title_left:  "SONY RX100 III ADVANCED CAMERA WITH 1.0" TYPE SENSOR - DSCRX100M3/B"@en
description_left: "
  20.1MP (effective) 1.0"-type Exmor R CMOS sensor
  
  The 1.0"-type Exmor R back-illuminated CMOS sensor ensures bright, clear detail in all your photos and video. Sony's special back-illuminated design permits four times better light capture by moving light-blocking wire circuitry to the back side of the sensor.
  
  
  
  BIONZ X for superior detail and texture
  
  All digital cameras need to convert the light captured by their sensor to a beautiful digital photograph. The engine that powers this conversion is just as important as your lens and a high-resolution sensor " so Sony developed the remarkable BIONZ X processor, allowing more natural details, more realistic images, richer tonal gradations and lower noise while shooting both photos and movies.
  
  
  
  ZEISS Vario-Sonnar T 24-70mm F1.8-2.8 lens
  
  The 24mm wide-angle gets more of the scene"ideal for architecture and landscapes, while the 70mm setting (at a bright F2.8) is great for portraits, close-ups (30cm distance), and creative background blurring. Leveraging over 150 years of experience in precision optics, the ZEISS lens gives your recordings intense contrast and sharpness, free from glare and reflection thanks to an advanced multi-layer coating.
  
  
  
  Shoot better with built-in electronic viewfinder
  
  The built-in electronic viewfinder offers more accurate and engaged photo composition, especially in bright lighting. An eye sensor allows instant switching between the viewfinder and LCD screen for convenient, intuitive shooting.
  
  
  
  Area-specific noise reduction
  
  Area-specific noise reduction selectively divides the image into areas based on patterns (such as edges, textures and evenly coloured areas like blue sky), and then applies the most appropriate noise reduction for each area to improve image quality, especially at high-sensitivity settings.
  
  
  
  Detail reproduction and diffraction reduction
  
  Utilize the full performance of your sensor and lenses. Detail reproduction technology prevents the overemphasized outlines that plague most digital images. Diffraction reduction suppresses the effects of diffraction, which causes points of light to appear blurred especially at small aperture settings (large F-numbers).
  
  
  
  50 Mbps in XAVC S handles fast-moving scenes
  
  The high-bit-rate XAVC S format is provided for videographers ready to take their work to the next level. Delivering incredible quality, XAVC S is built from the XAVC format used by professional movie makers and broadcasters, while employing intelligent data compression to bring about consumer-friendly editing and file sizes.
  
  
  
  Choose from XAVC S and AVCHD recording formats
  
  The high bit-rate XAVC S format enables Full HD image recording at 50Mbps for extremely high-quality expression and minimal noise.Additionally, you can shoot Full HD with AVCHD, then easily edit that format in many different programs.
  
  
  
  Full-pixel readout reduces artifacts
  
  By using the power and speed of the BIONZ X processing engine to read the data from all of the image sensors pixels at high speed, artifacts are effectively suppressed so that a non-jagged, high-resolution image is captured. The end result is video clarity superior to even expensive full frame DLSR models.
  
  
  
  Take great portraits with Eye Autofocus
  
  Eye Autofocus makes taking the perfect portrait much easier. A challenge of professional-style portraiture with beautifully blurred background is keeping the eyes in perfect focus. Sony's Eye Autofocus feature takes care of this complexity, letting you concentrate on capturing your subject at the just the right moment.
  
  
  
  Lock-on autofocus tracks moving subjects
  
  Having a hard time maintaining needle-sharp focus as your subject moves into--or out of--the frame, turns away from the camera, or even has objects such as trees come between you and them Lock-on autofocus solves all these challenges, whether you are capturing your kids in the backyard, or shooting professional ski movies.
  
  
  
  Manual focus options for creative control
  
  Sometime you want more creative control than is possible on auto settings. Manual Focus (MF) mode is the answer. Features such as MF Assist (enlarging the image) and Peaking (highlighting edges in focus) make it easy to incorporate manual focus in your shooting when you desire that added flexibility.
  
  
  
  180-degree tiltable LCD screen for flexible composition
  
  High resolution 3.0" screen with tilt capability allows perfect framing of otherwise impossible over-head or low-angle shots.
  
  
  
  Multiple recording formats provide video versatility
  
  Shoot to suit, with a range of video formats available. Capture using the high bitrate AVCHD or XAVC S codec for editing and playback on big screens; or choose the MP4 mode for quick uploading and sharing.
  
  
  
  View your 4K photos on the big screen
  
  Display your photos and videos beautifly on a Sony 4K television for easier enjoyment with family and friends. HDMI cable ports allow simple, fast connections.
  
  
  
  Support for PlayMemories Camera Apps
  
  Enjoy a camera that gets more functional with time. Choose from the growing range of PlayMemories Camera Apps, for remote control, picture and video effects and much more. Installation is simple using your computer or the camera's own Wi-Fi connection. Check out all the apps at https://www.playmemoriescameraapps.com (note: may not be available in all regions)
  
  
  
  Control ring and Custom button
  
  Convenient lens-mounted control ring lets you select shutter speed, aperture, and more for added creative control"another feature making this camera ready for serious photographers. Additionally, customizable buttons allow you to program 42 possible functions to best adapt the cameras capabilities to your shooting style.
  
  
  
  One-touch remote and one-touch sharing
  
  One-touch remote lets you use your smartphone or tablet as a viewfinder and remote control for a digital camera, and one-touch sharing lets you transfer your photos and videos from your camera. Either way, by installing PlayMemories Mobile app to your NFC-enabled Android smartphone or tablet, you can avoid complex set-up sequences and establish wireless connection simply by touching your device to the camera. You are now ready to control your camera from your smartphone to take a photo from a previously out-of-reach spot, or simply be in your own group shot, as well as transfer them instantly to your smartphone for sharing on SNS. No NFC No problem. You can also pair the devices manually.
  
  
  
  Capture One Express (for Sony)
  
  Capture One Express (for Sony) is one of the world's best RAW converters, rendering precise colours and incredible detail. It contains flexible digital asset management, all the essential adjustment tools and fast, responsive performance in one customizable and integrated solution. Please contact Phase One regarding all inquiries as to usage and support including functional compatibility of Capture One Express (for Sony).
  
  
  
  Works with iMovie and Final Cut Pro X
  
  This product is compatible with Final Cut Pro X and iMovie.
  
  "@en 
title_right:  "Sony - DSC-W800 20.1-Megapixel Digital Camera Black"@en-US
description_right: "This Sony DSC-W800 digital camera's 20.1-megapixel, 1/2.3" Super HAD CCD sensor enables you to shoot stunning photographs and 720p video footage. The 2.7" Clear Photo LCD lets you view stored content.Memory card sold separately."@en-US 