participate on the call,
  please dial (888) 676-3684 and request the conference ID #91781869.&nbsp; The
  conference call slide presentation is attached hereto as Exhibit 99.2.</p>
  
  <p class=MsoNormal style='margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt;
  margin-left:0in;text-align:justify;text-autospace:none'>The information in this Item 7.01 and the exhibit attached hereto will
  not be deemed to be &quot;filed&quot; for the purposes of Section 18 of the Securities
  Exchange Act of 1934 (the &quot;Exchange Act&quot;), or otherwise subject to the
  liabilities of such section, nor will such information or exhibit be deemed
  incorporated by reference in any filing under the Securities Act of 1933 or the
  Exchange Act, except as may be expressly set forth by specific reference in
  such filing.</p>
  
  <p class=MsoNormal><b>Item
  9.01 Financial Statements and Exhibits.</b></p>
  
  <p class=MsoNormal style='margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt;
  margin-left:0in;text-autospace:none'><b>(c)
  Exhibits </b></p>
  
  <p class=MsoNormal style='margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt;
  margin-left:.5in;text-autospace:none'><b>Exhibit
  2.1: </b>Asset Purchase Agreement, dated
  as of March 23, 2009, by and between Stifel, Nicolaus &amp; Company,
  Incorporated and UBS Financial Services Inc.*</p>
  
  <p class=MsoNormal style='margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt;
  margin-left:.5in;text-autospace:none'><b>Exhibit
  99.1:</b> Press Release issued on March
  23, 2009.</p>
  
  <p class=MsoNormal style='margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt;
  margin-left:.5in;text-autospace:none'><b>Exhibit
  99.2:</b> Investor Presentation released
  on March 23, 2009.</p>
  
  <p class=MsoNormal style='margin-top:5.0pt;margin-right:0in;margin-bottom:5.0pt;
  margin-left:0in;text-autospace:none'>*The appendices,
  exhibits and similar attachments to this agreement have been omitted pursuant
  to Item 601(b)(2) of Regulation S-K. The registrant will furnish supplementally
  a copy of any omitted appendix, exhibit or similar attachment to the SEC upon
  request.</p>
  
  <p class=MsoFooter align=center style='text-align:center'>3</p>
  
  <div class=MsoNormal align=center style='text-align:center'>
  
  <hr size=2 width="100%" noshade color=navy align=center>
  
  </div>
  
  
  
  <br clear=all
  style='page-break-before:always'>
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  <p class=MsoPlainText align=center style='text-align:center'><b>SIGNATURE</b></p>
  
  <p class=MsoPlainText align=center style='text-align:center'></p>
  
  
  
  <p class=MsoPlainText style='text-align:justify;text-indent:.5in'>Pursuant to the
  requirements of the Securities Exchange Act of 1934, the registrant has duly
  caused this report to be signed on its behalf by the undersigned hereunto duly
  authorized.</p>
  
  
  
  <div align="center">
  
  
  
  <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0
   style='border-collapse:collapse'>
   <tr>
    <td width=319 valign=top style='width:239.4pt;padding:0in 5.4pt 0in 5.4pt'>
    &nbsp;</td>
    <td width=319 valign=top style='width:239.4pt;padding:0in 5.4pt 0in 5.4pt'>
  
  
  
  <p class=MsoPlainText>STIFEL FINANCIAL CORP.<br>
  &nbsp;</p>
    </td>
   </tr>
   <tr>
    <td width=319 valign=top style='width:239.4pt;padding:0in 5.4pt 0in 5.4pt'>
    <p class=MsoPlainText>Date:&nbsp;
    March<b> </b>23, 2009</p>
    </td>
    <td width=319 valign=top style='width:239.4pt;padding:0in 5.4pt 0in 5.4pt'>
    <p class=MsoPlainText>By:&nbsp;
    &nbsp;&nbsp;&nbsp;&nbsp; <u>&nbsp;/s/&nbsp; Ronald J. Kruszewski</u></p>
    </td>
   </tr>
   <tr>
    <td width=319 valign=top style='width:239.4pt;padding:0in 5.4pt 0in 5.4pt'>
  
    </td>
    <td width=319 valign=top style='width:239.4pt;padding:0in 5.4pt 0in 5.4pt'>
    <p class=MsoPlainText>Name:&nbsp; Ronald
    J. Kruszewski</p>
    </td>
   </tr>
   <tr>
    <td width=319 valign=top style='width:239.4pt;padding:0in 5.4pt 0in 5.4pt'>
  
    </td>
    <td width=319 valign=top style='width:239.4pt;padding:0in 5.4pt 0in 5.4pt'>
    <p class=MsoPlainText>Title:&nbsp;&nbsp;&nbsp;&nbsp; President
    and Chief Executive Officer</p>
    </td>
   </tr>
  </table>
  
  </div>
  
  <p class=MsoNormal style='margin-left:.5in;text-indent:-.5in'><b>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </b></p>
  
  
  
  
  
  <p class=MsoFooter align=center style='text-align:center'>4</p>
  
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metadata_documents: [{"type": "8-K", "sequence": "1", "filename": "r8k2009ubspurch.htm", "description": "FORM 8-K DATED MARCH 23, 2009", "secsgml_size_bytes": 15199}]
metadata_filer: {"company-data": {"conformed-name": "STIFEL FINANCIAL CORP", "cik": "0000720672", "assigned-sic": "6211", "irs-number": "431273600", "state-of-incorporation": "DE", "fiscal-year-end": "1231"}, "filing-values": {"form-type": "8-K", "act": "34", "file-number": "001-09305", "film-number": "09698994"}, "business-address": {"street1": "ATTN: JAMES G. LASCHOBER", "street2": "501 N. BROADWAY", "city": "ST. LOUIS", "state": "MO", "zip": "63102-2102", "phone": "314-342-2000"}, "mail-address": {"street1": "ATTN: JAMES G. LASCHOBER", "street2": "501 N. BROADWAY", "city": "ST. LOUIS", "state": "MO", "zip": "63102-2102"}}
text: Form 8-K dated March 23, 2009
  UNITED STATES
  SECURITIES AND EXCHANGE COMMISSION
  Washington, DC 20549
  FORM 8-K
  CURRENT
  REPORT
  Pursuant To Section 13 OR
  15(d) of the
  Securities Exchange Act of 1934
  Date of Report (Date of
  earliest event reported):
  March 23, 2009
  STIFEL FINANCIAL CORP.
  (Exact name of registrant as specified in its charter)
  Delaware
  (State
    of incorporation)
  1-9305
  (Commission
    File Number)
  43-1273600
  (IRS
    Employer
  Identification No.)
  One Financial Plaza
  501 North Broadway
  St. Louis, Missouri
  63102-2102
  (Address
  of principal executive offices, including zip code)
  Registrant's
  telephone number, including area code
  (314)
  342-2000
  ___________________________N/A___________________________
  (Former name or former address, if changed since last report)
  Check the
  appropriate box below if the Form 8-K filing is intended to simultaneously
  satisfy the filing obligation of the registrant under any of the following
  provisions (see General Instruction A.2. below):
  [ ] Written communications
  pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
  [ ] Soliciting material pursuant
  to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
  [ ] Pre-commencement
  communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR
  240.14d-2(b))
  [ ] Pre-commencement communications pursuant to Rule
  13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
  1
  Item 1.01 Entry into a
  Material Definitive Agreement.
  On March 23, 2009, Stifel Financial Corp.
  announced that its principal operating subsidiary, Stifel, Nicolaus &
  Company, Incorporated ("Stifel Nicolaus"), had entered into a definitive
  agreement (the "Agreement") with UBS Financial Services Inc. ("UBS") to acquire
  up to 55 branches from the UBS Wealth Management Americas
  branch network.
  The 55 offices are located in 24 states
  throughout the country, and employ an aggregate of approximately 320 Financial
  Advisors.  The transaction is structured as an asset purchase for cash at a
  premium over certain balance sheet items, subject to adjustment.  The payments
  to UBS include:
  •       
  An
  upfront cash payment of up to approximately $27 million based on the actual
  number of branches and Financial Advisors acquired by Stifel Nicolaus;
  •       
  Annual
  earn-out payments for the two-year period following the closing of the
  transaction based principally on the performance of the UBS Financial Advisors
  who become Stifel Nicolaus employees; and
  •       
  Aggregate
  payments of up to approximately $19 million for net fixed assets and employee
  forgivable loans.
  The above payments are variable based upon the
  number of Financial Advisors and branches acquired by Stifel Nicolaus.  In
  addition to the above payments, Stifel Nicolaus has agreed to acquire other
  client related assets, and assume certain liabilities, associated with the
  branches acquired.
  The number of employees, branches and
  assets to be acquired by Stifel is expected to be determined in approximately
  35 to 45 business days.
  The Agreement contains certain customary representations,
  warranties and covenants on the part of Stifel Nicolaus and UBS including certain
  employee and customer non-solicitation obligations, and the consummation of the
  transaction is subject to a number of customary closing conditions and the
  approval of all required governmental and other regulatory entities.  The
  Agreement also provides for indemnification of each of the parties in certain
  instances.
  The parties expect the closing of the
  transaction, which may be completed in a series of up to four separate
  closings, to occur during the third quarter of 2009.  There is no assurance the
  transaction will be consummated within the presently contemplated timeframe, or
  at all. Under certain circumstances described in the Agreement, the Agreement
  may be terminated by either party if the transaction does not occur on or
  before September 1, 2009 or under certain circumstances by UBS after such date
  even if an initial closing has occurred.  In such case, Stifel Nicolaus will be
  obligated to pay UBS a non-refundable termination payment of $10 million. 
  Further, Stifel Nicolaus may terminate the Agreement if certain limited branch
  acceptance criteria specified in the Agreement have not been met by paying a
  non-refundable termination payment of either $5 million (if terminated no later
  than the 35
  th
  business day following the date of the Agreement under
  certain circumstances) or $10 million (if terminated after such date).
  The foregoing description of the Agreement is qualified in
  its entirety to the full text of the Agreement, which is attached hereto at
  Exhibit 2.1.
  2
  Cautionary Statement Concerning Forward-Looking
  Statements
  Certain statements in this Form 8-K are "forward-looking statements"
  within the meaning of U.S. federal securities laws. Stifel intends that these
  statements be covered by the safe harbors created under these laws. These
  forward-looking statements are subject to risks, uncertainties, and other
  factors that could cause actual results to differ materially from future
  results expressed or implied by the forward-looking statements. Many of these
  factors and events are beyond Stifel's ability to control or predict. Given
  these uncertainties, readers are cautioned not to place undue reliance on the
  forward-looking statements, which only speak as of the date of this Form 8-K.
  Stifel does not undertake any obligation to release publicly any revisions to
  these forward-looking statements to reflect events or circumstances after the
  date of this Form 8-K or to reflect the occurrence of unanticipated events,
  except as may be required under applicable securities laws.
  Item
  7.01 Regulation FD Disclosure
  On March 23, 2009, Stifel issued a press release announcing that Stifel
  Nicolaus had entered into the Agreement.  A copy of this press release is
  attached hereto as Exhibit 99.1 and incorporated by reference herein.
  Stifel will
  hold a conference call on Monday, March 23, 2009, at 5:00 p.m. EST.  This call
  will be Web cast and slides can be accessed on the Investor Relations portion
  of the Stifel website at www.stifel.com, as well as on all sites within
  Thomson/CCBN's Investor Distribution Network. To participate on the call,
  please dial (888) 676-3684 and request the conference ID #91781869.  The
  conference call slide presentation is attached hereto as Exhibit 99.2.
  The information in this Item 7.01 and the exhibit attached hereto will
  not be deemed to be "filed" for the purposes of Section 18 of the Securities
  Exchange Act of 1934 (the "Exchange Act"), or otherwise subject to the
  liabilities of such section, nor will such information or exhibit be deemed
  incorporated by reference in any filing under the Securities Act of 1933 or the
  Exchange Act, except as may be expressly set forth by specific reference in
  such filing.
  Item
  9.01 Financial Statements and Exhibits.
  (c)
  Exhibits
  Exhibit
  2.1:
  Asset Purchase Agreement, dated
  as of March 23, 2009, by and between Stifel, Nicolaus & Company,
  Incorporated and UBS Financial Services Inc.*
  Exhibit
  99.1:
  Press Release issued on March
  23, 2009.
  Exhibit
  99.2:
  Investor Presentation released
  on March 23, 2009.
  *The appendices,
  exhibits and similar attachments to this agreement have been omitted pursuant
  to Item 601(b)(2) of Regulation S-K. The registrant will furnish supplementally
  a copy of any omitted appendix, exhibit or similar attachment to the SEC upon
  request.
  3
  SIGNATURE
  Pursuant to the
  requirements of the Securities Exchange Act of 1934, the registrant has duly
  caused this report to be signed on its behalf by the undersigned hereunto duly
  authorized.
  STIFEL FINANCIAL CORP.
  Date: 
    March
  23, 2009
  By:
  /s/  Ronald J. Kruszewski
  Name:  Ronald
    J. Kruszewski
  Title:     President
    and Chief Executive Officer
  4