<html>

<head>
<title>Form S-8, Rawlings and Clark Equity Incentive Plans</title>
</head>

<body>

<p>&nbsp;</p>

<p><b><font SIZE="2">&nbsp;</p>

<p ALIGN="CENTER">As filed with the Securities and Exchange Commission on June 24, 2004
Registration No. 333-</p>

<p ALIGN="CENTER"></font><font SIZE="4">&nbsp;</p>

<p ALIGN="CENTER">&nbsp;</p>

<blockquote>
  <blockquote>
    <blockquote>
      <p ALIGN="CENTER">SECURITIES AND EXCHANGE COMMISSION</p>
      </font></b><font SIZE="3"><p ALIGN="CENTER">Washington, D.C. 20549</p>
      <u><p ALIGN="CENTER">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
      </u></font></p>
    </blockquote>
  </blockquote>
</blockquote>

<p><font SIZE="4"><b>&nbsp;</p>

<p ALIGN="CENTER">FORM S-8</b></font><font SIZE="3"></p>

<p ALIGN="CENTER">REGISTRATION STATEMENT</p>

<p ALIGN="CENTER">UNDER</p>

<p ALIGN="CENTER">THE SECURITIES ACT OF 1933</font><font SIZE="1"><u></p>

<p ALIGN="CENTER">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</p>

<blockquote>
  <blockquote>
    <blockquote>
      </u></font><font SIZE="4"><b><p ALIGN="CENTER">Wild Oats Markets, Inc.</p>
      </b></font><font SIZE="1"><p ALIGN="CENTER">(Exact name of registrant as specified in its
      charter)</font></p>
    </blockquote>
  </blockquote>
</blockquote>
<div align="center"><center>

<table CELLSPACING="0" BORDER="0" CELLPADDING="7" WIDTH="762">
  <tr>
    <td WIDTH="351" VALIGN="TOP"><font SIZE="3"><b><p ALIGN="CENTER">Delaware</b></font></td>
    <td WIDTH="11" VALIGN="TOP"></td>
    <td WIDTH="358" VALIGN="TOP"><font SIZE="3"><b><p ALIGN="CENTER">84-1100630</b></font></td>
  </tr>
  <tr>
    <td WIDTH="351" VALIGN="TOP"><font SIZE="1"><p ALIGN="CENTER">(State of Incorporation)</font></td>
    <td WIDTH="11" VALIGN="TOP"></td>
    <td WIDTH="358" VALIGN="TOP"><font SIZE="1"><p ALIGN="CENTER">(I.R.S. Employer
    Identification No.)</font></td>
  </tr>
</table>
</center></div>

<p><font SIZE="3">&nbsp;</p>

<p ALIGN="JUSTIFY"></font><font SIZE="1"><u>&nbsp;</p>

<p ALIGN="CENTER">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</u><b></p>

<p ALIGN="CENTER">3375 Mitchell Lane</p>

<p ALIGN="CENTER">Boulder, Colorado 80301-2244</b><u></p>

<p ALIGN="CENTER">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</u></font><font
SIZE="3"></p>

<p ALIGN="CENTER">(</font><font SIZE="1">Address of principal executive offices)<u></p>

<p ALIGN="CENTER">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</u><b></p>

<p ALIGN="CENTER">&nbsp;</p>

<p ALIGN="CENTER">Gary Rawlings Equity Incentive Plan</p>

<p ALIGN="CENTER">and</p>

<p ALIGN="CENTER">David B. Clark Equity Incentive Plan</p>

<p ALIGN="CENTER"></b><u>&nbsp;</p>

<p ALIGN="CENTER">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</u></font><font
SIZE="3"></p>

<p ALIGN="CENTER">(</font><font SIZE="1">Full titles of the plans)<b></p>

<p ALIGN="CENTER">Freya R. Brier</p>

<p ALIGN="CENTER">Vice President of Legal, General Counsel</p>

<p ALIGN="CENTER">Wild Oats Markets, Inc.</p>

<p ALIGN="CENTER">3375 Mitchell Lane</p>

<p ALIGN="CENTER">Boulder, Colorado 80301-2244</p>

<p ALIGN="CENTER">(303) 440-5220</b><u></p>

<p ALIGN="CENTER">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</u></font><font
SIZE="3"></p>

<p ALIGN="CENTER">(</font><font SIZE="1">Name, address, including zip code, and telephone
number, including area code, of agent for service)<u></p>

<p ALIGN="CENTER">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</u></p>

<p ALIGN="CENTER">Copies to:</p>

<p><b>&nbsp;</p>

<p ALIGN="CENTER">Francis R. Wheeler, Esq.</p>

<p ALIGN="CENTER">Cooley Godward llp</p>

<p ALIGN="CENTER">380 Interlocken Crescent</p>

<p ALIGN="CENTER">Suite 900</p>

<p ALIGN="CENTER">Broomfield, Colorado 80021-8023</p>

<p ALIGN="CENTER">(720) 566-4231</b><u></p>

<p ALIGN="CENTER">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</u><b></p>

<hr>

<p ALIGN="CENTER">CALCULATION OF REGISTRATION FEE</b></font></p>
<font SIZE="2"><b>

<p ALIGN="CENTER"></b></font>&nbsp;</p>
<div align="center"><center>

<table BORDER="0" CELLSPACING="1" CELLPADDING="7" WIDTH="638">
  <tr>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="CENTER"><br>
    <br>
    Title of Securities to be Registered</b></font></td>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="CENTER"><br>
    <br>
    Amount to be Registered</b></font></td>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="CENTER"><br>
    Proposed Maximum Offering Price Per Share (1)</b></font></td>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="CENTER">Proposed<br>
    Maximum Aggregate Offering Price (1)</b></font></td>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="CENTER"><br>
    <br>
    Amount of Registration Fee</b></font></td>
  </tr>
  <tr>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><p ALIGN="CENTER">Common Stock, par value
    $.001 per share</font></td>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><p ALIGN="CENTER"><br>
    140,000 shares</font></td>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><p ALIGN="CENTER"><br>
    $11.06</font></td>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><p ALIGN="CENTER"><br>
    $1,548,400</font></td>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><p ALIGN="CENTER"><br>
    $196.18</font></td>
  </tr>
</table>
</center></div><font SIZE="2">

<p ALIGN="JUSTIFY">(1) Estimated solely for the purpose of calculating the amount of the
registration fee pursuant to Rule 457(h)(1) under the Securities Act of 1933, as amended
(the &quot;Securities Act&quot;). The price per share and aggregate offering price are
based upon the weighted average exercise price of options outstanding. The following chart
illustrates our calculation of the registration fee:</font></p>
<div align="center"><center>

<table BORDER="0" CELLSPACING="1" CELLPADDING="7" WIDTH="638">
  <tr>
    <td WIDTH="30%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="CENTER">Type of Shares</b></font></td>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="CENTER">Number of Shares</b></font></td>
    <td WIDTH="25%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="CENTER">Offering Price Per Share</b></font></td>
    <td WIDTH="25%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="CENTER">Aggregate Offering Price</b></font></td>
  </tr>
  <tr>
    <td WIDTH="30%" VALIGN="TOP"><font SIZE="2">Shares issuable pursuant to options
    outstanding under the David B. Clark Equity Incentive Plan</font></td>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><p ALIGN="CENTER">100,000</font></td>
    <td WIDTH="25%" VALIGN="TOP"><font SIZE="2"><p ALIGN="CENTER">$11.05</font></td>
    <td WIDTH="25%" VALIGN="TOP"><font SIZE="2"><p ALIGN="CENTER">&nbsp;</p>
    <p ALIGN="CENTER">$1,105,000</font></td>
  </tr>
  <tr>
    <td WIDTH="30%" VALIGN="TOP"><font SIZE="2">Shares issuable pursuant to options
    outstanding under the Gary Rawlings Equity Incentive Plan</font></td>
    <td WIDTH="20%" VALIGN="TOP"><font SIZE="2"><strike><p ALIGN="CENTER"><br>
    4</strike>0,000</font></td>
    <td WIDTH="25%" VALIGN="TOP"><font SIZE="2"><strike><p ALIGN="CENTER"><br>
    </strike>$11.09</font></td>
    <td WIDTH="25%" VALIGN="TOP"><font SIZE="2"><p ALIGN="CENTER"><br>
    $ 443,600</font></td>
  </tr>
</table>
</center></div><font SIZE="2">

<p ALIGN="JUSTIFY"></font>&nbsp;</p>

<p><font SIZE="2">&nbsp;</p>

<p ALIGN="JUSTIFY">Approximate date of commencement of proposed sale to the public: As
soon as practicable after this Registration Statement becomes effective.</p>

<p ALIGN="JUSTIFY"></font><font SIZE="3">&nbsp;</p>

<hr>

<p ALIGN="CENTER">&nbsp;</p>

<p><b>&nbsp;</p>

<p ALIGN="CENTER">INTRODUCTION</b></font><font SIZE="2"></p>

<p ALIGN="JUSTIFY">This Registration Statement on Form S-8 is filed by Wild Oats Markets,
Inc., a Delaware corporation, and relates to 100,000 shares of the Company&#146;s Common
Stock issuable pursuant to the Company&#146;s David B. Clark Equity Incentive Plan and
40,000 shares of the Company&#146;s Common Stock issuable pursuant to the Company&#146;s
Gary Rawlings Equity Incentive Plan.</p>

<p ALIGN="JUSTIFY">&nbsp;</p>

<p ALIGN="JUSTIFY">&nbsp;</p>

<p><b>&nbsp;</p>

<p ALIGN="CENTER">PART II</p>

<p ALIGN="CENTER">INFORMATION REQUIRED IN THE REGISTRATION STATEMENT</p>

<p ALIGN="CENTER">&nbsp;</p>

<p>Item 3. </font><font FACE="Times New Roman Bold" SIZE="2">Incorporation of Certain
Documents by Reference</font></b><font SIZE="2"></p>

<p ALIGN="JUSTIFY">The following documents filed with the Commission are incorporated by
reference into this Registration Statement: </p>

<ol TYPE="a">
  <ol TYPE="a">
    <li>Our Annual Report on Form 10-K for the fiscal year ended December 27, 2003;</li>
    <li>Our Amendment No. 1 on Form 10-K/A to our Annual Report on Form 10-K for the fiscal year
      ended December 27, 2003;</li>
    <li>Our Quarterly Report on Form 10-Q for the quarter ended March 27, 2004.</li>
    <li>The description of our Common Stock contained in our registration statement on Form 8-A
      filed on October 17, 1996; </li>
    <li>The description of rights to purchase our Series A Junior Participating Preferred Stock
      contained in our registration statement on Form 8-A dated May 21, 1998; and</li>
    <li>All reports and other documents filed by Wild Oats with the Commission pursuant to
      Sections&nbsp;13(a), 13(c), 14 and 15(d) of the Securities Exchange Act of 1934, as
      amended, after the date of this Registration Statement.</li>
  </ol>
</ol>

<p ALIGN="JUSTIFY">Any statement contained in a document incorporated, or deemed to be
incorporated, by reference herein or contained in this Registration Statement shall be
deemed to be modified or superseded for purposes of this Registration Statement to the
extent that a statement contained herein or in any other subsequently filed document which
also is, or is deemed to be, incorporated by reference herein modifies or supersedes such
statement. Any such statement so modified or superseded shall not be deemed, except as so
modified or superseded, to constitute a part of this Registration Statement.</p>

<p><b>&nbsp;</p>

<p ALIGN="JUSTIFY">Item 4. Description of Securities</b></p>

<p ALIGN="JUSTIFY">Not Applicable.</p>

<p><b>&nbsp;</p>

<p ALIGN="JUSTIFY">Item 5. Interests of Named Experts and Counsel</b></p>

<p ALIGN="JUSTIFY">Not Applicable.</p>

<p><b>&nbsp;</p>

<p ALIGN="JUSTIFY">Item 6. Indemnification of Directors and Officers</b></p>

<p ALIGN="JUSTIFY">Under Section 145 of the Delaware General Corporation Law, Wild Oats
has broad powers to indemnify its directors and officers against liabilities they may
incur in such capacities, including liabilities under the Securities Act. The Company's
Amended and Restated Bylaws also provide that the Company will indemnify its directors and
officers and may indemnify its employees and other agents to the fullest extent permitted
by Delaware law, provided that such person acted in good faith and in a manner such person
reasonably believed to be in or not opposed to the best interests of the Company and, with
respect to any criminal proceeding, had no reasonable cause to believe his or her conduct
was unlawful. The Company's Amended and Restated Certificate of Incorporation, as amended,
provides for the elimination of liability for monetary damages for breach of the
directors' fiduciary duty of care to the Company and its stockholders. These provisions do
not eliminate the directors' duty of care and, in appropriate circumstances, equitable
remedies such as injunctive or other forms of nonmonetary relief will remain available
under Delaware law. In addition, each director will continue to be subject to liability
for breach of the director's duty of loyalty to the Company, for acts or omissions not in
good faith or involving intentional misconduct, for knowing violations of law, for any
transaction from which the director derived an improper personal benefit, and for payment
of dividends or approval of stock repurchases or redemptions that are unlawful under
Delaware law. The provisions do not affect a director's responsibilities under any other
laws, such as the federal securities laws or state or federal environmental laws. </p>

<p ALIGN="JUSTIFY">&nbsp;</p>

<p ALIGN="JUSTIFY">The Company has entered into agreements with its directors and certain
executive officers that require the Company to indemnify such persons against expenses,
judgments, fines, settlements and other amounts actually and reasonably incurred
(including expenses of a derivative action) in connection with any proceeding, whether
actual or threatened, to which any such person may be made a party by reason of the fact
that such person is or was a director or officer of the Company, provided that such
person's conduct was not knowingly fraudulent or deliberately dishonest and did not
constitute willful misconduct. The indemnification agreements also set forth certain
procedures that will apply in the event of a claim for indemnification thereunder. </p>

<p ALIGN="JUSTIFY">&nbsp;</p>

<p ALIGN="JUSTIFY">The above discussion of the Company's Amended and Restated Certificate
of Incorporation, as amended, Amended and Restated Bylaws and the Delaware General
Corporation Law is only a summary and is qualified in its entirety by the full text of
each of the foregoing. </p>

<p ALIGN="JUSTIFY">&nbsp;</p>

<p><b>&nbsp;</p>

<p ALIGN="JUSTIFY">Item 7. Exemption from Registration Claimed</b></p>

<p ALIGN="JUSTIFY">Not Applicable.</p>

<p><b>&nbsp;</p>

<p ALIGN="JUSTIFY">Item 8. Exhibits</b></font></p>

<table CELLSPACING="0" BORDER="0" CELLPADDING="7" WIDTH="637">
  <tr>
    <td WIDTH="11%" VALIGN="BOTTOM"><font SIZE="2"><b><p ALIGN="JUSTIFY">Exhibit</p>
    <p ALIGN="JUSTIFY">Number</b></font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="JUSTIFY">Description</b></font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.1</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Amended and Restated
    Certificate of Incorporation of Wild Oats (1) </font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.2</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Certificate of Correction
    to Amended and Restated Certificate of Incorporation of Wild Oats (1)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.3</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Certificate of Amendment to
    Amended and Restated Certificate of Incorporation of Wild Oats (2)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.4</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Certificate of Designations
    of Series A Junior Participating Preferred Stock of Wild Oats (3)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.5</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Amended Certificate of
    Designations of Series A Junior Participating Preferred Stock of Wild Oats (4)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.6</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Amended and Restated
    By-Laws of Wild Oats (1)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.7</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Rights Agreement dated May
    22, 1998 between Wild Oats and Norwest Bank Minnesota (3)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.8</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Amendment No. 1 to Rights
    Agreement dated February 26, 2002 between Wild Oats and Wells Fargo Bank, N.A.(5)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.9</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Specimen stock certificate
    (6)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">5.1</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Opinion of Cooley Godward
    LLP</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">23.1</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Consent of
    PricewaterhouseCoopers LLP</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">23.2</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Consent of Cooley Godward
    LLP (included in Exhibit&nbsp;5.1)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">24.1</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Power of Attorney </p>
    <p ALIGN="JUSTIFY">________________</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2">(1)&nbsp; Incorporated by reference to Wild
    Oats&#146; Annual Report on Form 10-K for the year ended December 28, 1996 (File No.
    0-21577).<p>(2)&nbsp; Incorporated by reference to Wild Oats&#146; Amendment No. 2 to the
    Registration Statement on Form S-3, filed with the Commission on November 10, 1999 (File
    No. 333-88011).</p>
    <p>(3)&nbsp; Incorporated by reference to Wild Oats&#146; Form 8-K filed with the
    Commission on May 21, 1998 (File No. 0-21577).</p>
    <p>(4)&nbsp; Incorporated by reference to Wild Oats&#146; Form 8-K filed with the
    Commission on May 25, 2004 (File No. 0-21577).</p>
    <p>(5)&nbsp; Incorporated by reference to Wild Oats&#146; Annual Report on Form 10-K for
    the fiscal year ended December 29, 2001 (File No. 0-21577).</p>
    <p>(6)&nbsp; Incorporated by reference to Wild Oats&#146; Registration Statement on Form
    S-1 filed on August 30, 1996 (File No. 333-11261).</font></td>
  </tr>
</table>

<p><font SIZE="2"><b>&nbsp;</p>

<p ALIGN="JUSTIFY">Item 9. Undertakings</p>

<p></b>1.&nbsp; The undersigned registrant hereby undertakes:<b></p>

<blockquote>
  <p></b>(a)&nbsp; To file, during any period in which offers or sales are being made, a
  post-effective amendment to this registration statement:</p>
</blockquote>

<blockquote>
  <blockquote>
    <p>(i)&nbsp; To include any prospectus required by section 10(a)(3) of the Securities Act;</p>
  </blockquote>
</blockquote>

<blockquote>
  <blockquote>
    <p>(ii)&nbsp; To reflect in the prospectus any facts or events arising after the effective
    date of the registration statement (or the most recent post-effective amendment thereof)
    which, individually or in the aggregate, represent a fundamental change in the information
    set forth in the registration statement. Notwithstanding the foregoing, any increase or
    decrease in volume of securities offered (if the total dollar value of securities offered
    would not exceed that which was registered) and any deviation from the low or high end of
    the estimated maximum offering range may be reflected in the form of prospectus filed with
    the Commission pursuant to Rule 424(b) under the Securities Act if, in the aggregate, the
    changes in volume and price represent no more than a 20% change in the maximum aggregate
    offering price set forth in the &quot;Calculation of Registration Fee&quot; table in the
    effective registration statement.</p>
  </blockquote>
</blockquote>

<blockquote>
  <blockquote>
    <p>(iii)&nbsp; To include any material information with respect to the plan of
    distribution not previously disclosed in the registration statement or any material change
    to such information in the registration statement;</p>
  </blockquote>
</blockquote>

<blockquote>
  <p>(b)&nbsp; That, for the purpose of determining any liability under the Securities Act,
  each such post-effective amendment shall be deemed to be a new registration statement
  relating to the securities offered herein, and the offering of such securities at that
  time shall be deemed to be the initial bona fide offering thereof.</p>
</blockquote>

<blockquote>
  <p>(c)&nbsp; To remove from registration by means of a post-effective amendment any of the
  securities being registered which remain unsold at the termination of the offering.</p>
</blockquote>

<p>2.&nbsp; The undersigned registrant hereby undertakes that, for purposes of determining
any liability under the Securities Act, each filing of the registrant&#146;s annual report
pursuant to Section 13(a) or Section 15(d) of the Exchange Act (and, where applicable,
each filing of an employee benefit plan&#146;s annual report pursuant to Section 15(d) of
the Exchange Act) that is incorporated by reference in the Registration Statement shall be
deemed to be a new registration statement relating to the securities offered herein, and
the offering of such securities at that time shall be deemed to be the initial bona fide
offering thereof.</p>

<p>3.&nbsp; Insofar as indemnification for liabilities arising under the Securities Act
may be permitted to directors, officers and controlling persons of the registrant pursuant
to the foregoing provisions, or otherwise, the registrant has been advised that in the
opinion of the Securities and Exchange Commission such indemnification is against public
policy as expressed in the Securities Act and is, therefore, unenforceable. In the event
that a claim for indemnification against such liabilities (other than the payment by the
Registrant of expenses incurred or paid by a director, officer or controlling person of
the Registrant in the successful defense of any action, suit or proceeding) is asserted by
such director, officer or controlling person in connection with the securities being
registered, the Registrant will, unless in the opinion of its counsel the matter has been
settled by controlling precedent, submit to a court of appropriate jurisdiction the
question whether such indemnification by it is against public policy as expressed in the
Securities Act and will be governed by the final adjudication of such issue.</p>

<p><b>&nbsp;</p>

<hr>

<p ALIGN="CENTER">&nbsp;</p>

<p ALIGN="CENTER">SIGNATURES</b></p>

<p ALIGN="JUSTIFY">Pursuant to the requirements of the Securities Act of 1933, as amended,
the Registrant certifies that it has reasonable grounds to believe that it meets all of
the requirements for filing on Form&nbsp;S-8 and has duly caused this Registration
Statement to be signed on its behalf by the undersigned, thereunto duly authorized, in the
City of Denver, State of Colorado on June&nbsp;24, 2004.</p>

<blockquote>
  <blockquote>
    <blockquote>
      <blockquote>
        <blockquote>
          <blockquote>
            <blockquote>
              <blockquote>
                <blockquote>
                  <blockquote>
                    <blockquote>
                      <blockquote>
                        <blockquote>
                        <blockquote>
                        <b><p ALIGN="JUSTIFY">Wild Oats Markets, Inc.</p>
                        </b><p ALIGN="JUSTIFY">By:<u> /s/ Edward F. Dunlap </p>
                        <p ALIGN="JUSTIFY">Edward F. Dunlap, Chief Financial Officer</p>
                        <p ALIGN="JUSTIFY">(Principal Financial and Accounting Officer)</p>
                        <blockquote>
                        <blockquote>
                        </u><p ALIGN="JUSTIFY">&nbsp;</p>
                        </blockquote>
                        </blockquote>
                        </blockquote>
                        </blockquote>
                      </blockquote>
                    </blockquote>
                  </blockquote>
                </blockquote>
              </blockquote>
            </blockquote>
          </blockquote>
        </blockquote>
      </blockquote>
    </blockquote>
  </blockquote>
</blockquote>

<p ALIGN="JUSTIFY">Pursuant to the requirements of the Securities Act of 1933, this
registration statement has been signed below by the following persons on behalf of the
registrant and in the capacities and on the dates indicated. </p>

<p ALIGN="JUSTIFY"></font>&nbsp;</p>

<table CELLSPACING="0" BORDER="0" CELLPADDING="24" WIDTH="696">
  <tr>
    <td WIDTH="41%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="CENTER">Signature</b></font></td>
    <td WIDTH="34%" VALIGN="TOP"><blockquote>
      <font SIZE="2"><b><p ALIGN="CENTER">Title</b></font></p>
    </blockquote>
    </td>
    <td WIDTH="24%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="CENTER">Date</b></font></td>
  </tr>
  <tr>
    <td WIDTH="41%" VALIGN="TOP"><font SIZE="2"><u>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;*
    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
    </u><p ALIGN="CENTER">Perry D. Odak</font></td>
    <td WIDTH="34%" VALIGN="TOP"><blockquote>
      <font SIZE="2"><p>Chief Executive Officer, President and Director (Principal Executive
      Officer)</font></p>
    </blockquote>
    </td>
    <td WIDTH="24%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">June 24, 2004</font></td>
  </tr>
  <tr>
    <td WIDTH="41%" VALIGN="TOP"><font SIZE="2"><u>/s/ Edward F. Dunlap
    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
    </u><p ALIGN="CENTER">Edward F. Dunlap</font></td>
    <td WIDTH="34%" VALIGN="TOP"><blockquote>
      <font SIZE="2"><p>Chief Financial Officer (Principal Financial Officer)</font></p>
    </blockquote>
    </td>
    <td WIDTH="24%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">June 24, 2004</font></td>
  </tr>
  <tr>
    <td WIDTH="41%" VALIGN="TOP"><font SIZE="2"><u>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;*
    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
    </u><p ALIGN="CENTER">Dawn Vanhaverbeke</font></td>
    <td WIDTH="34%" VALIGN="TOP"><blockquote>
      <font SIZE="2"><p>Controller (Principal Accounting Officer)</font></p>
    </blockquote>
    </td>
    <td WIDTH="24%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">June 24, 2004</font></td>
  </tr>
  <tr>
    <td WIDTH="41%" VALIGN="TOP"><font SIZE="2"><u>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;*
    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
    </u><p ALIGN="CENTER">Stacey Bell</font></td>
    <td WIDTH="34%" VALIGN="TOP"><blockquote>
      <font SIZE="2"><p>Director</p>
      <p>&nbsp;</p>
      <p></font>&nbsp;</p>
    </blockquote>
    </td>
    <td WIDTH="24%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">June 24, 2004</font></td>
  </tr>
  <tr>
    <td WIDTH="41%" VALIGN="TOP"><font SIZE="2"><u>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;*
    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
    </u><p ALIGN="CENTER">David M. Chamberlain</font></td>
    <td WIDTH="34%" VALIGN="TOP"><blockquote>
      <font SIZE="2"><p>Director</p>
      <b><p>&nbsp;</p>
      <p></b></font>&nbsp;</p>
    </blockquote>
    </td>
    <td WIDTH="24%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">June 24, 2004</font></td>
  </tr>
  <tr>
    <td WIDTH="41%" VALIGN="TOP"><font SIZE="2"><u>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;*
    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
    </u><p ALIGN="CENTER">Brian K. Devine</font></td>
    <td WIDTH="34%" VALIGN="TOP"><blockquote>
      <font SIZE="2"><p>Director</p>
      <p>&nbsp;</p>
      <p></font>&nbsp;</p>
    </blockquote>
    </td>
    <td WIDTH="24%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">June 24, 2004</font></td>
  </tr>
  <tr>
    <td WIDTH="41%" VALIGN="TOP"><font SIZE="2"><u><p ALIGN="JUSTIFY">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;*
    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
    </p>
    </u><p ALIGN="CENTER">David Gallitano</font></td>
    <td WIDTH="34%" VALIGN="TOP"><blockquote>
      <font SIZE="2"><p>Director</p>
      <p>&nbsp;</p>
      <p></font>&nbsp;</p>
    </blockquote>
    </td>
    <td WIDTH="24%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">June 24, 2004</font></td>
  </tr>
  <tr>
    <td WIDTH="41%" VALIGN="TOP"><font SIZE="2"><u><p ALIGN="JUSTIFY">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;*
    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
    </p>
    </u><p ALIGN="CENTER">Mark A. Retzloff</font></td>
    <td WIDTH="34%" VALIGN="TOP"><blockquote>
      <font SIZE="2"><p>Director</p>
      <p>&nbsp;</p>
      <p></font>&nbsp;</p>
    </blockquote>
    </td>
    <td WIDTH="24%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">June 24, 2004</font></td>
  </tr>
  <tr>
    <td WIDTH="41%" VALIGN="TOP"><font SIZE="2"><u>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;*
    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
    </u><p ALIGN="CENTER">John A. Shields</font></td>
    <td WIDTH="34%" VALIGN="TOP"><blockquote>
      <font SIZE="2"><p>Director </p>
      <p>&nbsp;</p>
      <b><p></b></font>&nbsp;</p>
    </blockquote>
    </td>
    <td WIDTH="24%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">June 24, 2004</font></td>
  </tr>
  <tr>
    <td WIDTH="41%" VALIGN="TOP"><font SIZE="2"><u><p ALIGN="CENTER">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;*
    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
    </p>
    </u><p ALIGN="CENTER">Ann Marie Austin-Stephens</font></td>
    <td WIDTH="34%" VALIGN="TOP"><blockquote>
      <font SIZE="2"><p>Director</p>
      <p>&nbsp;</p>
      <p></font>&nbsp;</p>
    </blockquote>
    </td>
    <td WIDTH="24%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">June 24, 2004</font></td>
  </tr>
  <tr>
    <td WIDTH="41%" VALIGN="TOP"><p ALIGN="JUSTIFY">*<font SIZE="2">By:<u> /s/ Freya R. Brier
    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
    </p>
    </u><p ALIGN="JUSTIFY">Freya R. Brier, as Attorney in Fact</p>
    <u><p ALIGN="JUSTIFY"></u></font>&nbsp;</td>
    <td WIDTH="34%" VALIGN="TOP"><blockquote>
      <font SIZE="2"><p>Attorney in Fact</font></p>
    </blockquote>
    </td>
    <td WIDTH="24%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">June 24, 2004</font></td>
  </tr>
</table>

<p><font SIZE="2">&nbsp;</p>

<p ALIGN="JUSTIFY">&nbsp;</p>

<p><b>&nbsp;</p>

<p ALIGN="CENTER">EXHIBIT INDEX</b></font></p>

<table CELLSPACING="0" BORDER="0" CELLPADDING="7" WIDTH="637">
  <tr>
    <td WIDTH="11%" VALIGN="BOTTOM"><font SIZE="2"><b><p ALIGN="JUSTIFY">Exhibit</p>
    <p ALIGN="JUSTIFY">Number</b></font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><b><p ALIGN="JUSTIFY">Description</b></font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.1</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Amended and Restated
    Certificate of Incorporation of Wild Oats (1) </font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.2</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Certificate of Correction
    to Amended and Restated Certificate of Incorporation of Wild Oats (1)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.3</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Certificate of Amendment to
    Amended and Restated Certificate of Incorporation of Wild Oats (2)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.4</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Certificate of Designations
    of Series A Junior Participating Preferred Stock of Wild Oats (3)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.5</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Amended Certificate of
    Designations of Series A Junior Participating Preferred Stock of Wild Oats (4)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.4</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Amended and Restated
    By-Laws of Wild Oats (1)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.5</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Rights Agreement dated May
    22, 1998 between Wild Oats and Norwest Bank Minnesota (3)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.6</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Amendment No. 1 to Rights
    Agreement dated February 26, 2002 between Wild Oats and Wells Fargo Bank, N.A.(5)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">4.7</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Specimen stock certificate
    (6)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">5.1</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Opinion of Cooley Godward
    llp</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">23.1</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Consent of
    PricewaterhouseCoopers LLP</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">23.2</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Consent of Cooley Godward
    llp (included in Exhibit&nbsp;5.1)</font></td>
  </tr>
  <tr>
    <td WIDTH="11%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">24.1</font></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2"><p ALIGN="JUSTIFY">Power of Attorney</p>
    <p ALIGN="JUSTIFY">___________________ </font></td>
  </tr>
</table>

<p><font SIZE="2">&nbsp;</p>
</font>

<table CELLSPACING="0" BORDER="0" CELLPADDING="7" WIDTH="637">
  <tr>
    <td WIDTH="11%" VALIGN="TOP"></td>
    <td WIDTH="89%" VALIGN="TOP"><font SIZE="2">(1)&nbsp; Incorporated by reference to Wild
    Oats&#146; Annual Report on Form 10-K for the year ended December 28, 1996 (File No.
    0-21577).<p>(2)&nbsp; Incorporated by reference to Wild Oats&#146; Amendment No. 2 to the
    Registration Statement on Form S-3, filed with the Commission on November 10, 1999 (File
    No. 333-88011).</p>
    <p>(3)&nbsp; Incorporated by reference to Wild Oats&#146; Form 8-K filed with the
    Commission on May 21, 1998 (File No. 0-21577).</p>
    <p>(4)&nbsp; Incorporated by reference to Wild Oats&#146; Form 8-K filed with the
    Commission on May 25, 2004 (File No. 0-21577).</p>
    <p>(5)&nbsp; Incorporated by reference to Wild Oats&#146; Annual Report on Form 10-K for
    the fiscal year ended December 29, 2001 (File No. 0-21577).</p>
    <p>(6)&nbsp; Incorporated by reference to Wild Oats&#146; Registration Statement on Form
    S-1 filed on August 30, 1996 (File No. 333-11261).</font></td>
  </tr>
</table>
<font SIZE="2">

<p ALIGN="JUSTIFY">&nbsp;</p>

<p></font>&nbsp;</p>
</body>
</html>
[{"type": "S-8", "sequence": "1", "filename": "forms8.htm", "description": "FORM S-8, 06-24-04", "secsgml_size_bytes": 39608}]
{"company-data": {"conformed-name": "WILD OATS MARKETS INC", "cik": "0000909990", "assigned-sic": "5412", "irs-number": "841100630", "state-of-incorporation": "DE", "fiscal-year-end": "1231"}, "filing-values": {"form-type": "S-8", "act": "33", "file-number": "333-116834", "film-number": "04880088"}, "business-address": {"street1": "3375 MITCHELL LANE", "city": "BOULDER", "state": "CO", "zip": "80301", "phone": "3034405220"}, "mail-address": {"street1": "1645 BROADWAY", "city": "BOULDER", "state": "CO", "zip": "80302"}}
Form S-8, Rawlings and Clark Equity Incentive Plans
As filed with the Securities and Exchange Commission on June 24, 2004
Registration No. 333-
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM S-8
REGISTRATION STATEMENT
UNDER
THE SECURITIES ACT OF 1933
Wild Oats Markets, Inc.
(Exact name of registrant as specified in its
      charter)
Delaware
84-1100630
(State of Incorporation)
(I.R.S. Employer
    Identification No.)
3375 Mitchell Lane
Boulder, Colorado 80301-2244
(
Address of principal executive offices)
Gary Rawlings Equity Incentive Plan
and
David B. Clark Equity Incentive Plan
(
Full titles of the plans)
Freya R. Brier
Vice President of Legal, General Counsel
Wild Oats Markets, Inc.
3375 Mitchell Lane
Boulder, Colorado 80301-2244
(303) 440-5220
(
Name, address, including zip code, and telephone
number, including area code, of agent for service)
Copies to:
Francis R. Wheeler, Esq.
Cooley Godward llp
380 Interlocken Crescent
Suite 900
Broomfield, Colorado 80021-8023
(720) 566-4231
CALCULATION OF REGISTRATION FEE
Title of Securities to be Registered
Amount to be Registered
Proposed Maximum Offering Price Per Share (1)
Proposed
Maximum Aggregate Offering Price (1)
Amount of Registration Fee
Common Stock, par value
    $.001 per share
140,000 shares
$11.06
$1,548,400
$196.18
(1) Estimated solely for the purpose of calculating the amount of the
registration fee pursuant to Rule 457(h)(1) under the Securities Act of 1933, as amended
(the "Securities Act"). The price per share and aggregate offering price are
based upon the weighted average exercise price of options outstanding. The following chart
illustrates our calculation of the registration fee:
Type of Shares
Number of Shares
Offering Price Per Share
Aggregate Offering Price
Shares issuable pursuant to options
    outstanding under the David B. Clark Equity Incentive Plan
100,000
$11.05
$1,105,000
Shares issuable pursuant to options
    outstanding under the Gary Rawlings Equity Incentive Plan
4
0,000
$11.09
$ 443,600
Approximate date of commencement of proposed sale to the public: As
soon as practicable after this Registration Statement becomes effective.
INTRODUCTION
This Registration Statement on Form S-8 is filed by Wild Oats Markets,
Inc., a Delaware corporation, and relates to 100,000 shares of the Company's Common
Stock issuable pursuant to the Company's David B. Clark Equity Incentive Plan and
40,000 shares of the Company's Common Stock issuable pursuant to the Company's
Gary Rawlings Equity Incentive Plan.
PART II
INFORMATION REQUIRED IN THE REGISTRATION STATEMENT
Item 3.
Incorporation of Certain
Documents by Reference
The following documents filed with the Commission are incorporated by
reference into this Registration Statement:
Our Annual Report on Form 10-K for the fiscal year ended December 27, 2003;
Our Amendment No. 1 on Form 10-K/A to our Annual Report on Form 10-K for the fiscal year
      ended December 27, 2003;
Our Quarterly Report on Form 10-Q for the quarter ended March 27, 2004.
The description of our Common Stock contained in our registration statement on Form 8-A
      filed on October 17, 1996;
The description of rights to purchase our Series A Junior Participating Preferred Stock
      contained in our registration statement on Form 8-A dated May 21, 1998; and
All reports and other documents filed by Wild Oats with the Commission pursuant to
      Sections 13(a), 13(c), 14 and 15(d) of the Securities Exchange Act of 1934, as
      amended, after the date of this Registration Statement.
Any statement contained in a document incorporated, or deemed to be
incorporated, by reference herein or contained in this Registration Statement shall be
deemed to be modified or superseded for purposes of this Registration Statement to the
extent that a statement contained herein or in any other subsequently filed document which
also is, or is deemed to be, incorporated by reference herein modifies or supersedes such
statement. Any such statement so modified or superseded shall not be deemed, except as so
modified or superseded, to constitute a part of this Registration Statement.
Item 4. Description of Securities
Not Applicable.
Item 5. Interests of Named Experts and Counsel
Not Applicable.
Item 6. Indemnification of Directors and Officers
Under Section 145 of the Delaware General Corporation Law, Wild Oats
has broad powers to indemnify its directors and officers against liabilities they may
incur in such capacities, including liabilities under the Securities Act. The Company's
Amended and Restated Bylaws also provide that the Company will indemnify its directors and
officers and may indemnify its employees and other agents to the fullest extent permitted
by Delaware law, provided that such person acted in good faith and in a manner such person
reasonably believed to be in or not opposed to the best interests of the Company and, with
respect to any criminal proceeding, had no reasonable cause to believe his or her conduct
was unlawful. The Company's Amended and Restated Certificate of Incorporation, as amended,
provides for the elimination of liability for monetary damages for breach of the
directors' fiduciary duty of care to the Company and its stockholders. These provisions do
not eliminate the directors' duty of care and, in appropriate circumstances, equitable
remedies such as injunctive or other forms of nonmonetary relief will remain available
under Delaware law. In addition, each director will continue to be subject to liability
for breach of the director's duty of loyalty to the Company, for acts or omissions not in
good faith or involving intentional misconduct, for knowing violations of law, for any
transaction from which the director derived an improper personal benefit, and for payment
of dividends or approval of stock repurchases or redemptions that are unlawful under
Delaware law. The provisions do not affect a director's responsibilities under any other
laws, such as the federal securities laws or state or federal environmental laws.
The Company has entered into agreements with its directors and certain
executive officers that require the Company to indemnify such persons against expenses,
judgments, fines, settlements and other amounts actually and reasonably incurred
(including expenses of a derivative action) in connection with any proceeding, whether
actual or threatened, to which any such person may be made a party by reason of the fact
that such person is or was a director or officer of the Company, provided that such
person's conduct was not knowingly fraudulent or deliberately dishonest and did not
constitute willful misconduct. The indemnification agreements also set forth certain
procedures that will apply in the event of a claim for indemnification thereunder.
The above discussion of the Company's Amended and Restated Certificate
of Incorporation, as amended, Amended and Restated Bylaws and the Delaware General
Corporation Law is only a summary and is qualified in its entirety by the full text of
each of the foregoing.
Item 7. Exemption from Registration Claimed
Not Applicable.
Item 8. Exhibits
Exhibit
Number
Description
4.1
Amended and Restated
    Certificate of Incorporation of Wild Oats (1)
4.2
Certificate of Correction
    to Amended and Restated Certificate of Incorporation of Wild Oats (1)
4.3
Certificate of Amendment to
    Amended and Restated Certificate of Incorporation of Wild Oats (2)
4.4
Certificate of Designations
    of Series A Junior Participating Preferred Stock of Wild Oats (3)
4.5
Amended Certificate of
    Designations of Series A Junior Participating Preferred Stock of Wild Oats (4)
4.6
Amended and Restated
    By-Laws of Wild Oats (1)
4.7
Rights Agreement dated May
    22, 1998 between Wild Oats and Norwest Bank Minnesota (3)
4.8
Amendment No. 1 to Rights
    Agreement dated February 26, 2002 between Wild Oats and Wells Fargo Bank, N.A.(5)
4.9
Specimen stock certificate
    (6)
5.1
Opinion of Cooley Godward
    LLP
23.1
Consent of
    PricewaterhouseCoopers LLP
23.2
Consent of Cooley Godward
    LLP (included in Exhibit 5.1)
24.1
Power of Attorney
________________
(1)  Incorporated by reference to Wild
    Oats' Annual Report on Form 10-K for the year ended December 28, 1996 (File No.
    0-21577).
(2)  Incorporated by reference to Wild Oats' Amendment No. 2 to the
    Registration Statement on Form S-3, filed with the Commission on November 10, 1999 (File
    No. 333-88011).
(3)  Incorporated by reference to Wild Oats' Form 8-K filed with the
    Commission on May 21, 1998 (File No. 0-21577).
(4)  Incorporated by reference to Wild Oats' Form 8-K filed with the
    Commission on May 25, 2004 (File No. 0-21577).
(5)  Incorporated by reference to Wild Oats' Annual Report on Form 10-K for
    the fiscal year ended December 29, 2001 (File No. 0-21577).
(6)  Incorporated by reference to Wild Oats' Registration Statement on Form
    S-1 filed on August 30, 1996 (File No. 333-11261).
Item 9. Undertakings
1.  The undersigned registrant hereby undertakes:
(a)  To file, during any period in which offers or sales are being made, a
  post-effective amendment to this registration statement:
(i)  To include any prospectus required by section 10(a)(3) of the Securities Act;
(ii)  To reflect in the prospectus any facts or events arising after the effective
    date of the registration statement (or the most recent post-effective amendment thereof)
    which, individually or in the aggregate, represent a fundamental change in the information
    set forth in the registration statement. Notwithstanding the foregoing, any increase or
    decrease in volume of securities offered (if the total dollar value of securities offered
    would not exceed that which was registered) and any deviation from the low or high end of
    the estimated maximum offering range may be reflected in the form of prospectus filed with
    the Commission pursuant to Rule 424(b) under the Securities Act if, in the aggregate, the
    changes in volume and price represent no more than a 20% change in the maximum aggregate
    offering price set forth in the "Calculation of Registration Fee" table in the
    effective registration statement.
(iii)  To include any material information with respect to the plan of
    distribution not previously disclosed in the registration statement or any material change
    to such information in the registration statement;
(b)  That, for the purpose of determining any liability under the Securities Act,
  each such post-effective amendment shall be deemed to be a new registration statement
  relating to the securities offered herein, and the offering of such securities at that
  time shall be deemed to be the initial bona fide offering thereof.
(c)  To remove from registration by means of a post-effective amendment any of the
  securities being registered which remain unsold at the termination of the offering.
2.  The undersigned registrant hereby undertakes that, for purposes of determining
any liability under the Securities Act, each filing of the registrant's annual report
pursuant to Section 13(a) or Section 15(d) of the Exchange Act (and, where applicable,
each filing of an employee benefit plan's annual report pursuant to Section 15(d) of
the Exchange Act) that is incorporated by reference in the Registration Statement shall be
deemed to be a new registration statement relating to the securities offered herein, and
the offering of such securities at that time shall be deemed to be the initial bona fide
offering thereof.
3.  Insofar as indemnification for liabilities arising under the Securities Act
may be permitted to directors, officers and controlling persons of the registrant pursuant
to the foregoing provisions, or otherwise, the registrant has been advised that in the
opinion of the Securities and Exchange Commission such indemnification is against public
policy as expressed in the Securities Act and is, therefore, unenforceable. In the event
that a claim for indemnification against such liabilities (other than the payment by the
Registrant of expenses incurred or paid by a director, officer or controlling person of
the Registrant in the successful defense of any action, suit or proceeding) is asserted by
such director, officer or controlling person in connection with the securities being
registered, the Registrant will, unless in the opinion of its counsel the matter has been
settled by controlling precedent, submit to a court of appropriate jurisdiction the
question whether such indemnification by it is against public policy as expressed in the
Securities Act and will be governed by the final adjudication of such issue.
SIGNATURES
Pursuant to the requirements of the Securities Act of 1933, as amended,
the Registrant certifies that it has reasonable grounds to believe that it meets all of
the requirements for filing on Form S-8 and has duly caused this Registration
Statement to be signed on its behalf by the undersigned, thereunto duly authorized, in the
City of Denver, State of Colorado on June 24, 2004.
Wild Oats Markets, Inc.
By:
/s/ Edward F. Dunlap
Edward F. Dunlap, Chief Financial Officer
(Principal Financial and Accounting Officer)
Pursuant to the requirements of the Securities Act of 1933, this
registration statement has been signed below by the following persons on behalf of the
registrant and in the capacities and on the dates indicated.
Signature
Title
Date
*
Perry D. Odak
Chief Executive Officer, President and Director (Principal Executive
      Officer)
June 24, 2004
/s/ Edward F. Dunlap
Edward F. Dunlap
Chief Financial Officer (Principal Financial Officer)
June 24, 2004
*
Dawn Vanhaverbeke
Controller (Principal Accounting Officer)
June 24, 2004
*
Stacey Bell
Director
June 24, 2004
*
David M. Chamberlain
Director
June 24, 2004
*
Brian K. Devine
Director
June 24, 2004
*
David Gallitano
Director
June 24, 2004
*
Mark A. Retzloff
Director
June 24, 2004
*
John A. Shields
Director
June 24, 2004
*
Ann Marie Austin-Stephens
Director
June 24, 2004
*
By:
/s/ Freya R. Brier
Freya R. Brier, as Attorney in Fact
Attorney in Fact
June 24, 2004
EXHIBIT INDEX
Exhibit
Number
Description
4.1
Amended and Restated
    Certificate of Incorporation of Wild Oats (1)
4.2
Certificate of Correction
    to Amended and Restated Certificate of Incorporation of Wild Oats (1)
4.3
Certificate of Amendment to
    Amended and Restated Certificate of Incorporation of Wild Oats (2)
4.4
Certificate of Designations
    of Series A Junior Participating Preferred Stock of Wild Oats (3)
4.5
Amended Certificate of
    Designations of Series A Junior Participating Preferred Stock of Wild Oats (4)
4.4
Amended and Restated
    By-Laws of Wild Oats (1)
4.5
Rights Agreement dated May
    22, 1998 between Wild Oats and Norwest Bank Minnesota (3)
4.6
Amendment No. 1 to Rights
    Agreement dated February 26, 2002 between Wild Oats and Wells Fargo Bank, N.A.(5)
4.7
Specimen stock certificate
    (6)
5.1
Opinion of Cooley Godward
    llp
23.1
Consent of
    PricewaterhouseCoopers LLP
23.2
Consent of Cooley Godward
    llp (included in Exhibit 5.1)
24.1
Power of Attorney
___________________
(1)  Incorporated by reference to Wild
    Oats' Annual Report on Form 10-K for the year ended December 28, 1996 (File No.
    0-21577).
(2)  Incorporated by reference to Wild Oats' Amendment No. 2 to the
    Registration Statement on Form S-3, filed with the Commission on November 10, 1999 (File
    No. 333-88011).
(3)  Incorporated by reference to Wild Oats' Form 8-K filed with the
    Commission on May 21, 1998 (File No. 0-21577).
(4)  Incorporated by reference to Wild Oats' Form 8-K filed with the
    Commission on May 25, 2004 (File No. 0-21577).
(5)  Incorporated by reference to Wild Oats' Annual Report on Form 10-K for
    the fiscal year ended December 29, 2001 (File No. 0-21577).
(6)  Incorporated by reference to Wild Oats' Registration Statement on Form
    S-1 filed on August 30, 1996 (File No. 333-11261).