metadata
license: mit
task_categories:
- text-classification
- time-series-forecasting
language:
- en
- es
- ar
- th
- vi
- pt
- zh
- ru
- ko
- multilingual
tags:
- tiktok
- trending
- hashtags
- social-media
- cultural-trends
size_categories:
- 1K<n<10K
TikTok Trending Hashtags (2022-2025)
A comprehensive dataset of trending hashtags on TikTok from 2022 to 2025, containing 1,830 unique hashtag entries across multiple years, languages, and cultural contexts.
📊 Dataset Description
This dataset captures trending hashtags from TikTok's Creative Center, providing insights into viral content, cultural moments, and global events from 2022 to 2025.
Data Source: TikTok Creative Center - Popular Hashtags
Dataset Structure
tag,year,rank,posts
2024,2025,1,3000000
2025,2025,2,2000000
valentinesday,2025,3,1000000
...
Columns:
tag(string): The hashtag name without the # symbolyear(integer): The year the hashtag was trending (2022-2025)rank(integer): Rank within that year based on post count (1 = highest)posts(integer): Total number of posts using this hashtag
Dataset Statistics
- Total Entries: 1,830 hashtags
- Years Covered: 2022-2025
- Languages: 10+ (English, Spanish, Arabic, Thai, Vietnamese, Portuguese, Chinese, Russian, Korean, and more)
- Categories: Sports, Entertainment, News, Games, Cultural Events, Politics, Holidays
Breakdown by Year:
- 2025: 586 hashtags (most recent data)
- 2024: 909 hashtags (most comprehensive)
- 2023: 329 hashtags
- 2022: 6 hashtags (limited early data)
🔍 Key Insights
Top Trending Hashtags by Year
| Year | #1 Hashtag | Posts | Theme |
|---|---|---|---|
| 2025 | #2024 | 3,000,000 | Year-in-review |
| 2024 | #christmas | 3,000,000 | Holiday season |
| 2023 | #2024 | 2,000,000 | New year anticipation |
| 2022 | #newyear | 286,000 | New year celebration |
Trends
Hashtags appearing in multiple years (evergreen content):
- #happynewyear - Present in 5 different contexts
- #mondaymotivation - Consistent weekly trend across 5 instances
- #benfica - Sports team trending across 5 periods
- #newyear - 4 years of coverage
- #valentinesday - Annual romantic holiday
- #superbowl - Annual sports event
2024 Highlights:
- Elections: #trump (267K), #election2024 (136K), #kamalaharris (97K)
- Sports: #copaamerica (362K), #olympics (25K), #messi (489K)
- Entertainment: #squidgame (1M), #deadpool (32K), #billieeilish (199K)
- Holidays: #christmas (3M), #valentinesday (1M), #diademuertos (956K)
2023 Highlights:
- Disney Centennial: #disney100 (829K)
- Gaming: #fnaf (788K)
- Cultural: #recuerdame (776K)
2022 Highlights:
- Soccer Legend: #pele (117.7K)
- Viral Trends: #facechange (69.2K)
Most Popular Categories:
- Holidays & Celebrations (30%+): Christmas, New Year, Valentine's Day, Halloween
- Sports & Outdoor (20%+): Soccer, NFL, Olympics, Basketball
- Entertainment & News (25%+): Movies, TV shows, Celebrity news
- Gaming (10%): Squid Game, FNAF, Fortnite, Mobile Legends
- Cultural Events (10%): Dia de Muertos, Ramadan, Lunar New Year
- Politics & Social (5%): Elections, protests, social movements
Post Count Distribution:
- Million+ posts: 8 hashtags (mega-viral content)
- 500K-1M posts: 15 hashtags (highly viral)
- 100K-500K posts: 250+ hashtags (popular trends)
- Under 100K: Majority (niche or emerging trends)