Registration No. 333-_________

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                             ----------------------

                                    FORM S-8

                             REGISTRATION STATEMENT
                                      Under
                           The Securities Act of 1933

                                MarketLink, Inc.
             (Exact Name of Registrant as Specified in its Charter)

  Minnesota                                              41-1675041
(State or Other Juris-                                  (I.R.S. Employer
diction of Incorporation                               Identification Number)
 or Organization)

                          10340 Viking Drive, Suite 150
                          Eden Prairie, Minnesota 55344
              (Address of Principal Executive Office and Zip Code)


                     MarketLink, Inc. 1994 Stock Option Plan
                            (Full Title of the Plan)

                          Nicholas C. Bluhm, President
                                MarketLink, Inc.
                          10340 Viking Drive, Suite 150
                          Eden Prairie, Minnesota 55344
                                 (612) 996-9000
 (Name, Address and Telephone Number, Including Area Code, of Agent for Service)

                                   Copies to:
                                John A. Grimstad
                            Fredrikson & Byron, P.A.
                            1100 International Centre
                          Minneapolis, Minnesota 55402

<TABLE>
<CAPTION>

                         CALCULATION OF REGISTRATION FEE
================================================================================================================================
                                                                                     Proposed
                                                       Proposed Maximum               Maximum
  Title of Securities          Amount to be             Offering Price               Aggregate                Amount of
   to be Registered            Registered(1)             Per Share(2)            Offering Price(2)         Registration Fee
- --------------------------------------------------------------------------------------------------------------------------------
  <S>                        <C>                         <C>                      <C>                         <C>   
  Options to Purchase
  Common Stock under
     the 1994 Plan              Indefinite                  $ 0.00                    $ 0.00                    $ 0.00

     Common Stock
     issuable upon
  exercise of options
   granted under the
       1994 Plan              750,000 shares               $ 1.9375                 $ 1,453,125                $ 501.08
                                                                                                                -------

        TOTAL:                                                                                                 $ 501.08
================================================================================================================================
</TABLE>

(1)      In  addition,  pursuant to Rule 416 under the  Securities  Act of 1933,
         this  Registration  Statement  also covers an  indeterminate  amount of
         interests to be offered or sold  pursuant to the employee  benefit plan
         described  herein  and  any  additional  securities  which  may  become
         issuable pursuant to anti-dilution provisions of the plan.

(2)      Estimated pursuant to Rule 457(h) solely for the purpose of calculating
         the  registration  fee and based upon the  average of the bid and asked
         prices of the Registrant's Common Stock on July 9, 1996.

<PAGE>




                                     PART II
               INFORMATION REQUIRED IN THE REGISTRATION STATEMENT


Item 3.  Incorporation of Documents by Reference.

     The Registrant  hereby  incorporates  by reference  into this  Registration
Statement the documents listed in (a) through (c) below:

(a)  The  Registrant's  latest annual report filed  pursuant to Section 13(a) or
     15(d) of the  Securities  Exchange  Act of 1934,  or either  (I) the latest
     prospectus  filed  pursuant to Rule 424(b) under the Securities Act of 1933
     that contains  audited  financial  statements for the  Registrant's  latest
     fiscal  year  for  which  such  statements  have  been  filed  or (II)  the
     Registrant's  effective  registration  statement  on Form 10 or 10-SB filed
     under the  Securities  Exchange Act of 1934  containing  audited  financial
     statements for the Registrant's latest fiscal year;

(b)  All  other  reports  filed  pursuant  to  Section  13(a)  or  15(d)  of the
     Securities Exchange Act of 1934 since the end of the fiscal year covered by
     the Registrant document referred to in (a) above;

(c)  If the class of securities to be offered is registered  under Section 12 of
     the  Securities  Exchange  Act of 1934,  the  description  of such class of
     securities  contained  in a  registration  statement  filed under such Act,
     including  any  amendment or report filed for the purpose of updating  such
     description.

     All documents  subsequently  filed by the  Registrant  pursuant to Sections
13(a),  13(c), 14 and 15(d) of the Securities Exchange Act of 1934, prior to the
filing of a post-effective amendment which indicates that all securities offered
have been sold or which  deregisters all such securities then remaining  unsold,
shall be deemed to be incorporated by reference in this  Registration  Statement
and to be a part hereof from the date of filing of such documents.

Item 4.  Description of Securities.

         Not Applicable.

Item 5.  Interests of Named Experts and Counsel.

         Not applicable.

Item 6.  Indemnification of Directors and Officers.

     Under Minnesota  corporate law, a corporation  shall,  unless prohibited or
limited by its Articles of  Incorporation  or Bylaws,  indemnify its  directors,
officers, employees and

                                      - 1 -

<PAGE>



agents  against  judgments,   penalties,   fines,   settlements,   expenses  and
disbursements  incurred by such person who was, or is  threatened  to be, made a
party to a  proceeding  by  reason  of the  fact  that  the  person  is or was a
director,  officer,  employee or agent of the  corporation  if  generally,  with
respect to the acts or omissions of the person  complained of in the proceeding,
the person: (i) has not been indemnified by another organization with respect to
the same acts or omissions; (ii) acted in good faith, (iii) received no improper
personal benefit;  (iv) in the case of a criminal proceeding,  had no reasonable
cause to believe the conduct  was  unlawful;  and (v)  reasonably  believed  the
conduct  was  in  the  best  interests  of  the   corporation   or,  in  certain
circumstances,  reasonably believed that the conduct was not opposed to the best
interests of the  corporation.  Minnesota  corporate  law also  provides  that a
corporation  may purchase and  maintain  insurance on behalf of any  indemnified
party against any  liability  asserted  against such person,  whether or not the
corporation  would have been required to indemnify the person against  liability
under the provisions of Minnesota  corporate law. The  Registrant's  Articles of
Incorporation  and Bylaws do not limit the Registrant's  obligation to indemnify
such persons.

     The  Company's  Articles  of  Incorporation  limit  the  liability  of  its
directors to the full extent  permitted by the  Minnesota  Business  Corporation
Act.  Specifically,  directors of the Company will not be personally  liable for
monetary  damages for breach of fiduciary duty as directors except liability for
(i) any breach of the duty of loyalty to the Company or its  shareholders,  (ii)
acts or omissions not in good faith or that involve intentional  misconduct or a
knowing  violation of law, (iii) dividends or other  distributions  of corporate
assets  that  are  in   contravention   of  certain   statutory  or  contractual
restrictions,  (iv) violations of certain Minnesota  securities laws, or (v) any
transaction from which the director derives an improper personal benefit.

Item 7.  Exemption from Registration Claimed.

         Not applicable.

Item 8.  Exhibits.

5    Opinion and Consent of Fredrikson & Byron, P.A. relating to the legality of
     securities under the 1994 Stock Option Plan.

23.1 Consent of  Fredrikson & Byron,  P.A. -- included in their opinion filed as
     Exhibit 5.

23.2 Consent of Ernst & Young LLP.

23.3 Consent of Boulay, Heutmaker, Zibell & Co. P.L.L.P.

24   Power of Attorney from certain directors.

Item 9.  Undertakings.

         (a)      The undersigned Registrant hereby undertakes:


                                      - 2 -

<PAGE>



               (1) To file, during any period in which offers or sales are being
               made, a post-effective amendment to this Registration Statement:

                    (i) To include any prospectus  required by Section  10(a)(3)
                    of the Securities Act of 1933;

                    (ii) To  reflect  in the  prospectus  any  facts  or  events
                    arising  after  the  effective  date  of  the   Registration
                    Statement  (or  the  most  recent  post-effective  amendment
                    thereof) which, individually or in the aggregate, represents
                    a  fundamental  change in the  information  set forth in the
                    Registration Statement;

                    (iii)To include any material information with respect to the
                    plan  of  distribution  not  previously   disclosed  in  the
                    Registration  Statement  or  any  material  change  to  such
                    information in the Registration Statement;

                    Provided,  however, that paragraphs (a)(1)(i) and (a)(1)(ii)
                    do not apply if the information required to be included in a
                    post-effective amendment by those paragraphs is contained in
                    periodic reports filed by the Registrant pursuant to Section
                    13 or Section 15(d) of the  Securities  Exchange Act of 1934
                    that  are  incorporated  by  reference  in the  Registration
                    Statement.

               (2) That, for the purposes of determining any liability under the
               Securities Act of 1933, each such post-effective  amendment shall
               be  deemed to be a new  Registration  Statement  relating  to the
               securities  offered therein,  and the offering of such securities
               at that time shall be deemed to be the initial bona fide offering
               thereof.

               (3) To  remove  from  registration  by means of a  post-effective
               amendment any of the  securities  being  registered  which remain
               unsold at the termination of the offering.

          (b) The undersigned Registrant hereby undertakes that, for purposes of
          determining  any  liability  under the  Securities  Act of 1933,  each
          filing of the Registrant's  annual report pursuant to Section 13(a) or
          Section  15(d) of the  Securities  Exchange  Act of 1934  (and,  where
          applicable,  each filing of an employee  benefit  plan's annual report
          pursuant to Section 15(d) of the Securities Exchange Act of 1934) that
          is  incorporated by reference in the  Registration  Statement shall be
          deemed to be a new registration  statement  relating to the securities
          offered  therein,  and the  offering of such  securities  at that time
          shall be deemed to be the initial bona fide offering thereof.

          (c)  Insofar as  indemnification  for  liabilities  arising  under the
          Securities  Act of 1933 may be  permitted to  directors,  officers and
          controlling  persons  of the  Registrant  pursuant  to  the  foregoing
          provisions, or otherwise, the Registrant has

                                      - 3 -

<PAGE>



          been  advised  that in the  opinion  of the  Securities  and  Exchange
          Commission such  indemnification is against public policy as expressed
          in the Act and is, therefore, unenforceable. In the event that a claim
          for  indemnification  against such liabilities (other than the payment
          by the Registrant of expenses incurred or paid by a director,  officer
          or controlling  person of the Registrant in the successful  defense of
          any action, suit or proceeding) is asserted by such director,  officer
          or  controlling   person  in  connection  with  the  securities  being
          registered,  the Registrant will, unless in the opinion of its counsel
          the matter  has been  settled by  controlling  precedent,  submit to a
          court  of   appropriate   jurisdiction   the  question   whether  such
          indemnification by it is against public policy as expressed in the Act
          and will be governed by final adjudication of such issue.



                                   SIGNATURES

     The Registrant. Pursuant to the requirements of the Securities Act of 1933,
the Registrant certifies that it has reasonable grounds to believe that it meets
all of the  requirements  for  filing  on  Form  S-8 and has  duly  caused  this
Registration Statement to be signed on its behalf by the undersigned,  thereunto
duly authorized,  in the City of Eden Prairie and State of Minnesota, on the 3rd
day of June , 1996.


                               MARKETLINK, INC.
                               (the "Registrant")



                               By /s/ Nicholas C. Bluhm
                               Nicholas C. Bluhm, President


     Pursuant  to  the   requirements  of  the  Securities  Act  of  1933,  this
Registration  Statement  has been signed below by the  following  persons in the
capacities and on the dates indicated.

                               (Power of Attorney)

     Each of the undersigned constitutes and appoints Ronald E. Eibensteiner and
Nicholas C. Bluhm his true and lawful  attorney-in-fact  and agent,  each acting
alone, with full powers of substitution and  resubstitution,  for him and in his
name,  place  and  stead,  in any  and all  capacities,  to sign  the  Form  S-8
Registration Statement of MarketLink,  Inc. relating to the Company's 1994 Stock
Option Plan and any or all amendments or  post-effective  amendments to the Form
S-8 Registration Statement, and to file the same, with all exhibits thereto, and
other  documents  in  connection  therewith,  with the  Securities  and Exchange
Commission,  granting unto said attorneys-in-fact and agents, each acting alone,
full  power  and  authority  to do and  perform  each and  every  act and  thing
requisite and  necessary to be done in and about the  premises,  as fully to all
intents and  purposes  as the  undersigned  might or could do in person,  hereby
ratifying

                                      - 4 -

<PAGE>



and confirming all that said attorneys-in-fact and agents, each acting alone, or
their  substitute or substitutes,  may lawfully do or cause to be done by virtue
hereof.


  Signature               Title                               Date


/s/ Nicholas C. Bluhm      President, Chief Executive          June 3, 1996
- ----------------------     Officer and Chief Financial                         
Nicholas C. Bluhm          Officer (principal executive,
                           accounting and financial officer)



/s/ Ronald E. Eibensteiner Chairman and Director               June 3, 1996
- --------------------------                                           
Ronald E. Eibensteiner



/s/ Michael P. Corcoran    Director                            June 7, 1996
- -------------------------                                            
Michael P. Corcoran



/s/ Gregory H. Mohn        Director                            June 4, 1996
- --------------------------                                           
Gregory H. Mohn



/s/ Vin Weber              Director                            June 19, 1996
- --------------------------                                            
Vin Weber


                                      - 5 -

<PAGE>



                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549






                                MarketLink, Inc.



                         Form S-8 Registration Statement




                             E X H I B I T   I N D E X




Number            Exhibit Description

 5                Opinion and Consent of counsel re securities under the Plan
23.1              Consent of counsel (See Exhibit 5)
23.2              Consent of independent accountants
23.3              Consent of former independent accountants
24                Power of attorney (See Signature Page)
[{"type": "S-8", "sequence": "1", "description": "FORM S-8 FOR 1994 STOCK OPTION PLAN", "secsgml_size_bytes": 17392}]
{"company-data": {"conformed-name": "MARKETLINK INC", "cik": "0000891389", "assigned-sic": "4813", "irs-number": "411675041", "state-of-incorporation": "MN", "fiscal-year-end": "1231"}, "filing-values": {"form-type": "S-8", "act": "33", "file-number": "333-08007", "film-number": "96593897"}, "business-address": {"street1": "10340 VIKING DR", "street2": "STE 150", "city": "EDEN PRAIRIE", "state": "MN", "zip": "55344", "phone": "6129969000"}}
Registration No. 333-_________

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                             ----------------------

                                    FORM S-8

                             REGISTRATION STATEMENT
                                      Under
                           The Securities Act of 1933

                                MarketLink, Inc.
             (Exact Name of Registrant as Specified in its Charter)

  Minnesota                                              41-1675041
(State or Other Juris-                                  (I.R.S. Employer
diction of Incorporation                               Identification Number)
 or Organization)

                          10340 Viking Drive, Suite 150
                          Eden Prairie, Minnesota 55344
              (Address of Principal Executive Office and Zip Code)

                     MarketLink, Inc. 1994 Stock Option Plan
                            (Full Title of the Plan)

                          Nicholas C. Bluhm, President
                                MarketLink, Inc.
                          10340 Viking Drive, Suite 150
                          Eden Prairie, Minnesota 55344
                                 (612) 996-9000
 (Name, Address and Telephone Number, Including Area Code, of Agent for Service)

                                   Copies to:
                                John A. Grimstad
                            Fredrikson & Byron, P.A.
                            1100 International Centre
                          Minneapolis, Minnesota 55402
CALCULATION OF REGISTRATION FEE
================================================================================================================================
                                                                                     Proposed
                                                       Proposed Maximum               Maximum
  Title of Securities          Amount to be             Offering Price               Aggregate                Amount of
   to be Registered            Registered(1)             Per Share(2)            Offering Price(2)         Registration Fee
- --------------------------------------------------------------------------------------------------------------------------------
Options to Purchase
  Common Stock under
     the 1994 Plan              Indefinite                  $ 0.00                    $ 0.00                    $ 0.00

     Common Stock
     issuable upon
  exercise of options
   granted under the
       1994 Plan              750,000 shares               $ 1.9375                 $ 1,453,125                $ 501.08
                                                                                                                -------

        TOTAL:                                                                                                 $ 501.08
================================================================================================================================
(1)      In  addition,  pursuant to Rule 416 under the  Securities  Act of 1933,
         this  Registration  Statement  also covers an  indeterminate  amount of
         interests to be offered or sold  pursuant to the employee  benefit plan
         described  herein  and  any  additional  securities  which  may  become
         issuable pursuant to anti-dilution provisions of the plan.

(2)      Estimated pursuant to Rule 457(h) solely for the purpose of calculating
         the  registration  fee and based upon the  average of the bid and asked
         prices of the Registrant's Common Stock on July 9, 1996.
PART II
               INFORMATION REQUIRED IN THE REGISTRATION STATEMENT

Item 3.  Incorporation of Documents by Reference.

     The Registrant  hereby  incorporates  by reference  into this  Registration
Statement the documents listed in (a) through (c) below:

(a)  The  Registrant's  latest annual report filed  pursuant to Section 13(a) or
     15(d) of the  Securities  Exchange  Act of 1934,  or either  (I) the latest
     prospectus  filed  pursuant to Rule 424(b) under the Securities Act of 1933
     that contains  audited  financial  statements for the  Registrant's  latest
     fiscal  year  for  which  such  statements  have  been  filed  or (II)  the
     Registrant's  effective  registration  statement  on Form 10 or 10-SB filed
     under the  Securities  Exchange Act of 1934  containing  audited  financial
     statements for the Registrant's latest fiscal year;

(b)  All  other  reports  filed  pursuant  to  Section  13(a)  or  15(d)  of the
     Securities Exchange Act of 1934 since the end of the fiscal year covered by
     the Registrant document referred to in (a) above;

(c)  If the class of securities to be offered is registered  under Section 12 of
     the  Securities  Exchange  Act of 1934,  the  description  of such class of
     securities  contained  in a  registration  statement  filed under such Act,
     including  any  amendment or report filed for the purpose of updating  such
     description.

     All documents  subsequently  filed by the  Registrant  pursuant to Sections
13(a),  13(c), 14 and 15(d) of the Securities Exchange Act of 1934, prior to the
filing of a post-effective amendment which indicates that all securities offered
have been sold or which  deregisters all such securities then remaining  unsold,
shall be deemed to be incorporated by reference in this  Registration  Statement
and to be a part hereof from the date of filing of such documents.

Item 4.  Description of Securities.

         Not Applicable.

Item 5.  Interests of Named Experts and Counsel.

         Not applicable.

Item 6.  Indemnification of Directors and Officers.

     Under Minnesota  corporate law, a corporation  shall,  unless prohibited or
limited by its Articles of  Incorporation  or Bylaws,  indemnify its  directors,
officers, employees and

                                      - 1 -
agents  against  judgments,   penalties,   fines,   settlements,   expenses  and
disbursements  incurred by such person who was, or is  threatened  to be, made a
party to a  proceeding  by  reason  of the  fact  that  the  person  is or was a
director,  officer,  employee or agent of the  corporation  if  generally,  with
respect to the acts or omissions of the person  complained of in the proceeding,
the person: (i) has not been indemnified by another organization with respect to
the same acts or omissions; (ii) acted in good faith, (iii) received no improper
personal benefit;  (iv) in the case of a criminal proceeding,  had no reasonable
cause to believe the conduct  was  unlawful;  and (v)  reasonably  believed  the
conduct  was  in  the  best  interests  of  the   corporation   or,  in  certain
circumstances,  reasonably believed that the conduct was not opposed to the best
interests of the  corporation.  Minnesota  corporate  law also  provides  that a
corporation  may purchase and  maintain  insurance on behalf of any  indemnified
party against any  liability  asserted  against such person,  whether or not the
corporation  would have been required to indemnify the person against  liability
under the provisions of Minnesota  corporate law. The  Registrant's  Articles of
Incorporation  and Bylaws do not limit the Registrant's  obligation to indemnify
such persons.

     The  Company's  Articles  of  Incorporation  limit  the  liability  of  its
directors to the full extent  permitted by the  Minnesota  Business  Corporation
Act.  Specifically,  directors of the Company will not be personally  liable for
monetary  damages for breach of fiduciary duty as directors except liability for
(i) any breach of the duty of loyalty to the Company or its  shareholders,  (ii)
acts or omissions not in good faith or that involve intentional  misconduct or a
knowing  violation of law, (iii) dividends or other  distributions  of corporate
assets  that  are  in   contravention   of  certain   statutory  or  contractual
restrictions,  (iv) violations of certain Minnesota  securities laws, or (v) any
transaction from which the director derives an improper personal benefit.

Item 7.  Exemption from Registration Claimed.

         Not applicable.

Item 8.  Exhibits.

5    Opinion and Consent of Fredrikson & Byron, P.A. relating to the legality of
     securities under the 1994 Stock Option Plan.

23.1 Consent of  Fredrikson & Byron,  P.A. -- included in their opinion filed as
     Exhibit 5.

23.2 Consent of Ernst & Young LLP.

23.3 Consent of Boulay, Heutmaker, Zibell & Co. P.L.L.P.

24   Power of Attorney from certain directors.

Item 9.  Undertakings.

         (a)      The undersigned Registrant hereby undertakes:

                                      - 2 -
(1) To file, during any period in which offers or sales are being
               made, a post-effective amendment to this Registration Statement:

                    (i) To include any prospectus  required by Section  10(a)(3)
                    of the Securities Act of 1933;

                    (ii) To  reflect  in the  prospectus  any  facts  or  events
                    arising  after  the  effective  date  of  the   Registration
                    Statement  (or  the  most  recent  post-effective  amendment
                    thereof) which, individually or in the aggregate, represents
                    a  fundamental  change in the  information  set forth in the
                    Registration Statement;

                    (iii)To include any material information with respect to the
                    plan  of  distribution  not  previously   disclosed  in  the
                    Registration  Statement  or  any  material  change  to  such
                    information in the Registration Statement;

                    Provided,  however, that paragraphs (a)(1)(i) and (a)(1)(ii)
                    do not apply if the information required to be included in a
                    post-effective amendment by those paragraphs is contained in
                    periodic reports filed by the Registrant pursuant to Section
                    13 or Section 15(d) of the  Securities  Exchange Act of 1934
                    that  are  incorporated  by  reference  in the  Registration
                    Statement.

               (2) That, for the purposes of determining any liability under the
               Securities Act of 1933, each such post-effective  amendment shall
               be  deemed to be a new  Registration  Statement  relating  to the
               securities  offered therein,  and the offering of such securities
               at that time shall be deemed to be the initial bona fide offering
               thereof.

               (3) To  remove  from  registration  by means of a  post-effective
               amendment any of the  securities  being  registered  which remain
               unsold at the termination of the offering.

          (b) The undersigned Registrant hereby undertakes that, for purposes of
          determining  any  liability  under the  Securities  Act of 1933,  each
          filing of the Registrant's  annual report pursuant to Section 13(a) or
          Section  15(d) of the  Securities  Exchange  Act of 1934  (and,  where
          applicable,  each filing of an employee  benefit  plan's annual report
          pursuant to Section 15(d) of the Securities Exchange Act of 1934) that
          is  incorporated by reference in the  Registration  Statement shall be
          deemed to be a new registration  statement  relating to the securities
          offered  therein,  and the  offering of such  securities  at that time
          shall be deemed to be the initial bona fide offering thereof.

          (c)  Insofar as  indemnification  for  liabilities  arising  under the
          Securities  Act of 1933 may be  permitted to  directors,  officers and
          controlling  persons  of the  Registrant  pursuant  to  the  foregoing
          provisions, or otherwise, the Registrant has

                                      - 3 -
been  advised  that in the  opinion  of the  Securities  and  Exchange
          Commission such  indemnification is against public policy as expressed
          in the Act and is, therefore, unenforceable. In the event that a claim
          for  indemnification  against such liabilities (other than the payment
          by the Registrant of expenses incurred or paid by a director,  officer
          or controlling  person of the Registrant in the successful  defense of
          any action, suit or proceeding) is asserted by such director,  officer
          or  controlling   person  in  connection  with  the  securities  being
          registered,  the Registrant will, unless in the opinion of its counsel
          the matter  has been  settled by  controlling  precedent,  submit to a
          court  of   appropriate   jurisdiction   the  question   whether  such
          indemnification by it is against public policy as expressed in the Act
          and will be governed by final adjudication of such issue.

                                   SIGNATURES

     The Registrant. Pursuant to the requirements of the Securities Act of 1933,
the Registrant certifies that it has reasonable grounds to believe that it meets
all of the  requirements  for  filing  on  Form  S-8 and has  duly  caused  this
Registration Statement to be signed on its behalf by the undersigned,  thereunto
duly authorized,  in the City of Eden Prairie and State of Minnesota, on the 3rd
day of June , 1996.

                               MARKETLINK, INC.
                               (the "Registrant")

                               By /s/ Nicholas C. Bluhm
                               Nicholas C. Bluhm, President

     Pursuant  to  the   requirements  of  the  Securities  Act  of  1933,  this
Registration  Statement  has been signed below by the  following  persons in the
capacities and on the dates indicated.

                               (Power of Attorney)

     Each of the undersigned constitutes and appoints Ronald E. Eibensteiner and
Nicholas C. Bluhm his true and lawful  attorney-in-fact  and agent,  each acting
alone, with full powers of substitution and  resubstitution,  for him and in his
name,  place  and  stead,  in any  and all  capacities,  to sign  the  Form  S-8
Registration Statement of MarketLink,  Inc. relating to the Company's 1994 Stock
Option Plan and any or all amendments or  post-effective  amendments to the Form
S-8 Registration Statement, and to file the same, with all exhibits thereto, and
other  documents  in  connection  therewith,  with the  Securities  and Exchange
Commission,  granting unto said attorneys-in-fact and agents, each acting alone,
full  power  and  authority  to do and  perform  each and  every  act and  thing
requisite and  necessary to be done in and about the  premises,  as fully to all
intents and  purposes  as the  undersigned  might or could do in person,  hereby
ratifying

                                      - 4 -
and confirming all that said attorneys-in-fact and agents, each acting alone, or
their  substitute or substitutes,  may lawfully do or cause to be done by virtue
hereof.

  Signature               Title                               Date

/s/ Nicholas C. Bluhm      President, Chief Executive          June 3, 1996
- ----------------------     Officer and Chief Financial                         
Nicholas C. Bluhm          Officer (principal executive,
                           accounting and financial officer)

/s/ Ronald E. Eibensteiner Chairman and Director               June 3, 1996
- --------------------------                                           
Ronald E. Eibensteiner

/s/ Michael P. Corcoran    Director                            June 7, 1996
- -------------------------                                            
Michael P. Corcoran

/s/ Gregory H. Mohn        Director                            June 4, 1996
- --------------------------                                           
Gregory H. Mohn

/s/ Vin Weber              Director                            June 19, 1996
- --------------------------                                            
Vin Weber

                                      - 5 -
SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                MarketLink, Inc.

                         Form S-8 Registration Statement

                             E X H I B I T   I N D E X

Number            Exhibit Description

 5                Opinion and Consent of counsel re securities under the Plan
23.1              Consent of counsel (See Exhibit 5)
23.2              Consent of independent accountants
23.3              Consent of former independent accountants
24                Power of attorney (See Signature Page)